Mikky Ekko
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
157,263
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-08 07:57:24 UTC
Genres
Biography
Mikky Ekko commands interest from 18-24 & 25-34 audiences in UNITED STATES, BRAZIL, UNITED KINGDOM. With a heavily female (67%) base, collaborations tied to style, access, or drops tend to land. Youtube delivers predictable visibility (20,685 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Warner Music, Live Nation, MOOG points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 157,263 · Engagements 2,054 · Rate 1.3% Posts 35 · Views 20,685 · Avg Likes 2,019 · Avg Comments 81 · Avg Views 20,685 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 59% 25-34: 27% 13-17: 7% 35-44: 5% |
Largest: 18-24 (59%); next: 25-34 (27%) |
| Gender Split |
Female: 67% Male: 33% Non-binary/Other: 0% |
Skews female (67%) |
| Top Countries |
UNITED STATES (28%) BRAZIL (10%) UNITED KINGDOM (6%) MEXICO (5%) INDIA (3%) |
Top regions: UNITED STATES (28%), BRAZIL (10%), UNITED KINGDOM (6%) |
| Platform Engagement | Instagram: 1,363 avg likes/post · Youtube: 20,685 avg views/post | Best reach: Youtube 20,685 avg views; best engagement: Instagram 1,363 avg likes |
Top Brand Affinities
Warner Music
Live Nation
MOOG
Amazon Music
Pro Tools
HBO Max
iHeartRadio Music Awards
Maison Margiela
Lollapalooza
Free People
Acne Studios
Coachella
| Brand | Category | Score |
|---|---|---|
| Warner Music | 25.07 | |
| Live Nation | 24.06 | |
| MOOG | 15.94 | |
| Amazon Music | 14.32 | |
| Pro Tools | 10.29 | |
| HBO Max | 10.14 | |
| iHeartRadio Music Awards | 9.78 | |
| Maison Margiela | 9.67 | |
| Lollapalooza | 8.88 | |
| Free People | 8.52 | |
| Acne Studios | 7.87 | |
| Coachella | 7.49 | |
| MTV | 6.79 | |
| Barbie | 6.62 | |
| JACQUEMUS | 6.20 | |
| Urban Outfitters | 6.03 | |
| Ableton | 5.97 | |
| Kroger | 5.64 | |
| Verizon | 5.14 | |
| NBC | 5.12 | |
| Vivienne Westwood | 5.11 | |
| Spotify Music | 4.87 | |
| Steve Madden | 4.79 | |
| NORDSTROM | 4.56 | |
| Taco Bell | 4.44 | |
| Alexander McQueen | 4.42 | |
| Summit Entertainment | 4.33 | |
| Margaritaville | 4.18 | |
| Paramount Pictures | 4.12 | |
| Gillette | 3.94 | |
| Kickstarter | 3.84 | |
| Showtime | 3.70 | |
| Polaroid | 3.59 | |
| Leica | 3.49 | |
| Emporium | 3.45 | |
| Fenty beauty | 3.43 | |
| SoundCloud | 3.42 | |
| Vogue | 3.37 | |
| Target | 3.33 | |
| Nickelodeon | 3.17 | |
| Carhartt | 3.06 | |
| PetSmart | 3.04 | |
| Lululemon Athletica | 3.01 | |
| Airbnb | 3.01 | |
| BALMAIN | 2.91 | |
| Kodak | 2.89 | |
| Uber | 2.80 | |
| Dr. Martens | 2.80 | |
| Abercrombie & Fitch | 2.77 | |
| Sunnies Studios | 2.76 |
Official Profiles
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Concerts
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| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
