Mickey Guyton

Mickey Guyton

Country: US | Gender: female

Influence: 55.41% Fanbase: 29.53% Trending: 68.35% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 43.18% • Very Strong

As of 2025-09-09

598,731

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 10:09:24 UTC

Genres

popcountry popmainstream popcountrycountrycontemporary country

Biography

Mickey Guyton's album House on Fire blends infectious melodies with heartfelt lyrics, drawing from personal highs and challenges in her journey as a country singer-songwriter. Co-writing with a mix of longtime friends and new collaborators, she delves into the complexities of love and the beauty it holds. Through 11 tracks, the album celebrates relationships' triumphs and struggles, aiming to inspire joy and reflection in listeners and encouraging them to fight for connections and cherish love. Guyton's music invites all to find their own spark within House on Fire, reflecting on her story of passion and resilience.

Mickey Guyton Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Mickey Guyton reaches 18-24 & 25-34 audiences concentrated in UNITED STATES, NIGERIA, UNITED KINGDOM. The demographic tilt is heavily female (73%), making the message easy to tune without losing breadth. Youtube delivers the top exposure at 2,092 avg views per post, and Instagram maintains ongoing rapport. Affinity proximity to Live Nation, WNBA, Amazon Music suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Mickey Guyton score 0.28%Low bucket.
Brand: Live NationBrand: WNBABrand: Amazon Music
Followers:598,731
Engagements:1,693
Rate:0.3%
Posts:1,898
Views:4,033
Avg Likes:1,664
Avg Comments:91
Avg Views:4,033

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 598,731 · Engagements 1,693 · Rate 0.3%
Posts 1,898 · Views 4,033 · Avg Likes 1,664 · Avg Comments 91 · Avg Views 4,033
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 35%
25-34: 32%
35-44: 18%
45-64: 11%
Largest: 18-24 (35%); next: 25-34 (32%)
Gender Split Female: 73%
Male: 27%
Non-binary/Other: 0%
Skews female (73%)
Top Countries UNITED STATES (73%)
NIGERIA (6%)
UNITED KINGDOM (3%)
BRAZIL (3%)
CANADA (2%)
Top regions: UNITED STATES (73%), NIGERIA (6%), UNITED KINGDOM (3%)
Platform Engagement Instagram: 1,383 avg likes/post · Tiktok: 1,941 avg views/post · Youtube: 2,092 avg views/post Best reach: Youtube 2,092 avg views; best engagement: Instagram 1,383 avg likes

Top Brand Affinities

Live Nation
Score: 43.18
WNBA
Score: 25.78
Amazon Music
Score: 23.61
Dancing with the Stars
Score: 22.46
Ariat
Score: 19.69
NBC
Score: 15.81
iHeartRadio Music Awards
Score: 14.25
Kroger
Score: 11.61
Houston Livestock Show and Rodeo
Score: 10.98
HBO Max
Score: 10.85
REVOLVE
Score: 10.85
Fabletics
Score: 10.65
Brand Category Score
Live Nation 43.18
WNBA 25.78
Amazon Music 23.61
Dancing with the Stars 22.46
Ariat 19.69
NBC 15.81
iHeartRadio Music Awards 14.25
Kroger 11.61
Houston Livestock Show and Rodeo 10.98
HBO Max 10.85
REVOLVE 10.85
Fabletics 10.65
J.Crew 9.77
Influenster 9.56
Margaritaville 9.24
Bud Light 9.01
ULTA Beauty 8.82
Chick-fil-A 8.73
FOX 8.53
Delta 8.45
Verizon 8.36
Barbie 8.26
Anthropologie 8.13
Target 7.98
T.J. Maxx 7.75
Coors 7.58
CNN 7.56
OLD NAVY 7.38
Free People 7.34
Marshalls 7.25
Coach 7.22
Busch 6.43
Tory Burch 6.27
NORDSTROM 5.99
Publix 5.96
NHL 5.85
Kate Spade 5.78
ASOS 5.75
The Home Depot 5.57
Abercrombie & Fitch 5.55
TOM FORD 5.49
Hilton 5.34
Walgreens 5.24
Macy's 5.24
Bath & Body Works 5.18
NFL 5.16
Walmart 5.03
Spotify Music 4.93
Gillette 4.91
ESPN 4.87

Official Profiles

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Artist: Mickey Guyton

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2025-12-15 02:00 UTC Scotty McCreery, Mickey Guyton, Riders in the Sky, Mandy Barnett, The Gatlin Brothers, Charlie McCoy Grand Ole Opry House Nashville, United States
2026-01-15 03:30 UTC Mickey Guyton, Grand Rapids Symphony DeVos Performance Hall Grand Rapids, United States

Trending Artist