Michael Ball

Michael Ball — pop artist from GB.

Michael Ball, born in 1962 in Bromsgrove, Worcestershire, U.K., rose to fame through his roles in West End musicals like Les Misérables and The Phantom of the…

Influence: 51.90% Fanbase: 25.77% Trending: 64.97% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

ITV • 49.96% • Very Strong

As of 2025-09-12

140,207

Social Media Followers

As of 2025-09-12

00:00:00

Hours Airplay

2025-12-07 08:02:43 UTC

Genres

popoperatic popmainstream popsoundtrack, stage & screenshow tunesamericanhollywood

Biography

Michael Ball, born in 1962 in Bromsgrove, Worcestershire, U.K., rose to fame through his roles in West End musicals like Les Misérables and The Phantom of the Opera. His career took off with the release of the single "Love Changes Everything," propelling him to stardom in both the U.K. and the U.S. Following a successful stage career, Ball represented the U.K. in the 1992 Eurovision Song Contest and went on to release a string of Top Ten albums.

In 2016, Ball collaborated with Alfie Boe on the album Together, which soared to number one in the U.K. charts and led to a successful nationwide tour. The duo's subsequent release, Together Again, continued their chart-topping success. Ball then returned to solo work with his album Coming Home to You in 2019, featuring a mix of classic songs and original material. Throughout his career, Ball has showcased his versatile talents as a singer and performer, solidifying his status as a beloved figure in the British music scene.

Top Brand Affinities

Report Date: 2025-09-12

Michael Ball cuts through with 45-64 & 25-34 audiences and consistency across UNITED STATES, UNITED KINGDOM, BRAZIL. A female-leaning (55%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 25,661 avg views per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with ITV, Marks & Spencer, Sainsbury's, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Michael Ball score 1.74% — Moderate bucket.

Brand: ITVBrand: Marks & SpencerBrand: Sainsbury's

Followers:140,207

Engagements:2,444

Rate:1.7%

Posts:803

Avg Likes:2,405

Avg Comments:84

Avg Views:25,661

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 140,207 · Engagements 2,444 · Rate 1.7% Posts 803 · Views 25,661 · Avg Likes 2,405 · Avg Comments 84 · Avg Views 25,661	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	45-64: 36% 25-34: 26% 35-44: 18% 18-24: 16%	Largest: 45-64 (36%); next: 25-34 (26%)
Gender Split	Female: 55% Male: 45% Non-binary/Other: 0%	Skews female (55%)
Top Countries	UNITED STATES (30%) UNITED KINGDOM (17%) BRAZIL (15%) PHILIPPINES (8%) INDONESIA (4%)	Top regions: UNITED STATES (30%), UNITED KINGDOM (17%), BRAZIL (15%)
Platform Engagement	Instagram: 2,166 avg likes/post · Youtube: 25,661 avg views/post	Best reach: Youtube 25,661 avg views; best engagement: Instagram 2,166 avg likes

Top Brand Affinities

ITV

Score: 49.96

Marks & Spencer

Score: 32.05

Sainsbury's

Score: 31.93

Waitrose

Score: 28.96

Morrisons

Score: 28.11

Virgin Atlantic

Score: 26.51

ASDA

Score: 26.29

Costa Coffee

Score: 25.86

Debenhams

Score: 17.96

Selfridges

Score: 17.45

Score: 17.15

British Airways

Score: 13.48

Brand	Category	Score
ITV		49.96
Marks & Spencer		32.05
Sainsbury's		31.93
Waitrose		28.96
Morrisons		28.11
Virgin Atlantic		26.51
ASDA		26.29
Costa Coffee		25.86
Debenhams		17.96
Selfridges		17.45
Next		17.15
British Airways		13.48
ALDI		13.48
Tesco		13.46
BBC		12.97
Cadbury		12.32
Ted Baker		10.25
Easyjet		9.49
Primark		9.37
River Island		8.72
The Body Shop		8.62
Harrods		7.83
Baileys		7.16
Vauxhall		6.95
Lush		6.52
Tate Modern		6.52
New Line Cinema		6.34
Vivienne Westwood		5.39
Four Seasons		5.39
boohoo		4.92
Lindt		4.25
Lego		4.18
Universal		4.00
Guinness		3.95
NBC		3.93
Showtime		3.84
ASOS		3.76
The Witcher		3.66
Columbia Pictures		3.41
Summit Entertainment		3.26
Martini		3.14
Topshop		3.14
LEGOLAND		3.11
Emporium		2.98
Aperol		2.93
Garnier		2.84
Sunnies Studios		2.82
Pixar		2.78
Dr. Martens		2.68
Star Wars		2.67