
Metro Boomin
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
15,252,117
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
In 2013, Wayne made his mark on the music scene with production credits on Future's "Karate Chop" and "Honest," followed by the release of his own mixtape, 19 & Boomin. His success continued to grow with hits like iLoveMakonnen's "Tuesday," Drake and Future's "Jumpman," and Migos' "Bad and Boujee." Wayne's prolific output in 2017 included tracks for Big Sean, Post Malone, Kodak Black, and Future, as well as collaborative mixtapes with NAV, Offset, 21 Savage, and Big Sean. His 2018 album, Not All Heroes Wear Capes, further solidified his status in the industry, debuting at the top of multiple Billboard charts and spawning multiple Hot 100 hits.
Metro Boomin resonates most with 18-24 & 25-34 audiences and shows durable presence in UNITED STATES, MEXICO, BRAZIL. With a heavily male (81%) skew, campaigns can carry a confident voice and visual identity. Tiktok is the reach spine (760,000 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Spinrilla, Palm Angels, Marni makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 15,252,117 · Engagements 197,538 · Rate 1.3% Posts 582 · Views 891,954 · Avg Likes 192,190 · Avg Comments 1,926 · Avg Views 891,954 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
18-24: 56% 25-34: 31% 13-17: 7% 35-44: 5% |
Largest: 18-24 (56%); next: 25-34 (31%) |
Gender Split |
Female: 19% Male: 81% Non-binary/Other: 0% |
Skews male (81%) |
Top Countries |
UNITED STATES (35%) MEXICO (7%) BRAZIL (6%) NIGERIA (3%) CANADA (3%) |
Top regions: UNITED STATES (35%), MEXICO (7%), BRAZIL (6%) |
Platform Engagement | Instagram: 138,397 avg likes/post · Tiktok: 760,000 avg views/post · Youtube: 131,954 avg views/post | Best reach: Tiktok 760,000 avg views; best engagement: Instagram 138,397 avg likes |
Top Brand Affinities
Spinrilla
Palm Angels
Marni
Pro Tools
Akai
Kappa
SoundCloud
Amazon Music
Ableton
Champion
Beats Electronics
Hennessy
Brand | Category | Score |
---|---|---|
Spinrilla | 40.84 | |
Palm Angels | 18.68 | |
Marni | 15.74 | |
Pro Tools | 14.03 | |
Akai | 12.21 | |
Kappa | 10.88 | |
SoundCloud | 10.41 | |
Amazon Music | 9.49 | |
Ableton | 9.31 | |
Champion | 8.72 | |
Beats Electronics | 8.21 | |
Hennessy | 7.95 | |
Coach | 7.69 | |
New Era | 7.66 | |
Kodak | 6.55 | |
Dsquared | 6.42 | |
MISSGUIDED | 6.36 | |
Maison Margiela | 6.19 | |
American Airlines | 6.00 | |
Supreme | 5.87 | |
Moncler | 5.75 | |
Timberland | 5.50 | |
Sneakerhead | 4.29 | |
Kickstagram | 4.17 | |
shein | 3.92 | |
Stüssy | 3.64 | |
Los Angeles Lakers | 3.59 | |
Spotify Music | 3.52 | |
MTV | 3.43 | |
ASOS | 3.42 | |
Lacoste | 3.38 | |
ESPN | 3.37 | |
Fenty beauty | 3.36 | |
Dr. Martens | 3.34 | |
Polo Ralph Lauren | 3.31 | |
Versace | 3.30 | |
Calvin Klein | 3.27 | |
FashionNova | 3.26 | |
NFL | 3.16 | |
NBA | 3.12 | |
BALMAIN | 3.08 | |
SheInside | 3.08 | |
Gucci | 3.07 | |
Balenciaga | 2.96 | |
Sprite | 2.95 | |
Yves Saint Laurent | 2.92 | |
Fendi | 2.90 | |
Philips | 2.72 | |
Aston Martin | 2.67 | |
Coachella | 2.61 |
Official Profiles
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LoginArtist: Metro Boomin
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-09-10)
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Artist Performace Report
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Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist
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