Mc Carol

Mc Carol — r&b, funk & soul artist from BR.

MC Carol, renomada no cenário do funk carioca, alcançou destaque em 2015 com sua participação no reality show "Lucky Ladies" da FOX. Em 2016, lançou seu…

Influence: 52.96% Fanbase: 32.49% Trending: 63.20% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

OSGEMEOS • 37.59% • Very Strong

As of 2025-09-09

1,105,085

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:20:28 UTC

Genres

r&b, funk & soulfunk cariocafunk ostentacaohip-hop & raprap feminino nacionallatinpop lgbtq+ brasileira

Biography

MC Carol, renomada no cenário do funk carioca, alcançou destaque em 2015 com sua participação no reality show "Lucky Ladies" da FOX. Em 2016, lançou seu primeiro álbum "Bandida", abordando temas como a realidade das comunidades, sexualidade e feminismo, demonstrando o potencial do funk como forma de resistência. Hits como “Não foi Cabral”, “Delação Premiada” e “100% Feminista” surgiram desse trabalho.

Nos últimos anos, MC Carol expandiu sua carreira internacionalmente, realizando shows nos EUA, Reino Unido e Europa, além de palestras em universidades e participações em festivais renomados como Rock in Rio e The Town. Sua presença em programas como "Soltos em Floripa" da Amazon Prime Video e incursão como atriz em projetos audiovisuais evidenciam a versatilidade e influência da artista.

Top Brand Affinities

Report Date: 2025-09-09

Mc Carol engages 18-24 & 25-34 audiences with repeatable results in BRAZIL, PORTUGAL, UNITED STATES. The fan base skews heavily female (59%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (1,602 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around OSGEMEOS, Lojas Renner, ChilliBeans, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Mc Carol score 0.51% — Low bucket.

Brand: OSGEMEOSBrand: Lojas RennerBrand: ChilliBeans

Followers:1,105,085

Engagements:5,681

Rate:0.5%

Posts:3,280

Avg Likes:5,677

Avg Comments:86

Avg Views:1,602

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,105,085 · Engagements 5,681 · Rate 0.5% Posts 3,280 · Views 1,602 · Avg Likes 5,677 · Avg Comments 86 · Avg Views 1,602	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 58% 25-34: 31% 13-17: 6% 35-44: 5%	Largest: 18-24 (58%); next: 25-34 (31%)
Gender Split	Female: 59% Male: 41% Non-binary/Other: 0%	Skews female (59%)
Top Countries	BRAZIL (95%) PORTUGAL (1%) UNITED STATES (1%) GERMANY (0%) SPAIN (0%)	Top regions: BRAZIL (95%), PORTUGAL (1%), UNITED STATES (1%)
Platform Engagement	Instagram: 5,563 avg likes/post · Youtube: 1,602 avg views/post	Best reach: Youtube 1,602 avg views; best engagement: Instagram 5,563 avg likes

Top Brand Affinities

OSGEMEOS

Score: 37.59

Lojas Renner

Score: 32.31

ChilliBeans

Score: 21.95

Ambev

Score: 17.36

Itaipava

Score: 16.02

Cacau Show

Score: 15.90

Riachuelo

Score: 14.85

Boticario

Score: 11.47

Xerox

Score: 10.92

Lollapalooza

Score: 10.75

Banco Bradesco

Score: 8.25

Danone

Score: 8.10

Brand	Category	Score
OSGEMEOS		37.59
Lojas Renner		32.31
ChilliBeans		21.95
Ambev		17.36
Itaipava		16.02
Cacau Show		15.90
Riachuelo		14.85
Boticario		11.47
Xerox		10.92
Lollapalooza		10.75
Banco Bradesco		8.25
Danone		8.10
Sarar		7.62
Amstel		6.89
Rapha		6.86
Havaianas		6.72
Moda Praia		5.46
Eudora		4.57
Pfizer		4.33
Budweiser		4.10
Mary Kay		3.77
Colgate		3.76
Avon		3.65
Tinder		2.79
Heineken		2.77
Garnier		2.11
Spotify Music		1.75
Lacoste		1.64
SheInside		1.48
shein		1.43
DC Entertainment		1.43
L'Oréal Paris		1.43
Oakley		1.35
Mitsubishi		1.33
Vogue		1.31
UFC		1.31
Forever 21		1.26
Netflix		1.20
SoundCloud		1.18
Pandora		1.17
Pixar		1.04
Calvin Klein		0.91
McDonald's		0.87
Nutella		0.84
Polaroid		0.80
MAC Cosmetics		0.79
Prada		0.77
HBO		0.76
Levi's		0.73
Coca-Cola		0.68