Mersiv
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
104,069
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 11:05:30 UTC
Genres
Biography
Debuting with his album Pretty Dark Loud on MorFlo Records, Mersiv established his presence in the Freeform Electronic genre, showcasing his ability to blend emotional depth with a diverse range of sounds across 20 tracks that reflect his personal journey and artistic evolution. His subsequent release, Out of Bounds in 2023, further pushes musical boundaries with a mix of genres and collaborations with artists like Wreckno and PROBCAUSE, highlighting Mersiv's ongoing growth and ambition as an artist.
Mersiv builds repeat engagement among 25-34 & 18-24 audiences throughout UNITED STATES, CANADA, AUSTRALIA. With a heavily male (72%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Tiktok (2,624 avg views per post), while Instagram provides social proof in comments and saves. Affinities with iHeartRaves, Phase One, Ableton point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 104,069 · Engagements 3,175 · Rate 3.1% Posts 805 · Views 2,924 · Avg Likes 3,147 · Avg Comments 83 · Avg Views 2,924 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 43% 18-24: 40% 35-44: 10% 45-64: 4% |
Largest: 25-34 (43%); next: 18-24 (40%) |
| Gender Split |
Female: 28% Male: 72% Non-binary/Other: 0% |
Skews male (72%) |
| Top Countries |
UNITED STATES (80%) CANADA (3%) AUSTRALIA (2%) MEXICO (2%) UNITED KINGDOM (2%) |
Top regions: UNITED STATES (80%), CANADA (3%), AUSTRALIA (2%) |
| Platform Engagement | Instagram: 2,897 avg likes/post · Tiktok: 2,624 avg views/post · Youtube: 300 avg views/post | Best reach: Tiktok 2,624 avg views; best engagement: Instagram 2,897 avg likes |
Top Brand Affinities
iHeartRaves
Phase One
Ableton
Mapfre
Pioneer
Mulberry
SoundCloud
Akai
Trancefamily
Lollapalooza
Coors
Coachella
| Brand | Category | Score |
|---|---|---|
| iHeartRaves | 243.66 | |
| Phase One | 76.52 | |
| Ableton | 48.52 | |
| Mapfre | 44.38 | |
| Pioneer | 22.93 | |
| Mulberry | 21.65 | |
| SoundCloud | 16.15 | |
| Akai | 15.53 | |
| Trancefamily | 13.97 | |
| Lollapalooza | 12.70 | |
| Coors | 10.71 | |
| Coachella | 6.17 | |
| Free People | 6.07 | |
| American Eagle | 5.87 | |
| Beats Electronics | 5.46 | |
| Bud Light | 5.43 | |
| Tomorrowland | 5.32 | |
| Margaritaville | 5.12 | |
| Steve Madden | 5.03 | |
| Verizon | 4.81 | |
| Taco Bell | 4.49 | |
| Hennessy | 4.13 | |
| Lululemon Athletica | 4.11 | |
| Busch | 4.04 | |
| Gymshark | 3.58 | |
| Spotify Music | 3.40 | |
| Monster Beverage | 3.24 | |
| Gatorade | 3.20 | |
| Showtime | 3.19 | |
| Chrysler | 3.18 | |
| Matrix | 2.98 | |
| Carhartt | 2.78 | |
| Emporium | 2.64 | |
| Urban Outfitters | 2.62 | |
| Dr. Martens | 2.57 | |
| Budweiser | 2.50 | |
| Cadillac | 2.38 | |
| Pepsi | 2.37 | |
| Airbnb | 2.30 | |
| Chipotle Mexican Grill | 2.21 | |
| Philips | 2.21 | |
| Sprite | 2.09 | |
| Subaru | 2.09 | |
| Polaroid | 2.08 | |
| Victoria's Secret | 2.08 | |
| Walmart | 2.04 | |
| Vans | 2.00 | |
| Activision Blizzard | 1.99 | |
| The North Face | 1.94 | |
| Sunnies Studios | 1.93 |
Official Profiles
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LoginArtist: Mersiv
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Top 10 Songs Played Today
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Total Streams (2025-08-29)
Total: 244,241
| PLATFORM | TOTAL | % | |
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238,885 | 97.81% |
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5,356 | 2.19% |
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-13 04:00 UTC | Mersiv, Know Good, Dennett | Encore Event Center | San Diego, United States | |
| 2025-12-20 05:00 UTC | Mersiv, Dennett, Mystic Methods | Ayva Center | Houston, United States | |
| 2025-12-21 05:00 UTC | Mersiv, Ravenscoon, Dennett, SuperAve. | SILO Dallas | Dallas, United States | |
| 2025-12-31 02:00 UTC | REZZ, Whethan, Crankdat, Ray Volpe, Mersiv, EAZYBAKED, GorillaT, Levity, Lumasi, Dennett | The Fairgrounds Nashville | Nashville, United States |















