MC Staff
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
52,632
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 11:04:53 UTC
Genres
Biography
MC Staff indexes high with fans in the 18-24 range in BRAZIL, UNITED STATES, ITALY. The skew is heavily male (69%), which clarifies product positioning and tone. Momentum is most visible on Tiktok with 90,550 avg views per post; Tiktok rounds out day-to-day engagement. The brand graph leans toward ChilliBeans, Hering, Banco Bradesco, making streetwear, music platforms, and lifestyle products a natural test bed. Choose MC Staff when the KPI is cultural lift plus measurable fan actions.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 52,632 · Engagements 2,593 · Rate 4.9% Posts 77 · Views 95,942 · Avg Likes 2,252 · Avg Comments 131 · Avg Views 95,942 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 64% 25-34: 24% 13-17: 7% 35-44: 4% |
Largest: 18-24 (64%); next: 25-34 (24%) |
| Gender Split |
Female: 31% Male: 69% Non-binary/Other: 0% |
Skews male (69%) |
| Top Countries |
BRAZIL (80%) UNITED STATES (6%) ITALY (3%) SINGAPORE (3%) INDIA (2%) |
Top regions: BRAZIL (80%), UNITED STATES (6%), ITALY (3%) |
| Platform Engagement | Instagram: 592 avg likes/post · Tiktok: 90,550 avg views/post · Youtube: 5,392 avg views/post | Best reach: Tiktok 90,550 avg views; best engagement: Tiktok 1,513 avg likes |
Top Brand Affinities
ChilliBeans
Hering
Banco Bradesco
LATAM
Moda Praia
Oakley
RAZER
Lacoste
Hurley
Riachuelo
Amstel
Mary Kay
| Brand | Category | Score |
|---|---|---|
| ChilliBeans | 22.56 | |
| Hering | 15.88 | |
| Banco Bradesco | 15.28 | |
| LATAM | 11.86 | |
| Moda Praia | 8.17 | |
| Oakley | 6.99 | |
| RAZER | 6.98 | |
| Lacoste | 6.61 | |
| Hurley | 6.06 | |
| Riachuelo | 5.89 | |
| Amstel | 5.19 | |
| Mary Kay | 4.07 | |
| Uber | 3.65 | |
| Itaipava | 3.63 | |
| Lollapalooza | 3.38 | |
| Heineken | 3.26 | |
| Xiaomi | 2.94 | |
| Barber Shop Connect | 2.75 | |
| Haima | 2.42 | |
| Ducati | 2.35 | |
| Tommy Hilfiger | 2.32 | |
| Porsche | 2.28 | |
| Honda | 2.25 | |
| Budweiser | 2.22 | |
| Tomorrowland | 2.11 | |
| Ferrari | 2.07 | |
| McLaren | 2.05 | |
| Jaguar | 1.95 | |
| Spotify Music | 1.81 | |
| Puma | 1.63 | |
| Beats Electronics | 1.58 | |
| Mitsubishi | 1.57 | |
| Bugatti | 1.56 | |
| shein | 1.55 | |
| Fiat | 1.54 | |
| Grand Theft Auto | 1.51 | |
| Rolex | 1.49 | |
| SheInside | 1.49 | |
| Calvin Klein | 1.48 | |
| UFC | 1.48 | |
| Hyundai | 1.42 | |
| Red Bull | 1.37 | |
| musical.ly | 1.36 | |
| KTM | 1.34 | |
| Nissan | 1.22 | |
| Coca-Cola | 1.15 | |
| PlayStation | 1.15 | |
| Supreme | 1.15 | |
| Nike | 1.12 | |
| Audi | 1.11 |
Official Profiles
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
