Mc Jhey

Mc Jhey — r&b, funk & soul artist from BR.

"Phoenix" is a powerful and evocative track that showcases the artist's ability to blend elements of electronic music with emotive melodies. The song's dynamic…

Influence: 54.18% Fanbase: 30.32% Trending: 66.12% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Quiksilver • 22.22% • Very Strong

As of 2025-09-14

484,132

Social Media Followers

As of 2025-09-14

00:00:00

Hours Airplay

2025-12-07 11:33:28 UTC

Genres

r&b, funk & soulfunk cariocafunk ostentacaobrega funk

Biography

"Phoenix" is a powerful and evocative track that showcases the artist's ability to blend elements of electronic music with emotive melodies. The song's dynamic production and haunting vocals create a mesmerizing atmosphere that draws listeners in from the first note. With its pulsing beats and atmospheric synths, "Phoenix" is a testament to the artist's skill in crafting immersive and engaging music that resonates with audiences on a deep level.

Top Brand Affinities

Report Date: 2025-09-14

Mc Jhey speaks to 18-24 & 25-34 audiences with measurable traction in BRAZIL, PORTUGAL, UNITED STATES. Composition is heavily male (82%), which tightens creative strategy without sacrificing scale. Tiktok is the reach engine (161,800 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Quiksilver, Hino, Oakley, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Mc Jhey score 2.50% — Strong bucket.

Brand: QuiksilverBrand: HinoBrand: Oakley

Followers:484,132

Engagements:12,088

Rate:2.5%

Posts:142

Avg Likes:11,460

Avg Comments:334

Avg Views:168,873

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 484,132 · Engagements 12,088 · Rate 2.5% Posts 142 · Views 168,873 · Avg Likes 11,460 · Avg Comments 334 · Avg Views 168,873	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 61% 25-34: 26% 35-44: 6% 13-17: 5%	Largest: 18-24 (61%); next: 25-34 (26%)
Gender Split	Female: 18% Male: 82% Non-binary/Other: 0%	Skews male (82%)
Top Countries	BRAZIL (93%) PORTUGAL (4%) UNITED STATES (1%) CAPE VERDE (1%) PARAGUAY (0%)	Top regions: BRAZIL (93%), PORTUGAL (4%), UNITED STATES (1%)
Platform Engagement	Instagram: 6,495 avg likes/post · Tiktok: 161,800 avg views/post · Youtube: 7,073 avg views/post	Best reach: Tiktok 161,800 avg views; best engagement: Instagram 6,495 avg likes

Top Brand Affinities

Quiksilver

Score: 22.22

Hino

Score: 20.13

Oakley

Score: 16.48

Lojas Renner

Score: 14.78

Hering

Score: 9.56

Riachuelo

Score: 9.27

Pioneer

Score: 8.81

Lacoste

Score: 8.23

Catupiry

Score: 5.54

Barber Shop Connect

Score: 4.91

Rockstar Games

Score: 4.65

Ableton

Score: 4.23

Brand	Category	Score
Quiksilver		22.22
Hino		20.13
Oakley		16.48
Lojas Renner		14.78
Hering		9.56
Riachuelo		9.27
Pioneer		8.81
Lacoste		8.23
Catupiry		5.54
Barber Shop Connect		4.91
Rockstar Games		4.65
Ableton		4.23
Moda Praia		4.14
Itaipava		3.86
Lollapalooza		3.38
Motorola		3.17
Colgate		2.98
Jack Daniels		2.23
Jaguar		1.92
Heineken		1.91
Ducati		1.89
Mitsubishi		1.85
Tinder		1.75
Budweiser		1.67
Tommy Hilfiger		1.38
Honda		1.34
FIFA		1.17
NBA		1.12
Red Bull		1.09
shein		1.09
Coachella		1.09
Pandora		1.05
Levi's		1.03
Nutella		1.02
SheInside		0.99
Spotify Music		0.99
musical.ly		0.97
Calvin Klein		0.97
UFC		0.97
Nike		0.91
Supreme		0.91
Chevrolet		0.90
Xiaomi		0.89
Puma		0.88
Balenciaga		0.86
Beats Electronics		0.84
Volkswagen		0.83
Porsche		0.80
Adidas		0.79
Xbox		0.78