MAYE

MAYE

Country: US | Gender: female

Influence: 50.85% Fanbase: 30.93% Trending: 60.80% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Univision • 33.36% • Very Strong

As of 2025-09-09

307,475

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 20:53:17 UTC

Genres

poppopalternativelatinx alternativeelectronicdance

Biography

In the realm of music, a plethora of genres and styles exist, each with its own distinct characteristics and influences. From the rhythmic beats of hip hop to the emotive melodies of classical music, the diversity within the industry is vast and ever-evolving. Artists draw inspiration from various sources, including personal experiences, societal issues, and cultural heritage, shaping their music to reflect their unique perspectives and creativity.

The power of music lies in its ability to evoke emotions, unite people, and transcend language barriers. Whether it's a high-energy pop anthem or a soulful ballad, music has the capacity to connect individuals on a profound level, creating shared experiences and fostering a sense of community. Through its universal appeal and transformative qualities, music continues to be a driving force in shaping culture and bringing people together from all walks of life.

MAYE Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

MAYE is already in the conversation with 18-24 & 25-34 audiences in UNITED STATES, MEXICO, PERU. The audience is heavily female (61%), so brand cues around fashion, access, and lifestyle earn attention. Youtube produces steady reach (13,153 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to Univision, Warner Music, MOOG points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist MAYE score 1.72%Moderate bucket.
Brand: UnivisionBrand: Warner MusicBrand: MOOG
Followers:307,475
Engagements:5,293
Rate:1.7%
Posts:367
Views:14,905
Avg Likes:5,188
Avg Comments:174
Avg Views:14,905

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 307,475 · Engagements 5,293 · Rate 1.7%
Posts 367 · Views 14,905 · Avg Likes 5,188 · Avg Comments 174 · Avg Views 14,905
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 62%
25-34: 24%
13-17: 10%
35-44: 4%
Largest: 18-24 (62%); next: 25-34 (24%)
Gender Split Female: 61%
Male: 39%
Non-binary/Other: 0%
Skews female (61%)
Top Countries UNITED STATES (21%)
MEXICO (16%)
PERU (5%)
COLOMBIA (5%)
VIETNAM (5%)
Top regions: UNITED STATES (21%), MEXICO (16%), PERU (5%)
Platform Engagement Instagram: 3,954 avg likes/post · Tiktok: 1,752 avg views/post · Youtube: 13,153 avg views/post Best reach: Youtube 13,153 avg views; best engagement: Instagram 3,954 avg likes

Top Brand Affinities

Univision
Score: 33.36
Warner Music
Score: 24.78
MOOG
Score: 14.44
Amazon Music
Score: 13.24
Ableton
Score: 12.99
Pro Tools
Score: 12.38
American Airlines
Score: 10.51
Glossier
Score: 8.65
Coachella
Score: 7.40
Lollapalooza
Score: 6.99
Spotify Music
Score: 6.37
Cafecito
Score: 6.29
Brand Category Score
Univision 33.36
Warner Music 24.78
MOOG 14.44
Amazon Music 13.24
Ableton 12.99
Pro Tools 12.38
American Airlines 10.51
Glossier 8.65
Coachella 7.40
Lollapalooza 6.99
Spotify Music 6.37
Cafecito 6.29
Kodak 6.16
SoundCloud 5.61
Pioneer 5.47
Movistar 5.40
Steve Madden 4.56
Coach 4.19
iHeartRadio Music Awards 4.01
Summit Entertainment 3.77
Nickelodeon 3.32
Fujifilm 3.32
Urban Outfitters 3.32
Beats Electronics 3.28
Dr. Martens 3.19
Sony 3.12
Polaroid 2.97
Paramount Pictures 2.92
Pull&Bear 2.76
Pepsi 2.75
MTV 2.21
Forever 21 2.20
Vogue 2.16
Target 2.07
Tinder 1.90
Tomorrowland 1.85
A Game of Tones 1.81
Adobe 1.81
Pixar 1.80
Chrysler 1.80
Nintendo 1.76
Bershka 1.73
Fenty beauty 1.72
Showtime 1.70
H&M 1.68
Vans 1.60
Warner Bros 1.60
Pandora 1.57
Chipotle Mexican Grill 1.52
Bellagio 1.51

Official Profiles

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Artist: MAYE

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Total Streams

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Concerts

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