Miike Snow

Miike Snow — pop artist from SE.

Miike Snow, a Swedish alternative electro-pop/rock trio, gained international success with albums like their self-titled debut in 2009, followed by Happy to…

Influence: 65.02% Fanbase: 58.11% Trending: 68.47% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 26.15% • Very Strong

As of 2025-09-09

195,660

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 21:11:56 UTC

Genres

popindie popshimmer popindietronicaswedish indie popswedish electropopswedish synthpoppoprockmodern rockalternativeindie rocknew ravealternativeelectronicelectropopalternative dancedance

Biography

Miike Snow, a Swedish alternative electro-pop/rock trio, gained international success with albums like their self-titled debut in 2009, followed by Happy to You in 2012 and iii in 2016, featuring hits such as "Genghis Khan." Comprised of Christian Karlsson, Pontus Winnberg, and Andrew Wyatt, who had previously worked with artists like Britney Spears and Madonna, Miike Snow formed in 2007 and released their debut single "Animal" in 2009, leading to a successful North American tour. In 2012, they co-founded the indie label Ingrid and continued to release music, including the groovy single "I Was a Sailor" in 2024 after a hiatus.

With a talent for catchy, danceable tunes, Miike Snow has made a mark in the music industry since their debut in 2009. The trio's albums, including Happy to You and iii, have charted internationally, with hits like "Genghis Khan" earning them platinum-selling success. Comprising seasoned producers and musicians, Miike Snow's diverse backgrounds and collaborations have shaped their sound and commercial success. After a break from releasing new material, the band returned in 2024 with the vibrant single "I Was a Sailor," showcasing their continued dedication to creating infectious music.

Top Brand Affinities

Report Date: 2025-09-09

Miike Snow resonates with 18-24 & 25-34 audiences and sustains presence in UNITED STATES, UNITED KINGDOM, CANADA. The demographic is heavily male (64%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Youtube, averaging 116,303 avg views per post; Youtube amplifies the conversation around drops and moments. Affinity adjacency with Live Nation, MOOG, Ableton maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Miike Snow score 1.63% — Moderate bucket.

Brand: Live NationBrand: MOOGBrand: Ableton

Followers:195,660

Engagements:3,191

Rate:1.6%

Posts:77

Avg Likes:3,093

Avg Comments:123

Avg Views:116,303

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 195,660 · Engagements 3,191 · Rate 1.6% Posts 77 · Views 116,303 · Avg Likes 3,093 · Avg Comments 123 · Avg Views 116,303	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 47% 25-34: 36% 35-44: 10% 13-17: 5%	Largest: 18-24 (47%); next: 25-34 (36%)
Gender Split	Female: 36% Male: 64% Non-binary/Other: 0%	Skews male (64%)
Top Countries	UNITED STATES (39%) UNITED KINGDOM (6%) CANADA (6%) BRAZIL (6%) AUSTRALIA (3%)	Top regions: UNITED STATES (39%), UNITED KINGDOM (6%), CANADA (6%)
Platform Engagement	Instagram: 1,193 avg likes/post · Youtube: 116,303 avg views/post	Best reach: Youtube 116,303 avg views; best engagement: Youtube 1,900 avg likes

Top Brand Affinities

Live Nation

Score: 26.15

MOOG

Score: 22.35

Ableton

Score: 12.59

Coachella

Score: 11.78

Akai

Score: 10.68

Lollapalooza

Score: 9.30

Pro Tools

Score: 8.48

Madewell

Score: 8.46

Pioneer

Score: 5.95

Pacific Northwest Wonderland

Score: 5.81

Free People

Score: 5.42

Verizon

Score: 5.40

Brand	Category	Score
Live Nation		26.15
MOOG		22.35
Ableton		12.59
Coachella		11.78
Akai		10.68
Lollapalooza		9.30
Pro Tools		8.48
Madewell		8.46
Pioneer		5.95
Pacific Northwest Wonderland		5.81
Free People		5.42
Verizon		5.40
Spotify Music		4.99
Coors		4.94
iHeartRadio Music Awards		4.89
Showtime		4.64
American Airlines		4.57
Summit Entertainment		4.41
Oculus		4.34
Paramount Pictures		4.29
SoundCloud		4.24
MTV		4.21
Gillette		4.14
NHL		4.13
Taco Bell		4.13
Kickstarter		3.89
Columbia Pictures		3.70
Urban Outfitters		3.65
Fallout		3.51
Beats Electronics		3.48
Heinz		3.43
NBC		3.41
Guinness		3.29
Polaroid		3.23
Dr. Martens		3.23
Tomorrowland		3.23
Leica		3.13
Kodak		3.06
Prismacolor		3.01
Busch		2.99
HBO		2.98
Nickelodeon		2.96
Fujifilm		2.92
Chipotle Mexican Grill		2.91
Target		2.91
Star Wars		2.90
Warner Bros		2.90
Comedy Central		2.87
Airbnb		2.83
Lush		2.81