Márcia Fellipe

Márcia Fellipe — pop artist from BR.

Márcia Felipe, also known as the "Fenomenal," is a prominent figure in the music industry with a busy performance schedule, averaging between 21 to 25 shows…

Influence: 55.21% Fanbase: 51.21% Trending: 57.21% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Pernambucanas • 70.12% • Very Strong

As of 2025-11-01

9,137,389

Social Media Followers

As of 2025-11-01

00:00:00

Hours Airplay

2025-12-30 08:36:37 UTC

Genres

popsertanejo popasian poplatinforro

Biography

Márcia Felipe, also known as the "Fenomenal," is a prominent figure in the music industry with a busy performance schedule, averaging between 21 to 25 shows per month. In June 2017, she released her debut EP "Ressaca do São João" under Universal Music, featuring tracks like "Paralisou" and "Vai descendo." Following this, she released another EP in August of the same year, titled after a track from her new DVD, "Quatro sorrisos," which quickly gained over 7 million views on Vevo.

In 2018, Márcia saw significant success with collaborations like "Deixa Eu Te Fazer Feliz" with Aldair Playboy and a duet with Jerry Smith that topped YouTube charts for four weeks, accumulating 105 million views in 50 days. She continued her momentum with the release of the album "MADE IN STUDIO" in November 2018, featuring 12 new tracks including duets with Xand Avião and Ferrugem.

Top Brand Affinities

Report Date: 2025-11-01

Márcia Fellipe engages 25-34 & 35-44 audiences with repeatable results in BRAZIL, PORTUGAL, UNITED STATES. The fan base skews heavily female (57%), giving a straightforward map for media and merchandising. Velocity is clearest on Tiktok (98,850 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around Pernambucanas, ChilliBeans, Rommanel, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Márcia Fellipe score 0.27% — Low bucket.

Brand: PernambucanasBrand: ChilliBeansBrand: Rommanel

Followers:9,137,389

Engagements:24,645

Rate:0.3%

Posts:6,787

Avg Likes:23,826

Avg Comments:275

Avg Views:104,944

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 9,137,389 · Engagements 24,645 · Rate 0.3% Posts 6,787 · Views 104,944 · Avg Likes 23,826 · Avg Comments 275 · Avg Views 104,944	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 64% 35-44: 18% 18-24: 13% 45-64: 4%	Largest: 25-34 (64%); next: 35-44 (18%)
Gender Split	Female: 57% Male: 43% Non-binary/Other: 0%	Skews female (57%)
Top Countries	BRAZIL (96%) PORTUGAL (1%) UNITED STATES (1%) SWITZERLAND (0%) ARGENTINA (0%)	Top regions: BRAZIL (96%), PORTUGAL (1%), UNITED STATES (1%)
Platform Engagement	Instagram: 15,134 avg likes/post · Tiktok: 98,850 avg views/post · Youtube: 6,094 avg views/post	Best reach: Tiktok 98,850 avg views; best engagement: Instagram 15,134 avg likes

Top Brand Affinities

Pernambucanas

Score: 70.12

ChilliBeans

Score: 31.82

Rommanel

Score: 30.84

Lojas Renner

Score: 23.08

Itambé

Score: 22.39

Colcci

Score: 15.82

Itaipava

Score: 15.31

Riachuelo

Score: 13.11

Moda Praia

Score: 11.04

Boticario

Score: 10.80

Sarar

Score: 10.26

Xerox

Score: 8.28

Brand	Category	Score
Pernambucanas		70.12
ChilliBeans		31.82
Rommanel		30.84
Lojas Renner		23.08
Itambé		22.39
Colcci		15.82
Itaipava		15.31
Riachuelo		13.11
Moda Praia		11.04
Boticario		10.80
Sarar		10.26
Xerox		8.28
Banco Bradesco		7.53
Eudora		7.34
Danone		7.32
Mary Kay		7.05
Rapha		6.98
Pfizer		4.29
Uber		3.25
Tupperware Brands		2.95
Budweiser		2.52
Carrefour		2.03
Heineken		1.92
shein		1.42
Pandora		1.38
Calvin Klein		1.14
Mitsubishi		1.05
Volvo		1.00
Huda Beauty		0.97
Spotify Music		0.92
Honda		0.90
SheInside		0.84
musical.ly		0.83
Nutella		0.74
Netflix		0.72
HBO		0.68
MAC Cosmetics		0.67
Chevrolet		0.62
Porsche		0.61
Google		0.61
Toyota		0.59
Yamaha		0.56
DC Entertainment		0.55
Suzuki		0.55
Ford		0.52
GoPro		0.52
Zara		0.50
Coca-Cola		0.49
McDonald's		0.49
Volkswagen		0.47