Maya Berovic

Maya Berovic — pop artist from BA.

Maya Berović, born in Bosnia and Herzegovina in 1987, began her music career at the age of 19 when she signed with "Grand Production" and released her first…

Influence: 50.94% Fanbase: 33.82% Trending: 59.50% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Commerzbank • 20.57% • Very Strong

As of 2025-09-08

999,437

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 12:11:20 UTC

Genres

poppopmainstream popbalkanfolk & traditionalturbo folk

Biography

Maya Berović, born in Bosnia and Herzegovina in 1987, began her music career at the age of 19 when she signed with "Grand Production" and released her first album "Život uživo" in 2006. Known for hits like "Džin i Limunada," Maya has since released 8 albums including "Crno zlato" and "Intime." Her career-defining concert "Pravo vreme" took place on November 2, 2018, at the "Štark Arena," followed by another successful show at SPENS in Novi Sad.

Maya made history as the first Balkan artist to have songs from her new album trend on YouTube simultaneously. She released 10 music videos for "Intime," showcasing her innovative approach by filming one entirely at a "Candy" museum in Germany. In July 2023, Maya unveiled her 9th studio album titled "Milion." With millions of views on her music videos, Maya continues to captivate audiences globally with her dynamic performances and creative visuals.

Top Brand Affinities

Report Date: 2025-09-08

Maya Berovic resonates most with 25-34 & 18-24 audiences and shows durable presence in SERBIA, BOSNIA & HERZEGOVINA, CROATIA. With a female-leaning (53%) skew, campaigns can carry a confident voice and visual identity. TikTok is the reach spine (strong engagement levels); Instagram is where fans co-sign. Affinity adjacency to Commerzbank, OOTD Magazine, Calzedonia makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Maya Berovic score 0.00% — Low bucket.

Brand: CommerzbankBrand: OOTD MagazineBrand: Calzedonia

Followers:999,437

Engagements:0

Rate:0.0%

Posts:1,836

Avg Likes:0

Avg Comments:57

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 999,437 · Engagements 0 · Rate 0.0% Posts 1,836 · Views 0 · Avg Likes 0 · Avg Comments 57 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 43% 18-24: 33% 35-44: 14% 13-17: 6%	Largest: 25-34 (43%); next: 18-24 (33%)
Gender Split	Female: 53% Male: 47% Non-binary/Other: 0%	Skews female (53%)
Top Countries	SERBIA (33%) BOSNIA & HERZEGOVINA (19%) CROATIA (11%) GERMANY (5%) NORTH MACEDONIA (4%)	Top regions: SERBIA (33%), BOSNIA & HERZEGOVINA (19%), CROATIA (11%)
Platform Engagement	Instagram: 0 avg likes/post	No platform stats.

Top Brand Affinities

Commerzbank

Score: 20.57

OOTD Magazine

Score: 6.97

Calzedonia

Score: 5.75

BH Cosmetics

Score: 5.30

KARL LAGERFELD

Score: 5.26

Opel

Score: 5.18

Dsquared

Score: 4.84

Kiko

Score: 4.82

Estee Lauder

Score: 4.71

Pull&Bear

Score: 4.53

Moschino

Score: 4.14

UGG

Score: 4.09

Brand	Category	Score
Commerzbank		20.57
OOTD Magazine		6.97
Calzedonia		5.75
BH Cosmetics		5.30
KARL LAGERFELD		5.26
Opel		5.18
Dsquared		4.84
Kiko		4.82
Estee Lauder		4.71
Pull&Bear		4.53
Moschino		4.14
UGG		4.09
BALMAIN		3.94
Tesla Motors		3.50
Stradivarius		3.42
Benefit Cosmetics		3.09
TOM FORD		2.85
ASOS		2.77
Peugeot		2.68
Armani		2.52
Bulgari		2.46
Jack Daniels		2.36
Fenty beauty		2.23
Guess		2.17
Rolex		2.12
Skoda		2.10
shein		2.07
Lancôme		2.07
Versace		2.04
Zara		2.02
SWAROVSKI		2.00
Huda Beauty		2.00
Polo Ralph Lauren		1.97
Porsche		1.94
GIVENCHY		1.89
Sephora		1.86
Dolce & Gabbana		1.81
Calvin Klein		1.81
Lacoste		1.74
BMW		1.72
Volkswagen		1.69
SheInside		1.62
Mercedes-Benz		1.57
Ferrero		1.55
Audi		1.53
Too Faced Cosmetics		1.50
Huawei		1.50
Ray-Ban		1.49
Herbalife		1.48
FashionNova		1.47