Mc Lele JP
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
3,336,861
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 09:45:14 UTC
Genres
Biography
Mc Lele JP maintains consistent pull among 18-24 & 25-34 audiences across BRAZIL, UNITED STATES, PORTUGAL. The audience leans heavily male (74%), so brand cues around style and status perform well. The clearest reach is on Youtube with 24,049 avg views per post; Instagram functions as the community touchpoint. Affinity with Banco do Brasil, Freeletics, Oakley makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 3,336,861 · Engagements 20,166 · Rate 0.6% Posts 213 · Views 24,049 · Avg Likes 20,158 · Avg Comments 147 · Avg Views 24,049 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 62% 25-34: 26% 13-17: 7% 35-44: 4% |
Largest: 18-24 (62%); next: 25-34 (26%) |
| Gender Split |
Female: 26% Male: 74% Non-binary/Other: 0% |
Skews male (74%) |
| Top Countries |
BRAZIL (96%) UNITED STATES (1%) PORTUGAL (1%) AFGHANISTAN (0%) GERMANY (0%) |
Top regions: BRAZIL (96%), UNITED STATES (1%), PORTUGAL (1%) |
| Platform Engagement | Instagram: 19,357 avg likes/post · Youtube: 24,049 avg views/post | Best reach: Youtube 24,049 avg views; best engagement: Instagram 19,357 avg likes |
Top Brand Affinities
Banco do Brasil
Freeletics
Oakley
Ambev
Quiksilver
Lacoste
Xerox
Barber Shop Connect
Amstel
Genesis
God of War
Champion
| Brand | Category | Score |
|---|---|---|
| Banco do Brasil | 44.24 | |
| Freeletics | 29.31 | |
| Oakley | 19.02 | |
| Ambev | 14.95 | |
| Quiksilver | 13.89 | |
| Lacoste | 13.20 | |
| Xerox | 11.10 | |
| Barber Shop Connect | 10.77 | |
| Amstel | 8.60 | |
| Genesis | 8.37 | |
| God of War | 5.90 | |
| Champion | 5.55 | |
| Ovaltine | 5.22 | |
| Itaipava | 4.74 | |
| Bajaj | 3.70 | |
| Honda | 3.49 | |
| Mitsubishi | 2.66 | |
| Jack Daniels | 2.56 | |
| Tommy Hilfiger | 2.55 | |
| Ducati | 2.35 | |
| Fiat | 2.18 | |
| Yamaha | 1.76 | |
| Heineken | 1.59 | |
| Hyundai | 1.54 | |
| Nike | 1.50 | |
| Volkswagen | 1.50 | |
| Levi's | 1.42 | |
| BMW | 1.39 | |
| Burberry | 1.38 | |
| Puma | 1.30 | |
| Renault | 1.27 | |
| Gucci | 1.16 | |
| Supreme | 1.14 | |
| Chevrolet | 1.10 | |
| UFC | 1.09 | |
| Xiaomi | 1.03 | |
| Pandora | 0.97 | |
| Balenciaga | 0.96 | |
| Porsche | 0.95 | |
| SheInside | 0.90 | |
| FIFA | 0.88 | |
| Rolex | 0.82 | |
| Vans | 0.80 | |
| McDonald's | 0.79 | |
| Red Bull | 0.79 | |
| Louis Vuitton | 0.78 | |
| Universal | 0.78 | |
| Adidas | 0.73 | |
| Lamborghini | 0.73 | |
| Zara | 0.72 |
Official Profiles
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LoginArtist: Mc Lele JP
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
