MEAU
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
445,014
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:05:34 UTC
Genres
Biography
MEAU is a clear fit for 18-24 & 25-34 audiences with strength across NETHERLANDS, BELGIUM, SPAIN. The audience is heavily female (59%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (179,186 avg views per post); Tiktok builds the community layer. Affinity data highlights Het Concertgebouw, Efteling, Albert Heijn, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 445,014 · Engagements 12,808 · Rate 2.9% Posts 844 · Views 236,036 · Avg Likes 12,437 · Avg Comments 214 · Avg Views 236,036 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 42% 25-34: 26% 35-44: 13% 45-64: 10% |
Largest: 18-24 (42%); next: 25-34 (26%) |
| Gender Split |
Female: 59% Male: 41% Non-binary/Other: 0% |
Skews female (59%) |
| Top Countries |
NETHERLANDS (70%) BELGIUM (22%) SPAIN (1%) GERMANY (1%) FRANCE (1%) |
Top regions: NETHERLANDS (70%), BELGIUM (22%), SPAIN (1%) |
| Platform Engagement | Instagram: 5,457 avg likes/post · Tiktok: 56,850 avg views/post · Youtube: 179,186 avg views/post | Best reach: Youtube 179,186 avg views; best engagement: Tiktok 5,479 avg likes |
Top Brand Affinities
Het Concertgebouw
Efteling
Albert Heijn
Kruidvat
Action
Zeeman
Bloomon
Hema
LINDA
Hunkemoller
Rabobank
Amstel
| Brand | Category | Score |
|---|---|---|
| Het Concertgebouw | 230.78 | |
| Efteling | 157.81 | |
| Albert Heijn | 111.42 | |
| Kruidvat | 101.10 | |
| Action | 93.18 | |
| Zeeman | 83.80 | |
| Bloomon | 79.06 | |
| Hema | 77.77 | |
| LINDA | 75.21 | |
| Hunkemoller | 60.51 | |
| Rabobank | 40.40 | |
| Amstel | 38.78 | |
| MOCO Museum | 26.73 | |
| Nakd | 24.63 | |
| KLM | 18.87 | |
| Rituals | 17.82 | |
| Cluse | 17.16 | |
| TUI Group | 13.06 | |
| Zalando | 12.28 | |
| Philips | 10.21 | |
| Brandy Melville | 8.48 | |
| Dr. Martens | 7.84 | |
| Tomorrowland | 7.36 | |
| Citroen | 5.59 | |
| OOTD Magazine | 5.19 | |
| Primark | 5.00 | |
| Pull&Bear | 4.71 | |
| Spotify Music | 4.52 | |
| H&M | 4.25 | |
| Stradivarius | 3.90 | |
| Dunkin' Donuts | 3.61 | |
| Polaroid | 3.55 | |
| ASOS | 3.50 | |
| Bershka | 3.35 | |
| Heineken | 3.32 | |
| NBC | 3.07 | |
| Harrods | 2.95 | |
| IKEA | 2.91 | |
| Aperol | 2.63 | |
| Emporium | 2.53 | |
| shein | 2.17 | |
| Levi's | 2.15 | |
| Zara | 2.15 | |
| Showtime | 2.00 | |
| ASICS | 1.88 | |
| Ray-Ban | 1.85 | |
| Michael Kors | 1.81 | |
| Lego | 1.79 | |
| Tommy Hilfiger | 1.77 | |
| Peugeot | 1.76 |
Official Profiles
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LoginArtist: MEAU
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-03-21 03:15 UTC | MEAU | Stadsschouwburg de Harmonie | Leeuwarden, Netherlands | |
| 2026-03-27 03:00 UTC | MEAU | Theater Heerlen, Parkstad Limburg Theaters | Heerlen, Netherlands | |
| 2026-04-19 03:15 UTC | MEAU | Muziekgebouw Eindhoven | Eindhoven, Netherlands |
