Maur

Maur

Country: GB

Influence: 51.07% Fanbase: 22.18% Trending: 65.52% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Mixcloud • 149.92% • Very Strong

As of 2025-09-08

19,929

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 16:53:49 UTC

Genres

electronicedmpop dancedeep groove househouseuk dance

Biography

Maur, a dynamic duo formed by DJs Dan Clare and Dylan May, has garnered attention and praise from industry heavyweights, including Radio 1's Dance team Danny Howard, Sarah Story, and Pete Tong. Their energetic and melodic tracks released on labels like ViVA, W&O Street Tracks, and CR2 have propelled them to the top of Beatport charts and earned them recognition as artists to watch in 2022.

In 2021, Maur continued their success with releases like 'Can't Get Enough EP' and 'Deep Inside' on Sola, receiving strong support from Radio 1 personalities and landing on Spotify's UK House Music cover. Their collaboration with Solardo on 'Power' became a summer anthem with millions of streams on Spotify and widespread radio play, solidifying Maur's position as a rising force in the electronic music scene.

Maur Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Maur has momentum with 25-34 & 18-24 audiences—particularly in UNITED KINGDOM, UNITED STATES, SPAIN. A heavily male (64%) profile supports collaborations that trade on identity and lifestyle. Instagram provides the headline exposure at 340 avg likes per post, and Instagram keeps engagement compounding. Audience overlap with Mixcloud, Pioneer, Ableton signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Maur score 1.71%Moderate bucket.
Brand: MixcloudBrand: PioneerBrand: Ableton
Followers:19,929
Engagements:340
Rate:1.7%
Posts:130
Views:0
Avg Likes:340
Avg Comments:33
Avg Views:0

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 19,929 · Engagements 340 · Rate 1.7%
Posts 130 · Views 0 · Avg Likes 340 · Avg Comments 33 · Avg Views 0
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 49%
18-24: 25%
35-44: 18%
45-64: 4%
Largest: 25-34 (49%); next: 18-24 (25%)
Gender Split Female: 36%
Male: 64%
Non-binary/Other: 0%
Skews male (64%)
Top Countries UNITED KINGDOM (45%)
UNITED STATES (12%)
SPAIN (6%)
RUSSIA (3%)
ITALY (2%)
Top regions: UNITED KINGDOM (45%), UNITED STATES (12%), SPAIN (6%)
Platform Engagement Instagram: 340 avg likes/post best engagement: Instagram 340 avg likes

Top Brand Affinities

Mixcloud
Score: 149.92
Pioneer
Score: 99.68
Ableton
Score: 62.65
Trancefamily
Score: 42.18
MOOG
Score: 34.49
SoundCloud
Score: 28.12
Amazon Music
Score: 27.30
Tomorrowland
Score: 24.04
Warner Music
Score: 22.40
Sennheiser
Score: 21.46
Akai
Score: 18.55
ITV
Score: 16.37
Brand Category Score
Mixcloud 149.92
Pioneer 99.68
Ableton 62.65
Trancefamily 42.18
MOOG 34.49
SoundCloud 28.12
Amazon Music 27.30
Tomorrowland 24.04
Warner Music 22.40
Sennheiser 21.46
Akai 18.55
ITV 16.37
Vauxhall 15.28
All Saints 10.65
Easyjet 10.56
Spotify Music 10.35
Grey Goose 9.66
Beats Electronics 8.24
Stüssy 7.89
River Island 7.43
Marks & Spencer 7.11
Selfridges 6.96
Stone Island 6.48
boohoo 6.44
Myprotein 6.40
MISSGUIDED 5.97
Coachella 5.36
ASOS 4.68
BBC 4.55
Smirnoff 4.35
Topshop 3.84
Lollapalooza 3.26
MTV 3.22
Aston Martin 3.07
Guinness 3.04
Bacardi 3.03
Baileys 2.93
Garnier 2.86
Tesco 2.78
Monster Beverage 2.74
Dr. Martens 2.69
Carhartt 2.49
Gymshark 2.39
Lululemon Athletica 2.31
Budweiser 2.24
Bellagio 2.20
Under Armour 2.15
Armani 2.14
Rolls-Royce 2.12
Red Bull 2.10

Official Profiles

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Artist: Maur

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Total Streams

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Concerts

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