Mark Chesnutt
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-14
78,402
Social Media Followers
As of 2025-09-14
00:00:00
Hours Airplay
2025-12-07 11:30:15 UTC
Genres
Biography
Chesnutt continued his success with albums like Longnecks & Short Stories and Almost Goodbye, garnering hits such as "Bubba Shot the Jukebox" and "It Sure Is Monday." Despite a brief commercial dip with Wings in 1995, Chesnutt's Greatest Hits album in 1996 revitalized his career with the number one track "It's a Little Too Late." Though subsequent albums didn't match his earlier success, Chesnutt remained a respected figure in country music with releases like Tradition Lives in 2016, showcasing his enduring appeal and dedication to the genre.
Mark Chesnutt has momentum with 45-64 & 35-44 audiences—particularly in UNITED STATES, CANADA, BRAZIL. A female-leaning (54%) profile supports collaborations that trade on identity and lifestyle. Instagram provides the headline exposure at 362 avg likes per post, and Instagram keeps engagement compounding. Audience overlap with Ariat, Houston Livestock Show and Rodeo, Miller Lite signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 78,402 · Engagements 362 · Rate 0.5% Posts 545 · Views 0 · Avg Likes 362 · Avg Comments 15 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
45-64: 33% 35-44: 29% 25-34: 25% 18-24: 11% |
Largest: 45-64 (33%); next: 35-44 (29%) |
| Gender Split |
Female: 54% Male: 46% Non-binary/Other: 0% |
Skews female (54%) |
| Top Countries |
UNITED STATES (92%) CANADA (3%) BRAZIL (1%) UNITED KINGDOM (0%) MEXICO (0%) |
Top regions: UNITED STATES (92%), CANADA (3%), BRAZIL (1%) |
| Platform Engagement | Instagram: 362 avg likes/post | best engagement: Instagram 362 avg likes |
Top Brand Affinities
Ariat
Houston Livestock Show and Rodeo
Miller Lite
Kenworth
RAM Trucks
Tagaz
Texas Roadhouse
Crown Royal
Bud Light
Amazon Music
Margaritaville
Dr Pepper
| Brand | Category | Score |
|---|---|---|
| Ariat | 45.97 | |
| Houston Livestock Show and Rodeo | 32.68 | |
| Miller Lite | 30.89 | |
| Kenworth | 23.35 | |
| RAM Trucks | 22.57 | |
| Tagaz | 20.98 | |
| Texas Roadhouse | 17.65 | |
| Crown Royal | 16.48 | |
| Bud Light | 13.59 | |
| Amazon Music | 12.29 | |
| Margaritaville | 12.13 | |
| Dr Pepper | 12.00 | |
| Jim Beam | 11.09 | |
| Coors | 10.92 | |
| Busch | 9.70 | |
| GMC | 9.37 | |
| Stihl | 8.65 | |
| Kroger | 8.47 | |
| NBC | 8.31 | |
| iHeartRadio Music Awards | 7.86 | |
| FOX | 7.47 | |
| The Home Depot | 7.30 | |
| Pontiac | 7.16 | |
| Publix | 7.05 | |
| Walmart | 6.12 | |
| Jack Daniels | 6.05 | |
| Gillette | 5.44 | |
| Cadillac | 5.30 | |
| Budweiser | 5.21 | |
| Walgreens | 5.21 | |
| Chevrolet | 5.08 | |
| Chick-fil-A | 4.83 | |
| Harley-Davidson | 4.83 | |
| Carhartt | 4.81 | |
| Taco Bell | 4.49 | |
| NFL | 4.34 | |
| Verizon | 4.20 | |
| Bentley | 4.07 | |
| ESPN | 3.96 | |
| Dodge | 3.95 | |
| FedEx | 3.82 | |
| Jeep | 3.82 | |
| NHL | 3.78 | |
| WWE | 3.76 | |
| Spotify Music | 3.63 | |
| Paramount Pictures | 3.58 | |
| Holden | 3.54 | |
| Monster Beverage | 3.41 | |
| Columbia Pictures | 3.36 | |
| Ford | 3.20 |
Official Profiles
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LoginArtist: Mark Chesnutt
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Top 10 Songs Played Today
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Total Streams (2025-09-29)
Total: 2,181,545
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
1,440,183 | 66.02% |
| [+] |
Pandora |
741,362 | 33.98% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-02-13 03:00 UTC | Mark Chesnutt | The Canyon @ The Oxnard Performing Arts Center | Oxnard, United States | — |
| 2026-02-22 03:00 UTC | Mark Chesnutt | Mississippi Coliseum | Jackson, United States |
