Melissa Horn

Melissa Horn — pop artist from SE.

Melissa Horn is one of Sweden's biggest and most beloved artists, captivating audiences for over a decade with her melodies and poignant lyrics about…

Influence: 53.24% Fanbase: 34.41% Trending: 62.65% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Tele2 • 210.40% • Very Strong

As of 2025-09-08

49,296

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 10:06:47 UTC

Genres

poppopswedish popclassic swedish popindie poprockswedish alternative rock

Biography

Melissa Horn is one of Sweden's biggest and most beloved artists, captivating audiences for over a decade with her melodies and poignant lyrics about relationships. Her debut album "Långa nätter" (2008) and subsequent five albums have achieved gold and platinum sales, as well as chart success in both Sweden and Norway. In 2019, she released her latest album "Konstgjord andning" and embarked on a successful concert tour with 58 stops across the Nordic region, followed by a well-received appearance on the TV show "Så Mycket Bättre" in 2021.

On September 6, 2024, Melissa will release a new album titled "Den jag kunde blivit-Den jag blev" and embark on a Nordic city tour throughout the year, including 11 nights at Södra Teatern in Stockholm, multiple dates in Gothenburg and Malmö, and four nights at Rockefeller in Oslo. Additionally, she will conclude an extensive summer tour with three nights at Mosebacketerassen in Stockholm.

Top Brand Affinities

Report Date: 2025-09-08

Melissa Horn indexes high with fans in the 25-34 range in SWEDEN, UNITED STATES, NORWAY. The skew is male-leaning (54%), which clarifies product positioning and tone. Momentum is most visible on Youtube with 5,779 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward Tele2, Ericsson, Swedbank, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Melissa Horn when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Melissa Horn score 3.25% — Very Strong bucket.

Brand: Tele2Brand: EricssonBrand: Swedbank

Followers:49,296

Engagements:1,603

Rate:3.3%

Posts:248

Avg Likes:1,602

Avg Comments:44

Avg Views:5,779

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 49,296 · Engagements 1,603 · Rate 3.3% Posts 248 · Views 5,779 · Avg Likes 1,602 · Avg Comments 44 · Avg Views 5,779	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 34% 18-24: 30% 35-44: 18% 45-64: 16%	Largest: 25-34 (34%); next: 18-24 (30%)
Gender Split	Female: 46% Male: 54% Non-binary/Other: 0%	Skews male (54%)
Top Countries	SWEDEN (50%) UNITED STATES (8%) NORWAY (7%) GERMANY (6%) DENMARK (5%)	Top regions: SWEDEN (50%), UNITED STATES (8%), NORWAY (7%)
Platform Engagement	Instagram: 1,488 avg likes/post · Youtube: 5,779 avg views/post	Best reach: Youtube 5,779 avg views; best engagement: Instagram 1,488 avg likes

Top Brand Affinities

Tele2

Score: 210.40

Ericsson

Score: 98.51

Swedbank

Score: 89.77

Nelly.com

Score: 69.15

Twistshake

Score: 36.89

Gant

Score: 19.68

Rituals

Score: 16.81

Nakd

Score: 16.69

H&M Home

Score: 13.82

Carlsberg

Score: 10.85

Pilsner Urquell

Score: 10.81

Acne Studios

Score: 10.22

Brand	Category	Score
Tele2		210.40
Ericsson		98.51
Swedbank		89.77
Nelly.com		69.15
Twistshake		36.89
Gant		19.68
Rituals		16.81
Nakd		16.69
H&M Home		13.82
Carlsberg		10.85
Pilsner Urquell		10.81
Acne Studios		10.22
Husqvarna Motorcycles		8.11
Volvo		7.96
Hummer		7.12
Scania		6.71
Spotify Music		5.40
Aperol		5.13
NHL		4.61
Lollapalooza		4.45
Kickstarter		4.35
IKEA		4.13
Tinder		3.88
ASICS		3.21
Dr. Martens		2.71
H&M		2.05
Red Bull		1.95
ASOS		1.81
LEGOLAND		1.78
Levi's		1.72
Lego		1.71
New Balance		1.69
Cadillac		1.65
Fujifilm		1.59
Guinness		1.54
Pepsi		1.53
Tesla Motors		1.52
Netflix		1.51
Hermès		1.48
Gymshark		1.41
HBO		1.40
Michael Kors		1.38
Ray-Ban		1.36
Pokemon Go		1.34
Oakley		1.33
Nintendo		1.24
Calvin Klein		1.20
Harley-Davidson		1.12
Heineken		1.10
Polo Ralph Lauren		1.07

Official Profiles

Artist: Melissa Horn

Date Range: 2025-12-07 → 2025-12-07

Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Melissa Horn today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

Radio airplay data is being collected. Please check back soon.

Total Streams

No streaming audience data is available for this artist yet.

Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC)	Event	Venue	Location	Tickets
2026-01-14 04:00 UTC	Melissa Horn, Bergen Live Sessions	Ole Bull Scene	Bergen, Norway	ticketmaster-no.tm8215.net songkick.com
2026-01-16 03:00 UTC	Melissa Horn	Ullensaker kulturhus	Jessheim, Norway	ticketmaster-no.tm8215.net songkick.com