Martin Lawrence
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
15,237,319
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 20:28:29 UTC
Genres
Biography
Martin Lawrence draws 25-34 & 18-24 audiences and holds attention in UNITED STATES, UNITED KINGDOM, BRAZIL. The skew is heavily male (70%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Tiktok at 234,950 avg views per post, with Tiktok sustaining the conversation. Audience adjacency to WNBA, True Religion, New Era makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 15,237,319 · Engagements 31,724 · Rate 0.2% Posts 1,893 · Views 234,956 · Avg Likes 29,417 · Avg Comments 886 · Avg Views 234,956 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 47% 18-24: 27% 35-44: 18% 45-64: 5% |
Largest: 25-34 (47%); next: 18-24 (27%) |
| Gender Split |
Female: 30% Male: 70% Non-binary/Other: 0% |
Skews male (70%) |
| Top Countries |
UNITED STATES (66%) UNITED KINGDOM (9%) BRAZIL (4%) NIGERIA (2%) MEXICO (2%) |
Top regions: UNITED STATES (66%), UNITED KINGDOM (9%), BRAZIL (4%) |
| Platform Engagement | Instagram: 14,439 avg likes/post · Tiktok: 234,950 avg views/post · Youtube: 6 avg views/post | Best reach: Tiktok 234,950 avg views; best engagement: Tiktok 14,978 avg likes |
Top Brand Affinities
WNBA
True Religion
New Era
ESPN
Steve Madden
Barbie
Coach
Gerber
American Airlines
ULTA Beauty
Los Angeles Lakers
Champion
| Brand | Category | Score |
|---|---|---|
| WNBA | 15.45 | |
| True Religion | 15.09 | |
| New Era | 8.83 | |
| ESPN | 8.07 | |
| Steve Madden | 7.80 | |
| Barbie | 6.60 | |
| Coach | 6.50 | |
| Gerber | 5.89 | |
| American Airlines | 5.27 | |
| ULTA Beauty | 5.19 | |
| Los Angeles Lakers | 5.16 | |
| Champion | 5.13 | |
| Verizon | 4.59 | |
| iHeartRadio Music Awards | 4.58 | |
| NBC | 4.57 | |
| NBA | 4.51 | |
| NFL | 4.47 | |
| FedEx | 4.28 | |
| Hennessy | 4.18 | |
| Marc Jacobs | 4.06 | |
| Bethesda Softworks | 3.96 | |
| Mortal Kombat | 3.94 | |
| MTV | 3.83 | |
| CNN | 3.76 | |
| FashionNova | 3.63 | |
| Philips | 3.51 | |
| NORDSTROM | 3.45 | |
| Fendi | 3.30 | |
| OLD NAVY | 3.27 | |
| Kodak | 3.10 | |
| Christian Louboutin | 2.97 | |
| Moschino | 2.96 | |
| Beats Electronics | 2.82 | |
| Timberland | 2.82 | |
| Walmart | 2.82 | |
| SoundCloud | 2.80 | |
| Sneakerhead | 2.71 | |
| Ubisoft | 2.63 | |
| ASOS | 2.36 | |
| TOM FORD | 2.36 | |
| Versace | 2.36 | |
| Cadillac | 2.30 | |
| Sephora | 2.29 | |
| WWE | 2.11 | |
| Nickelodeon | 2.09 | |
| Fenty beauty | 2.09 | |
| UFC | 2.09 | |
| New Balance | 2.04 | |
| Paramount Pictures | 2.04 | |
| Spotify Music | 1.93 |
Official Profiles
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LoginArtist: Martin Lawrence
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-01-16 04:00 UTC | Martin Lawrence | The Theater at MGM National Harbor | Oxon Hill, United States | |
| 2026-01-17 04:00 UTC | Martin Lawrence | The Theater at MGM National Harbor | Oxon Hill, United States | |
| 2026-01-24 03:00 UTC | Martin Lawrence | Hard Rock Casino Rockford | Rockford, United States | |
| 2026-01-24 03:00 UTC | Martin Lawrence | Hard Rock Live - Rockford | Rockford, United States | |
| 2026-01-25 03:00 UTC | Martin Lawrence | Hard Rock Casino Northern Indiana | Gary, United States | |
| 2026-01-25 03:00 UTC | Martin Lawrence | Hard Rock Live - Northern Indiana | Gary, United States |
