Marcos & Belutti Brand Affinity ranks highest Brahma at 80.18% . Very Strong. Score DMDB 65.39% | Fanbase 63.69%

Marcos & Belutti — pop artist from BR.

With over 17 years in the industry, Marcos and Belutti have amassed a significant discography, including 6 DVDs, 9 CDs, and 1 digital album. They have achieved…

Marcos & Belutti

Recognizable

Country: BR | Artist ID: 11e81bc3-61c4-4e22-bf9d-a0369fe50396

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Genres

popsertanejo popasian popelectronicafrobeatslatinpagodesertanejosertanejo universitario

Influential: 65.39% Fanbase: 63.69% Trending: 66.24%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Brahma • 80.18% • Very Strong

As of 2025-09-09

9,573,405

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 65.39% | Fanbase 63.69% | Trending 66.24% | CAREER STAGE: MAINSTREAM

Biography

With over 17 years in the industry, Marcos and Belutti have amassed a significant discography, including 6 DVDs, 9 CDs, and 1 digital album. They have achieved success with hits like "Domingo de Manhã" and "Aquele 1%," as well as numerous collaborations. The duo boasts impressive numbers, with over 2 billion views on their videos, 14 million social media followers, 6 million fans on digital platforms, and approximately 8 million monthly listeners on music apps.

Report Date: 2025-09-09

Marcos & Belutti indexes high with fans in the 18-24 range in BRAZIL, PORTUGAL, UNITED STATES. The skew is female-leaning (55%), which clarifies product positioning and tone. Momentum is most visible on Tiktok with 81,300 avg views per post; Tiktok rounds out day-to-day engagement. The brand graph leans toward Brahma, Citi, Nubank, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Marcos & Belutti when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Marcos & Belutti score 0.13% — Low bucket.

Brand: BrahmaBrand: CitiBrand: Nubank

Followers:9,573,405

Engagements:12,258

Rate:0.1%

Posts:2,444

Avg Likes:11,947

Avg Comments:158

Avg Views:89,400

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 9,573,405 · Engagements 12,258 · Rate 0.1% Posts 2,444 · Views 89,400 · Avg Likes 11,947 · Avg Comments 158 · Avg Views 89,400	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 48% 25-34: 35% 35-44: 10% 13-17: 4%	Largest: 18-24 (48%); next: 25-34 (35%)
Gender Split	Female: 55% Male: 45% Non-binary/Other: 0%	Skews female (55%)
Top Countries	BRAZIL (95%) PORTUGAL (1%) UNITED STATES (1%) ARGENTINA (0%) JAPAN (0%)	Top regions: BRAZIL (95%), PORTUGAL (1%), UNITED STATES (1%)
Platform Engagement	Instagram: 4,366 avg likes/post · Tiktok: 81,300 avg views/post · Youtube: 8,100 avg views/post	Best reach: Tiktok 81,300 avg views; best engagement: Tiktok 7,251 avg likes

Top Brand Affinities

Brahma

Score: 80.18

Citi

Score: 33.56

Nubank

Score: 21.54

Cacau Show

Score: 18.46

Ambev

Score: 17.43

Lojas Renner

Score: 15.55

Sarar

Score: 13.27

Colcci

Score: 10.66

Boticario

Score: 10.47

Eudora

Score: 8.43

Xerox

Score: 8.36

Itaipava

Score: 7.72

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Top Brand Affinities

Brand	Category	Score
Brahma		80.18
Citi		33.56
Nubank		21.54
Cacau Show		18.46
Ambev		17.43
Lojas Renner		15.55
Sarar		13.27
Colcci		10.66
Boticario		10.47
Eudora		8.43
Xerox		8.36
Itaipava		7.72
Banco Bradesco		7.69
Moda Praia		7.46
Riachuelo		6.50
Catupiry		5.69
Avon		4.54
BaByliss		4.44
Mary Kay		4.41
Tupperware Brands		3.29
Budweiser		2.81
Lollapalooza		2.78
Heineken		2.63
Carrefour		2.16
Pixar		2.15
Tomorrowland		2.01
Tinder		1.96
Pandora		1.61
shein		1.53
KitKat		1.47
UFC		1.33
Ferrero		1.30
SheInside		1.29
Renault		1.27
Cadillac		1.26
Nutella		1.25
L'Oréal Paris		1.15
Hyundai		0.94
Coca-Cola		0.89
DC Entertainment		0.76
Chevrolet		0.75
musical.ly		0.74
Levi's		0.73
Honda		0.69
Red Bull		0.69
Ray-Ban		0.64
Sony		0.64
McDonald's		0.63
Walt Disney		0.62
Netflix		0.62