Marion Jola

Marion Jola — pop artist from ID.

Indonesian singer Marion Jola rose to fame after her standout audition on Indonesian Idol in 2018, ultimately finishing in sixth place. Following the show, she…

Influence: 52.33% Fanbase: 38.31% Trending: 59.35% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Oppo • 30.53% • Very Strong

As of 2025-09-08

7,760,951

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:04:38 UTC

Genres

poppopindonesian popasian pop

Biography

Indonesian singer Marion Jola rose to fame after her standout audition on Indonesian Idol in 2018, ultimately finishing in sixth place. Following the show, she released her debut single "Jangan ft. Rayi Putra," which garnered critical acclaim and commercial success, earning her awards for Best New Artist at both the AMI and MAMA Awards that year. Her subsequent singles, "So In Love" and "Pergi Menjauh," further solidified her popularity, with "Jangan" becoming the fourth most streamed domestic song on Spotify in Indonesia by the end of 2018. Marion's highly anticipated debut album, "Marion," released in July 2019, showcased her collaboration with production collective Laleilmanino on tracks like "Rayu" and a feature with a top Indonesian rapper on the English song "Favorite Sin," solidifying her as a rising star in the Indonesian music scene.

Top Brand Affinities

Report Date: 2025-09-08

Marion Jola resonates most with 18-24 & 25-34 audiences and shows durable presence in INDONESIA, MALAYSIA, UNITED STATES. With a heavily female (64%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (4,263 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Oppo, Garuda Indonesia, Yakult makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Marion Jola score 0.54% — Low bucket.

Brand: OppoBrand: Garuda IndonesiaBrand: Yakult

Followers:7,760,951

Engagements:38,223

Rate:0.5%

Posts:2,136

Avg Likes:37,769

Avg Comments:272

Avg Views:146,363

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 7,760,951 · Engagements 38,223 · Rate 0.5% Posts 2,136 · Views 146,363 · Avg Likes 37,769 · Avg Comments 272 · Avg Views 146,363	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 59% 25-34: 24% 13-17: 13% 35-44: 2%	Largest: 18-24 (59%); next: 25-34 (24%)
Gender Split	Female: 64% Male: 36% Non-binary/Other: 0%	Skews female (64%)
Top Countries	INDONESIA (97%) MALAYSIA (1%) UNITED STATES (1%) TIMOR-LESTE (0%) SAUDI ARABIA (0%)	Top regions: INDONESIA (97%), MALAYSIA (1%), UNITED STATES (1%)
Platform Engagement	Instagram: 31,719 avg likes/post · Youtube: 4,263 avg views/post	Best reach: Youtube 4,263 avg views; best engagement: Instagram 31,719 avg likes

Top Brand Affinities

Oppo

Score: 30.53

Garuda Indonesia

Score: 18.43

Yakult

Score: 7.73

OOTD Magazine

Score: 6.80

Daihatsu

Score: 6.36

Max Mara

Score: 5.83

Billabong

Score: 3.86

Carrefour

Score: 3.81

Preloved

Score: 3.62

ASUS

Score: 3.56

Xiaomi

Score: 3.47

Oriflame

Score: 3.41

Brand	Category	Score
Oppo		30.53
Garuda Indonesia		18.43
Yakult		7.73
OOTD Magazine		6.80
Daihatsu		6.36
Max Mara		5.83
Billabong		3.86
Carrefour		3.81
Preloved		3.62
ASUS		3.56
Xiaomi		3.47
Oriflame		3.41
New Balance		3.35
UNIQLO		3.02
Petronas		2.96
Fujifilm		2.41
KENZO		2.21
Mitsubishi Motors		2.14
Sprite		1.91
ASICS		1.89
A Game of Tones		1.83
musical.ly		1.80
Honda		1.77
Scion		1.76
Snapseed		1.67
Samsung Group		1.63
Yamaha		1.62
Mitsubishi		1.40
Guess		1.35
Google		1.34
Maybelline		1.28
Suzuki		1.21
Universal		1.11
Canon		1.10
H&M		1.09
Vans		1.06
Hyundai		0.99
Toyota		0.97
Reebok		0.97
Sony		0.92
Adobe		0.91
Adidas		0.90
Spotify Music		0.85
Converse		0.84
Supreme		0.84
Marvel		0.81
Zara		0.80
Puma		0.70
Nikon		0.66
GoPro		0.65