Mike Shinoda

Mike Shinoda — rock artist from US.

Mike Shinoda, co-founder and frontman of Linkin Park, the most streamed alternative rock band in history, has garnered three Grammy Awards for his solo work…

Influence: 63.87% Fanbase: 53.95% Trending: 68.83% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Warner Music • 23.20% • Very Strong

As of 2025-09-15

4,581,346

Social Media Followers

As of 2025-09-15

00:00:00

Hours Airplay

2025-12-07 11:30:15 UTC

Genres

rockmodern rockrap rockalternativealternativehip-hop & rapalternative hip hopcontemporary hip hophip hop

Biography

Mike Shinoda, co-founder and frontman of Linkin Park, the most streamed alternative rock band in history, has garnered three Grammy Awards for his solo work and contributions to Linkin Park and Fort Minor. With over 100 million records sold globally, Linkin Park stands as one of the highest-selling bands of the century. Shinoda is also a sought-after producer, collaborating with a diverse range of artists such as Demi Lovato, Grandson, and Sueco. Beyond music, he holds the unique role of Community Innovation Advisor at Warner Music Group, advising on projects involving Web3, AI, and Digital Collectibles, while also actively engaging in philanthropy through the charity he co-founded, Music for Relief.

Top Brand Affinities

Report Date: 2025-09-15

Mike Shinoda engages 18-24 & 25-34 audiences with repeatable results in UNITED STATES, BRAZIL, INDIA. The fan base skews heavily male (76%), giving a straightforward map for media and merchandising. Velocity is clearest on Tiktok (929,800 avg views per post), while Tiktok keeps conversation loops active. Affinity patterns cluster around Warner Music, Square Enix, The Last of Us, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Mike Shinoda score 3.29% — Very Strong bucket.

Brand: Warner MusicBrand: Square EnixBrand: The Last of Us

Followers:4,581,346

Engagements:150,542

Rate:3.3%

Posts:2,064

Avg Likes:134,662

Avg Comments:4,151

Avg Views:944,573

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 4,581,346 · Engagements 150,542 · Rate 3.3% Posts 2,064 · Views 944,573 · Avg Likes 134,662 · Avg Comments 4,151 · Avg Views 944,573	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 46% 25-34: 40% 35-44: 8% 13-17: 4%	Largest: 18-24 (46%); next: 25-34 (40%)
Gender Split	Female: 24% Male: 76% Non-binary/Other: 0%	Skews male (76%)
Top Countries	UNITED STATES (21%) BRAZIL (10%) INDIA (7%) RUSSIA (6%) INDONESIA (5%)	Top regions: UNITED STATES (21%), BRAZIL (10%), INDIA (7%)
Platform Engagement	Instagram: 53,855 avg likes/post · Tiktok: 929,800 avg views/post · Youtube: 14,773 avg views/post	Best reach: Tiktok 929,800 avg views; best engagement: Tiktok 80,150 avg likes

Top Brand Affinities

Warner Music

Score: 23.20

Square Enix

Score: 12.44

The Last of Us

Score: 9.78

Capcom

Score: 8.72

Resident Evil

Score: 8.47

Amazon Music

Score: 7.63

Power Rangers

Score: 6.47

Need for Speed

Score: 6.16

God of War

Score: 6.10

AMC

Score: 5.04

Ableton

Score: 4.87

RAZER

Score: 4.64

Brand	Category	Score
Warner Music		23.20
Square Enix		12.44
The Last of Us		9.78
Capcom		8.72
Resident Evil		8.47
Amazon Music		7.63
Power Rangers		6.47
Need for Speed		6.16
God of War		6.10
AMC		5.04
Ableton		4.87
RAZER		4.64
Fallout		4.60
Sega		4.58
iHeartRadio Music Awards		4.47
Final Fantasy		4.29
Mortal Kombat		3.36
NHL		3.34
Star Wars		3.20
HBO		2.99
Lollapalooza		2.97
Columbia Pictures		2.97
The Witcher		2.95
Comedy Central		2.86
Transformers		2.81
Monster Beverage		2.79
Gundam		2.79
Pokemon Go		2.75
MTV		2.66
Nintendo		2.66
Faber-Castell		2.62
PlayStation		2.61
Xbox		2.60
Jack Daniels		2.60
Vans		2.57
Marvel Entertainment		2.55
Sony		2.53
Dr. Martens		2.50
NFL		2.49
Call of Duty		2.46
Los Angeles Lakers		2.39
Ubisoft		2.31
League of Legends		2.21
DC Entertainment		2.20
Activision Blizzard		2.18
Showtime		2.17
Jeep		2.16
Tomorrowland		2.14
Budweiser		2.13
Pokemon		2.05