Mgła

Mgła — metal artist from PL.

Mgła is a Polish black metal band known for their relentless and atmospheric sound. Formed in 2000, the band has gained a dedicated following within the…

Influence: 52.90% Fanbase: 29.50% Trending: 64.59% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Impericon • 85.06% • Very Strong

As of 2025-09-09

116,533

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 16:52:56 UTC

Genres

metalmetalpolish black metalblack metal

Biography

Mgła is a Polish black metal band known for their relentless and atmospheric sound. Formed in 2000, the band has gained a dedicated following within the underground metal scene for their intense live performances and thought-provoking lyrics. With a focus on creating a dark and immersive sonic experience, Mgła's music often explores themes of existentialism, despair, and the human condition.

Top Brand Affinities

Report Date: 2025-09-09

Mgła connects with 25-34 & 18-24 audiences and shows durable traction across UNITED STATES, POLAND, BRAZIL. With a heavily male (87%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Youtube, where posts average 538,497 avg views per post; Youtube adds dependable engagement depth. Overlap with Impericon, Ampeg, FromSoftware highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Mgła moves culture in the exact lanes many lifestyle marketers need.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Mgła score 13.57% — Very Strong bucket.

Brand: ImpericonBrand: AmpegBrand: FromSoftware

Followers:116,533

Engagements:15,815

Rate:13.6%

Posts:79

Avg Likes:14,860

Avg Comments:992

Avg Views:538,497

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 116,533 · Engagements 15,815 · Rate 13.6% Posts 79 · Views 538,497 · Avg Likes 14,860 · Avg Comments 992 · Avg Views 538,497	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 48% 18-24: 29% 35-44: 17% 45-64: 4%	Largest: 25-34 (48%); next: 18-24 (29%)
Gender Split	Female: 13% Male: 87% Non-binary/Other: 0%	Skews male (87%)
Top Countries	UNITED STATES (16%) POLAND (14%) BRAZIL (5%) UNITED KINGDOM (5%) GERMANY (4%)	Top regions: UNITED STATES (16%), POLAND (14%), BRAZIL (5%)
Platform Engagement	Instagram: 4,758 avg likes/post · Youtube: 538,497 avg views/post	Best reach: Youtube 538,497 avg views; best engagement: Youtube 10,102 avg likes

Top Brand Affinities

Impericon

Score: 85.06

Ampeg

Score: 30.32

FromSoftware

Score: 23.85

Bloodborne

Score: 21.58

Akg

Score: 14.84

The Witcher

Score: 11.48

Diablo

Score: 9.00

Sennheiser

Score: 8.52

Jagermeister

Score: 8.37

The Last of Us

Score: 7.30

World of Warcraft

Score: 6.38

God of War

Score: 6.01

Brand	Category	Score
Impericon		85.06
Ampeg		30.32
FromSoftware		23.85
Bloodborne		21.58
Akg		14.84
The Witcher		11.48
Diablo		9.00
Sennheiser		8.52
Jagermeister		8.37
The Last of Us		7.30
World of Warcraft		6.38
God of War		6.01
Paco Rabanne		5.97
Pilsner Urquell		5.91
Fallout		5.73
Resident Evil		5.65
Capcom		5.34
Mortal Kombat		5.33
Jack Daniels		5.23
Sega		4.42
Spotify Music		4.40
Movistar		4.35
Final Fantasy		3.61
Warner Bros		3.57
Bethesda Softworks		3.36
Omega		3.30
Star Wars		3.16
Dr. Martens		3.08
Monster Beverage		3.08
Columbia Pictures		2.82
Matrix		2.80
Comedy Central		2.75
Faber-Castell		2.68
HBO		2.68
Guinness		2.57
Activision Blizzard		2.53
PlayStation		2.50
AMC		2.49
Nintendo		2.35
Harley-Davidson		2.30
Heineken		2.24
SoundCloud		2.07
Lego		1.93
WWE		1.92
Fujifilm		1.88
Budweiser		1.87
Paramount Pictures		1.76
Ubisoft		1.73
Vans		1.73
Pokemon Go		1.73