Max B

Max B — hip-hop & rap artist from US.

East coast rapper Max B, born Charly Wingate in 1978, had a tumultuous rise in the mid-2000s, joining Jim Jones' Byrd Gang crew in 2006 and releasing mixtapes…

Influence: 57.42% Fanbase: 31.95% Trending: 70.15% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Sergio Tacchini • 66.87% • Very Strong

As of 2025-09-08

1,022,758

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 12:28:31 UTC

Genres

hip-hop & raptraphip-hop/rapcontemporary hip hophip hopelectronicelectronic

Biography

East coast rapper Max B, born Charly Wingate in 1978, had a tumultuous rise in the mid-2000s, joining Jim Jones' Byrd Gang crew in 2006 and releasing mixtapes like Million Dollar Baby. However, a falling out with Jones led to Max B's departure in 2008, and he was sentenced to 75 years in prison for a murder charge in 2009. Despite his incarceration, he continued to release music, including collaborations with French Montana on the Coke Wave series.

Raised in a struggling family in NYC, Max B turned to crime early on and served time for robbery from 1997 to 2005. Upon release, he pursued a rap career, adopting the stage name "Max B" after combining his favorite rappers' nicknames. Despite his legal troubles and public feuds, Max B maintained a prolific output of mixtapes and features while in prison. In 2016, he accepted a plea deal reducing his sentence, offering a chance for parole by 2025.

Top Brand Affinities

Report Date: 2025-09-08

Max B keeps 25-34 & 18-24 audiences engaged throughout UNITED STATES, UNITED KINGDOM, CANADA. The composition is heavily male (81%), which favors creative built around style signals and community validation. Results concentrate on Youtube at 1,577 avg views per post, while Instagram maintains continuity between bigger moments. Overlap with Sergio Tacchini, Spinrilla, WNBA supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Max B score 1.38% — Moderate bucket.

Brand: Sergio TacchiniBrand: SpinrillaBrand: WNBA

Followers:1,022,758

Engagements:14,163

Rate:1.4%

Posts:9,479

Avg Likes:14,150

Avg Comments:883

Avg Views:1,577

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,022,758 · Engagements 14,163 · Rate 1.4% Posts 9,479 · Views 1,577 · Avg Likes 14,150 · Avg Comments 883 · Avg Views 1,577	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 48% 18-24: 32% 35-44: 15% 13-17: 3%	Largest: 25-34 (48%); next: 18-24 (32%)
Gender Split	Female: 19% Male: 81% Non-binary/Other: 0%	Skews male (81%)
Top Countries	UNITED STATES (66%) UNITED KINGDOM (4%) CANADA (4%) AUSTRALIA (2%) BRAZIL (2%)	Top regions: UNITED STATES (66%), UNITED KINGDOM (4%), CANADA (4%)
Platform Engagement	Instagram: 14,058 avg likes/post · Youtube: 1,577 avg views/post	Best reach: Youtube 1,577 avg views; best engagement: Instagram 14,058 avg likes

Top Brand Affinities

Sergio Tacchini

Score: 66.87

Spinrilla

Score: 42.06

WNBA

Score: 19.53

True Religion

Score: 19.40

New Era

Score: 18.67

Hennessy

Score: 16.08

Amazon Music

Score: 13.42

Marni

Score: 12.81

Palm Angels

Score: 12.51

SoundCloud

Score: 11.95

Wingstop

Score: 11.86

Pro Tools

Score: 11.48

Brand	Category	Score
Sergio Tacchini		66.87
Spinrilla		42.06
WNBA		19.53
True Religion		19.40
New Era		18.67
Hennessy		16.08
Amazon Music		13.42
Marni		12.81
Palm Angels		12.51
SoundCloud		11.95
Wingstop		11.86
Pro Tools		11.48
Maison Margiela		10.33
Benihana		10.02
ESPN		9.56
iHeartRadio Music Awards		9.30
Sneaker News		8.80
Andis		8.48
Sneakerhead		8.43
Champion		7.79
Kodak		7.55
Beats Electronics		7.52
Kappa		7.22
Polo Ralph Lauren		7.17
Timberland		7.11
NBA		7.01
Stone Island		6.78
Foot Locker		6.74
Los Angeles Lakers		6.69
Kickstagram		6.59
Sole Collector		6.49
MTV		6.26
Versace		6.20
Supreme		6.06
Moncler		6.05
Pioneer		5.98
Nice Kicks		5.93
BALMAIN		5.91
NFL		5.82
Spotify Music		5.72
Dsquared		5.66
Barber Shop Connect		5.59
Maybach		5.53
Vivienne Westwood		5.23
Acura		5.12
CNN		4.99
Alexander McQueen		4.80
Carhartt		4.73
Ableton		4.34
Verizon		4.23