Mercan Dede

Mercan Dede

Country: TR | Gender: male

Influence: 49.61% Fanbase: 20.49% Trending: 64.18% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

• — • —

As of 2025-09-08

2,640

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-31 07:42:04 UTC

Genres

jazz & standardsturkish jazzelectronicturkish electronicothersworldwideworld fusionfolk & traditionalarab folkturkish folk

Biography

Mercan Dede, a prominent figure in Turkey's music scene, blends Sufi principles with a love for both ancient and modern sounds, earning respect from electronic and traditional music communities worldwide. With a vast discography of over 100 singles released under different aliases, including Arkin Allen and Poundmaker, Dede showcases his mastery of various music styles. Born in a Turkish village in the '70s, Dede's early immersion in traditional music led him to explore a wide range of instruments before transitioning to DJing in Canada, where he fused house music with world music influences.

Under the name Mercan Dede, he gained recognition in Turkey and internationally, with albums like Sufi Dreams and Journeys of a Dervish propelling him to the forefront of the world music scene. Collaborating with musicians from around the globe, Dede's albums Water and Breath topped charts, solidifying his status as a pioneering Turkish musician. His 2007 release, 800, celebrated Rumi's 800th birthday and achieved widespread acclaim in Europe and North America, further establishing Dede as a boundary-breaking artist with a transcendent sound.

Mercan Dede Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Mercan Dede is a clear fit for 25-34 & 35-44 audiences with strength across TüRKIYE, UNITED STATES, SPAIN. The audience is heavily male (69%), so messaging can confidently lean into identity, fashion, and status. TikTok remains the best top-of-funnel driver (strong engagement levels); Instagram builds the community layer. Affinity data highlights leading lifestyle names, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Mercan Dede score 0.00%Low bucket.
Followers:2,640
Engagements:0
Rate:0.0%
Posts:13
Views:0
Avg Likes:0
Avg Comments:0
Avg Views:0

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 2,640 · Engagements 0 · Rate 0.0%
Posts 13 · Views 0 · Avg Likes 0 · Avg Comments 0 · Avg Views 0
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 40%
35-44: 24%
18-24: 21%
45-64: 13%
Largest: 25-34 (40%); next: 35-44 (24%)
Gender Split Female: 31%
Male: 69%
Non-binary/Other: 0%
Skews male (69%)
Top Countries TüRKIYE (67%)
UNITED STATES (8%)
SPAIN (4%)
GERMANY (3%)
BRAZIL (2%)
Top regions: TüRKIYE (67%), UNITED STATES (8%), SPAIN (4%)
Platform Engagement Youtube: 0 avg views/post No platform stats.

Top Brand Affinities

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Brand Category Score
Affinity data is not available yet for this artist. Use the “View Social Media Report” button above to see current social stats.

Official Profiles

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Artist: Mercan Dede

Date Range: 2025-12-31 → 2025-12-31
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
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