Mick Jenkins
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
588,400
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-08 08:07:38 UTC
Genres
Biography
Jenkins signed to Cinematic Music Group in 2015, releasing the EP Wave[s] before dropping his official debut album, The Healing Component, in late 2016. His sophomore album, Pieces of a Man, released in 2018, showcased his growth as an artist with standout tracks like "Smoking Song" featuring BadBadNotGood. Jenkins continues to be recognized for his intelligent lyricism and distinctive delivery, solidifying his status as a key figure in the contemporary hip-hop landscape.
Mick Jenkins stands out with 18-24 & 25-34 audiences across UNITED STATES, SOUTH AFRICA, BRAZIL. The profile is heavily male (83%), and content lands hardest on Youtube, where posts average 72,807 avg views per post. Instagram sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Akai, Ableton, SoundCloud, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes Mick Jenkins a low-friction choice for campaigns that need fast awareness and credible adoption.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 588,400 · Engagements 15,219 · Rate 2.6% Posts 164 · Views 72,807 · Avg Likes 14,582 · Avg Comments 805 · Avg Views 72,807 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 49% 25-34: 39% 35-44: 6% 13-17: 5% |
Largest: 18-24 (49%); next: 25-34 (39%) |
| Gender Split |
Female: 17% Male: 83% Non-binary/Other: 0% |
Skews male (83%) |
| Top Countries |
UNITED STATES (48%) SOUTH AFRICA (7%) BRAZIL (6%) CANADA (5%) UNITED KINGDOM (4%) |
Top regions: UNITED STATES (48%), SOUTH AFRICA (7%), BRAZIL (6%) |
| Platform Engagement | Instagram: 8,564 avg likes/post · Youtube: 72,807 avg views/post | Best reach: Youtube 72,807 avg views; best engagement: Instagram 8,564 avg likes |
Top Brand Affinities
Akai
Ableton
SoundCloud
Mixcloud
Amazon Music
Beats Electronics
Pro Tools
New Era
Champion
Kodak
Hennessy
Stüssy
| Brand | Category | Score |
|---|---|---|
| Akai | 19.50 | |
| Ableton | 15.31 | |
| SoundCloud | 14.86 | |
| Mixcloud | 12.40 | |
| Amazon Music | 10.34 | |
| Beats Electronics | 9.45 | |
| Pro Tools | 9.26 | |
| New Era | 8.08 | |
| Champion | 7.34 | |
| Kodak | 6.62 | |
| Hennessy | 6.40 | |
| Stüssy | 6.03 | |
| Spotify Music | 5.70 | |
| Nice Kicks | 5.26 | |
| Supreme | 4.79 | |
| MTV | 4.72 | |
| Carhartt | 4.39 | |
| iHeartRadio Music Awards | 4.38 | |
| Coachella | 4.38 | |
| Sneakerhead | 4.36 | |
| Kickstagram | 4.07 | |
| ESPN | 3.89 | |
| NBA | 3.71 | |
| Cartoon Network | 3.69 | |
| Lollapalooza | 3.66 | |
| Los Angeles Lakers | 3.61 | |
| Dr. Martens | 3.28 | |
| Urban Outfitters | 3.17 | |
| Timberland | 3.07 | |
| Vans | 2.99 | |
| Sprite | 2.90 | |
| New Balance | 2.87 | |
| ASOS | 2.78 | |
| Reebok | 2.74 | |
| Polo Ralph Lauren | 2.70 | |
| The North Face | 2.66 | |
| Fenty beauty | 2.56 | |
| Nike | 2.51 | |
| NFL | 2.49 | |
| Fujifilm | 2.40 | |
| Nickelodeon | 2.38 | |
| Puma | 2.37 | |
| Versace | 2.34 | |
| Showtime | 2.28 | |
| Paramount Pictures | 2.27 | |
| Budweiser | 2.26 | |
| Polaroid | 2.19 | |
| A Game of Tones | 2.11 | |
| Warner Bros | 2.10 | |
| GAP | 2.10 |
Official Profiles
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Top 10 Songs Played Today
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Total Streams (2025-09-30)
Total: 1,140,646
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-03-09 03:00 UTC | JID, Mick Jenkins | Grosse Freiheit 36 | Hamburg, Germany | |
| 2026-03-11 03:00 UTC | JID, Mick Jenkins | Tempodrom | Berlin, Germany | |
| 2026-03-12 01:00 UTC | JID, Mick Jenkins | Progresja | Warsaw, Poland | |
| 2026-03-12 01:00 UTC | JID, Mick Jenkins | Klub Progresja | Warsaw, Poland | |
| 2026-03-14 03:00 UTC | JID, Mick Jenkins | Gasometer | Vienna, Austria | |
| 2026-03-15 03:00 UTC | JID, Mick Jenkins | SaSaZu | Capital City of Prague, Czechia | |
| 2026-03-15 03:00 UTC | JID, Mick Jenkins | Club SaSaZu | Capital City of Prague, Czechia | |
| 2026-03-17 03:00 UTC | JID, Mick Jenkins | Muffathalle | Munich, Germany | |
| 2026-03-19 03:00 UTC | JID, Mick Jenkins | X-TRA | Zürich, Switzerland | |
| 2026-03-20 03:00 UTC | JID, Mick Jenkins | Palladium | Cologne, Germany | |
| 2026-03-23 03:00 UTC | JID, Mick Jenkins | Zoom | Frankfurt, Germany | |
| 2026-03-25 03:00 UTC | JID, Mick Jenkins | TivoliVredenburg | Utrecht, Netherlands | |
| 2026-03-29 04:30 UTC | Mick Jenkins | LAV | Lisbon, Portugal | |
| 2026-03-29 04:30 UTC | JID, Mick Jenkins | LAV - Lisboa Ao Vivo - Sala 1 | Lisbon, Portugal | |
| 2026-04-03 02:00 UTC | JID, Mick Jenkins, J.I.D | O2 Academy Birmingham | Birmingham, United Kingdom | |
| 2026-04-03 02:00 UTC | JID, Mick Jenkins | O2 Academy Brixton | South Hams, United Kingdom | |
| 2026-04-04 02:00 UTC | JID, Mick Jenkins | The Prospect Building | Bristol, United Kingdom | |
| 2026-04-07 01:00 UTC | JID, Mick Jenkins | Warehouse, Aviva Studios | Manchester, United Kingdom | |
| 2026-04-07 01:00 UTC | JID, Mick Jenkins | Aviva Studios | Manchester, United Kingdom | |
| 2026-04-08 02:00 UTC | JID, Mick Jenkins, J.I.D | 3Olympia Theatre | Dublin, Ireland |















