Marcos Valle

Marcos Valle — jazz & standards artist from BR.

Marcos Valle, the multi-talented Brazilian musician, was a prominent figure in the country's music scene from the bossa nova era to the fusion sounds of the…

Influence: 55.91% Fanbase: 33.19% Trending: 67.27% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Mixcloud • 64.65% • Very Strong

As of 2025-09-09

99,192

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 10:06:01 UTC

Genres

jazz & standardsbossa novajazz fusionlatinmpbbrazilian boogiesamba

Biography

Marcos Valle, the multi-talented Brazilian musician, was a prominent figure in the country's music scene from the bossa nova era to the fusion sounds of the '80s MPB. Despite not achieving the same level of recognition in America as some of his contemporaries, Valle remains one of the most significant and popular performers in Brazilian pop history. Born in Rio de Janeiro in 1943, Valle's career skyrocketed in the '60s with hits like "Sonho de Maria" and "So Nice (Summer Samba)," leading to successful albums like Samba '68 and Viola Enluarada.

Valle's musical journey continued with a shift towards rock-influenced sounds in albums like Garra, showcasing his melodic prowess and groove-heavy bass lines. Moving to the U.S. in 1975, he collaborated with artists like Eumir Deodato and Airto Moreira while also pursuing solo projects that incorporated electronic elements. Valle's legacy was further celebrated with reissues and compilations in the '90s, solidifying his status as a revered figure in Brazilian music. His output remained consistent in the 2000s with albums like Contrasts and Jet Samba, culminating in the release of Estática in 2010.

Top Brand Affinities

Report Date: 2025-09-09

Marcos Valle is a clear fit for 25-34 & 35-44 audiences with strength across BRAZIL, UNITED STATES, GERMANY. The audience is heavily male (80%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (12,174 avg views per post); Instagram builds the community layer. Affinity data highlights Mixcloud, OSGEMEOS, MOOG, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Marcos Valle score 1.99% — Moderate bucket.

Brand: MixcloudBrand: OSGEMEOSBrand: MOOG

Followers:99,192

Engagements:1,970

Rate:2.0%

Posts:2,861

Avg Likes:1,962

Avg Comments:68

Avg Views:12,174

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 99,192 · Engagements 1,970 · Rate 2.0% Posts 2,861 · Views 12,174 · Avg Likes 1,962 · Avg Comments 68 · Avg Views 12,174	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 34% 35-44: 30% 18-24: 17% 45-64: 16%	Largest: 25-34 (34%); next: 35-44 (30%)
Gender Split	Female: 20% Male: 80% Non-binary/Other: 0%	Skews male (80%)
Top Countries	BRAZIL (60%) UNITED STATES (11%) GERMANY (4%) PORTUGAL (4%) UNITED KINGDOM (4%)	Top regions: BRAZIL (60%), UNITED STATES (11%), GERMANY (4%)
Platform Engagement	Instagram: 1,838 avg likes/post · Youtube: 12,174 avg views/post	Best reach: Youtube 12,174 avg views; best engagement: Instagram 1,838 avg likes

Top Brand Affinities

Mixcloud

Score: 64.65

OSGEMEOS

Score: 49.73

MOOG

Score: 41.76

Warner Music

Score: 29.71

Akai

Score: 26.04

Akg

Score: 21.73

Ableton

Score: 18.46

Pro Tools

Score: 15.71

Banco Bradesco

Score: 15.37

Itaipava

Score: 14.45

Riachuelo

Score: 13.28

Amazon Music

Score: 12.85

Brand	Category	Score
Mixcloud		64.65
OSGEMEOS		49.73
MOOG		41.76
Warner Music		29.71
Akai		26.04
Akg		21.73
Ableton		18.46
Pro Tools		15.71
Banco Bradesco		15.37
Itaipava		14.45
Riachuelo		13.28
Amazon Music		12.85
Rapha		9.47
Sennheiser		9.30
Lollapalooza		9.22
Spotify Music		8.59
Pioneer		8.10
Amstel		7.32
Philips		7.23
SoundCloud		6.49
Beats Electronics		6.15
NBC		4.16
Heineken		4.13
Campari		3.32
Kodak		3.07
Budweiser		2.99
musical.ly		2.91
MTV		2.73
Yamaha		2.55
Warner Bros		2.52
Paramount Pictures		2.27
Pixar		2.25
Coachella		1.85
Aperol		1.64
Guess		1.62
Cadillac		1.55
Fujifilm		1.47
Fiat		1.47
Netflix		1.47
Amazon		1.47
Polaroid		1.38
Cartier		1.37
Airbnb		1.35
Guinness		1.31
Renault		1.26
Los Angeles Lakers		1.21
Suzuki		1.19
NBA		1.18
Star Wars		1.17
BBC		1.11