Michael Bublé
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-26
12,064,388
Social Media Followers
As of 2025-09-26
00:00:00
Hours Airplay
2025-12-07 08:53:58 UTC
Genres
Biography
In 2015, Bublé released Nobody But Me, followed by Love in 2018. Despite a hiatus due to his son's cancer diagnosis, Bublé returned to music with a renewed focus on family and his enduring career as a versatile vocalist and performer.
Michael Bublé keeps 18-24 & 25-34 audiences engaged throughout UNITED STATES, INDONESIA, BRAZIL. The composition is female-leaning (53%), which favors creative built around style signals and community validation. Results concentrate on Tiktok at 55,850 avg views per post, while Instagram maintains continuity between bigger moments. Overlap with Lufthansa, Tim Hortons, Jollibee supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 12,064,388 · Engagements 29,695 · Rate 0.2% Posts 3,381 · Views 78,563 · Avg Likes 29,327 · Avg Comments 867 · Avg Views 78,563 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 44% 25-34: 33% 35-44: 11% 45-64: 7% |
Largest: 18-24 (44%); next: 25-34 (33%) |
| Gender Split |
Female: 53% Male: 47% Non-binary/Other: 0% |
Skews female (53%) |
| Top Countries |
UNITED STATES (16%) INDONESIA (9%) BRAZIL (9%) PHILIPPINES (5%) ITALY (5%) |
Top regions: UNITED STATES (16%), INDONESIA (9%), BRAZIL (9%) |
| Platform Engagement | Instagram: 24,800 avg likes/post · Tiktok: 55,850 avg views/post · Youtube: 22,713 avg views/post | Best reach: Tiktok 55,850 avg views; best engagement: Instagram 24,800 avg likes |
Top Brand Affinities
Lufthansa
Tim Hortons
Jollibee
NBC
ALDI
Nespresso
Lindt
Costco
Kate Spade
Baileys
Sunnies Studios
Summit Entertainment
| Brand | Category | Score |
|---|---|---|
| Lufthansa | 7.98 | |
| Tim Hortons | 5.87 | |
| Jollibee | 5.10 | |
| NBC | 4.45 | |
| ALDI | 4.11 | |
| Nespresso | 4.06 | |
| Lindt | 3.89 | |
| Costco | 3.55 | |
| Kate Spade | 3.53 | |
| Baileys | 3.48 | |
| Sunnies Studios | 3.41 | |
| Summit Entertainment | 3.34 | |
| Boeing | 3.21 | |
| LEGOLAND | 3.16 | |
| Harrods | 2.90 | |
| Babybump | 2.88 | |
| Universal | 2.78 | |
| Nickelodeon | 2.76 | |
| Bellagio | 2.76 | |
| Cafecito | 2.51 | |
| Snoopy And The Peanuts Gang | 2.47 | |
| Pixar | 2.37 | |
| Topshop | 2.35 | |
| Busch | 2.33 | |
| Guinness | 2.32 | |
| UNIQLO | 2.25 | |
| Primark | 2.22 | |
| Warner Bros | 2.17 | |
| Target | 2.13 | |
| Lollapalooza | 2.06 | |
| Walt Disney | 2.02 | |
| Chipotle Mexican Grill | 2.01 | |
| Pandora | 1.98 | |
| Geocaching | 1.96 | |
| HBO | 1.92 | |
| Aperol | 1.91 | |
| Ray-Ban | 1.90 | |
| Tiffany | 1.89 | |
| Paramount Pictures | 1.87 | |
| Polaroid | 1.78 | |
| Michael Kors | 1.78 | |
| H&M | 1.78 | |
| Star Wars | 1.71 | |
| Lush | 1.68 | |
| Coca-Cola | 1.65 | |
| Coachella | 1.63 | |
| Airbnb | 1.61 | |
| Starbucks | 1.58 | |
| Sephora | 1.58 | |
| Lego | 1.58 |
Official Profiles
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LoginArtist: Michael Bublé
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Total Streams (2025-09-25)
Total: 19,151,909
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
|
15,634,784 | 81.64% |
| [+] |
|
1,556,648 | 8.13% |
| [+] |
|
987,552 | 5.16% |
| [+] |
|
957,630 | 5.00% |
| [+] |
|
15,295 | 0.08% |
| [+] |
|
0 | 0.00% |
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0 | 0.00% |
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0 | 0.00% |
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0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-01-17 04:00 UTC | Michael Bublé | Canadian Tire Centre | Ottawa, Canada |















