Melisses

Melisses

Country: GR

Influence: 52.78% Fanbase: 32.26% Trending: 63.03% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Intimissimi • 13.52% • Very Strong

As of 2025-09-09

420,163

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:35:12 UTC

Genres

poppopgreek poplaikohip-hop & rapgreek trap

Biography

Melisses, comprised of Christos Mastoras, Costas Mavrogennis, and Thanos Laitsas, have solidified their position as Greece's top music band since their inception in 2009. With a dedicated fan base, the band has amassed over 200 million digital streams and half a billion YouTube views. Their singles, such as "Viktoria" and "Epiloges," have achieved multi-platinum and diamond status, with Melisses and Christos Mastoras consistently topping the official airplay chart for over 100 weeks. The band has collaborated with over 30 prominent artists across various music genres and has successfully completed numerous sold-out tours, performing at prestigious venues in Greece including the Herodes Atticus Conservatory, the Athens Concert Hall Megaron, and the Stavros Niarchos Foundation Cultural Center.

Melisses (Christos Mastoras - vocals, Costas Mavrogennis - bass, and Thanos Laitsas - guitar) have ascended to the pinnacle of the Greek music scene since their formation in 2009. Their unwavering passion for music, coupled with their constant creativity and artistic endeavors, has garnered them a loyal following. With an impressive track record of over 200 million digital streams, half a billion YouTube views, and multiple multi-platinum singles, including the diamond hits "Viktoria" and "Epiloges," Melisses and Christos Mastoras have dominated the airplay charts for more than 100 weeks. The band has also embarked on successful tours, selling out prestigious venues such as the Herodes Atticus Conservatory, Athens Concert Hall Megaron, Thessaloniki Concert Hall, Stavros Niarchos Foundation Cultural Center, and Lycabettus Hill Theater, and collaborating with over 30 renowned artists from diverse music genres.

Melisses Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Melisses is a clear fit for 18-24 & 25-34 audiences with strength across GREECE, CYPRUS, UNITED STATES. The audience is heavily female (55%), so messaging can confidently lean into identity, fashion, and status. Tiktok remains the best top-of-funnel driver (55,950 avg views per post); Instagram builds the community layer. Affinity data highlights Intimissimi, KARL LAGERFELD, Calzedonia, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Melisses score 2.31%Strong bucket.
Brand: IntimissimiBrand: KARL LAGERFELDBrand: Calzedonia
Followers:420,163
Engagements:9,691
Rate:2.3%
Posts:812
Views:75,452
Avg Likes:9,382
Avg Comments:75
Avg Views:75,452

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 420,163 · Engagements 9,691 · Rate 2.3%
Posts 812 · Views 75,452 · Avg Likes 9,382 · Avg Comments 75 · Avg Views 75,452
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 45%
25-34: 34%
35-44: 11%
45-64: 5%
Largest: 18-24 (45%); next: 25-34 (34%)
Gender Split Female: 55%
Male: 45%
Non-binary/Other: 0%
Skews female (55%)
Top Countries GREECE (80%)
CYPRUS (5%)
UNITED STATES (3%)
GERMANY (2%)
UNITED KINGDOM (1%)
Top regions: GREECE (80%), CYPRUS (5%), UNITED STATES (3%)
Platform Engagement Instagram: 7,313 avg likes/post · Tiktok: 55,950 avg views/post · Youtube: 19,502 avg views/post Best reach: Tiktok 55,950 avg views; best engagement: Instagram 7,313 avg likes

Top Brand Affinities

Intimissimi
Score: 13.52
KARL LAGERFELD
Score: 8.03
Calzedonia
Score: 7.52
PLAYMOBIL
Score: 6.57
Dsquared
Score: 5.74
Four Seasons
Score: 5.43
Harrods
Score: 5.30
Ryanair
Score: 4.87
Stradivarius
Score: 4.58
Kiko
Score: 4.38
Nespresso
Score: 4.16
Estee Lauder
Score: 4.08
Brand Category Score
Intimissimi 13.52
KARL LAGERFELD 8.03
Calzedonia 7.52
PLAYMOBIL 6.57
Dsquared 5.74
Four Seasons 5.43
Harrods 5.30
Ryanair 4.87
Stradivarius 4.58
Kiko 4.38
Nespresso 4.16
Estee Lauder 4.08
Selfiegram 4.00
Olympus 3.92
Moncler 3.83
Coffeegram 3.74
Aperol 3.68
NBC 3.39
UEFA 3.25
Summit Entertainment 3.15
Pull&Bear 2.97
Bershka 2.96
TOM FORD 2.93
Moschino 2.85
Martini 2.74
H&M 2.62
Lancôme 2.60
Travelgram 2.51
Under Armour 2.49
Sunnies Studios 2.31
Victoria's Secret 2.29
ASOS 2.28
Zara 2.26
Dr. Martens 2.23
Dolce & Gabbana 2.15
Garnier 2.10
L'Oréal Paris 2.10
Guess 2.00
Armani 1.99
Ray-Ban 1.93
NYX Cosmetics 1.91
Tommy Hilfiger 1.84
Fenty beauty 1.83
Huawei 1.75
MAC Cosmetics 1.71
Huda Beauty 1.71
The North Face 1.64
Michael Kors 1.63
Christian Dior 1.62
SWAROVSKI 1.58

Official Profiles

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Artist: Melisses

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Total Streams

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Concerts

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