Melvins

Melvins — rock artist from US.

The Melvins, a pioneering band in acknowledging heavy metal influences within the punk/alternative underground scene, proved to be wildly influential despite…

Influence: 61.69% Fanbase: 47.03% Trending: 69.02% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Ampeg • 141.50% • Very Strong

As of 2025-09-09

206,308

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 16:55:30 UTC

Genres

rockrockblues rockpost-hardcoregrungealternativealternative rockmetalalternative metalstoner metalsludge metalpunkpunk

Biography

The Melvins, a pioneering band in acknowledging heavy metal influences within the punk/alternative underground scene, proved to be wildly influential despite their cult status. Their signature gargantuan sound paved the way for grunge icons like Tad, Mudhoney, and Soundgarden, and their creative flexibility allowed them to experiment with various styles and musical configurations, remaining productive and prolific over three decades. Originating from Aberdeen, Washington, the same town as Nirvana, the Melvins inspired many Seattle-area bands with their sludge, although they maintained a cult following even after earning a major-label contract with Atlantic.

Aside from their Melvins projects, Buzz Osborne collaborated with Mike Patton in Fantômas, while the band underwent lineup changes and worked on various releases throughout the late '90s and early 2000s. They continued to innovate, releasing albums such as "Freak Puke" with a stripped-down lineup, and engaging in unique collaborations with artists like Jello Biafra and J.G. Thirlwell. The Melvins also explored new territory with releases like "Three Men and a Baby" and "Basses Loaded," showcasing their willingness to experiment and push boundaries within the rock music landscape.

Top Brand Affinities

Report Date: 2025-09-09

Melvins converts attention from 25-34 & 35-44 audiences across UNITED STATES, BRAZIL, CANADA. Audience shape is heavily male (86%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Youtube at 5,217 avg views per post, with supportive conversation on Instagram. Shared audience with Ampeg, MOOG, Akg underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Melvins score 0.67% — Low bucket.

Brand: AmpegBrand: MOOGBrand: Akg

Followers:206,308

Engagements:1,381

Rate:0.7%

Posts:1,294

Avg Likes:1,360

Avg Comments:37

Avg Views:5,217

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 206,308 · Engagements 1,381 · Rate 0.7% Posts 1,294 · Views 5,217 · Avg Likes 1,360 · Avg Comments 37 · Avg Views 5,217	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 41% 35-44: 25% 18-24: 22% 45-64: 10%	Largest: 25-34 (41%); next: 35-44 (25%)
Gender Split	Female: 14% Male: 86% Non-binary/Other: 0%	Skews male (86%)
Top Countries	UNITED STATES (43%) BRAZIL (8%) CANADA (5%) ITALY (5%) UNITED KINGDOM (4%)	Top regions: UNITED STATES (43%), BRAZIL (8%), CANADA (5%)
Platform Engagement	Instagram: 1,085 avg likes/post · Youtube: 5,217 avg views/post	Best reach: Youtube 5,217 avg views; best engagement: Instagram 1,085 avg likes

Top Brand Affinities

Ampeg

Score: 141.50

MOOG

Score: 49.38

Akg

Score: 18.47

Pro Tools

Score: 13.29

Sennheiser

Score: 11.53

Pilsner Urquell

Score: 7.85

Bonneville

Score: 7.63

Amazon Music

Score: 7.23

Spotify Music

Score: 6.65

Capcom

Score: 6.44

Ableton

Score: 6.24

Kickstarter

Score: 5.48

Brand	Category	Score
Ampeg		141.50
MOOG		49.38
Akg		18.47
Pro Tools		13.29
Sennheiser		11.53
Pilsner Urquell		7.85
Bonneville		7.63
Amazon Music		7.23
Spotify Music		6.65
Capcom		6.44
Ableton		6.24
Kickstarter		5.48
Warner Bros		5.33
Sega		5.04
Nixon		4.94
Columbia Pictures		4.93
Paramount Pictures		4.86
Fallout		4.76
Taco Bell		4.63
Bandai Namco		4.33
Comedy Central		4.27
Coors		3.80
Cartoon Network		3.80
SoundCloud		3.57
NHL		3.50
Mortal Kombat		3.47
MTV		3.34
Leica		3.32
Cadillac		3.29
Showtime		3.27
WWE		3.15
Star Wars		3.10
Hot Wheels		3.01
Lollapalooza		2.95
Kodak		2.93
Budweiser		2.92
Polaroid		2.86
Jaguar		2.80
Nintendo		2.72
Harley-Davidson		2.70
Nickelodeon		2.56
Vans		2.55
Emporium		2.54
Prismacolor		2.50
Guinness		2.46
Beats Electronics		2.41
Tinder		2.34
Dr. Martens		2.33
Transformers		2.32
Jack Daniels		2.07