Manuel Carrasco Brand Affinity ranks highest El Corte Ingles at 39.86% . Very Strong. Score DMDB 61.04% | Fanbase 50.44%

Manuel Carrasco — pop artist from ES.

Manuel Carrasco, a Spanish artist hailing from Isla Cristina (Huelva), has built a successful music career rooted in his authentic personality and strong…

Manuel Carrasco

Recognizable

Country: ES | Gender: male | Artist ID: 11e81bba-fd5c-1440-882c-a0369fe50396

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Genres

poppoplatin popspanish poppop flamencoholidaycarnaval cadizlatinlatin

Influential: 61.04% Fanbase: 50.44% Trending: 66.34%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

El Corte Ingles • 39.86% • Very Strong

As of 2025-09-09

3,500,501

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 61.04% | Fanbase 50.44% | Trending 66.34% | CAREER STAGE: MAINSTREAM

Biography

Manuel Carrasco, a Spanish artist hailing from Isla Cristina (Huelva), has built a successful music career rooted in his authentic personality and strong connection to his heritage. Since receiving his first guitar from his father at age 11, Carrasco has achieved numerous Gold and Platinum records, topped sales charts, and garnered industry accolades for his heartfelt songwriting that reflects his life experiences and emotions without conforming to trends. Known for his engaging live performances, Carrasco's Tour Corazón y Flecha stands as one of the most attended tours to date.

In 2023, Carrasco made history as the first national artist to sell out the Nuevo Estadio Santiago Bernabéu, solidifying his status as one of the prominent figures in the Spanish music scene. His upcoming album, "Pueblo Salvaje," set to be released in 2025, is described by the artist as a shared expression of the inner depths we all carry, transcending individual experiences to resonate with collective sentiments.

Report Date: 2025-09-09

Manuel Carrasco performs best with fans in the 18-24 range, concentrated in SPAIN, ARGENTINA, MEXICO. Audience composition is heavily female (63%), which simplifies targeting and creative tone. The most reliable reach comes from Tiktok at 44,900 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward El Corte Ingles, Parfois, Warner Music, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Manuel Carrasco is positioned to deliver.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Manuel Carrasco score 0.74% — Low bucket.

Brand: El Corte InglesBrand: ParfoisBrand: Warner Music

Followers:3,500,501

Engagements:25,822

Rate:0.7%

Posts:2,435

Avg Likes:25,403

Avg Comments:446

Avg Views:62,685

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 3,500,501 · Engagements 25,822 · Rate 0.7% Posts 2,435 · Views 62,685 · Avg Likes 25,403 · Avg Comments 446 · Avg Views 62,685	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 39% 25-34: 34% 35-44: 14% 45-64: 8%	Largest: 18-24 (39%); next: 25-34 (34%)
Gender Split	Female: 63% Male: 37% Non-binary/Other: 0%	Skews female (63%)
Top Countries	SPAIN (54%) ARGENTINA (9%) MEXICO (7%) COLOMBIA (5%) PERU (4%)	Top regions: SPAIN (54%), ARGENTINA (9%), MEXICO (7%)
Platform Engagement	Instagram: 21,458 avg likes/post · Tiktok: 44,900 avg views/post · Youtube: 17,785 avg views/post	Best reach: Tiktok 44,900 avg views; best engagement: Instagram 21,458 avg likes

Top Brand Affinities

El Corte Ingles

Score: 39.86

Parfois

Score: 34.15

Warner Music

Score: 27.09

Desigual

Score: 18.84

TOUS

Score: 15.07

Kiabi

Score: 14.47

Iberia

Score: 13.49

Patek Philippe

Score: 11.99

VidaSana

Score: 10.99

PLAYMOBIL

Score: 10.74

Vichy

Score: 9.80

Carolina Herrera

Score: 7.98

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Top Brand Affinities

Brand	Category	Score
El Corte Ingles		39.86
Parfois		34.15
Warner Music		27.09
Desigual		18.84
TOUS		15.07
Kiabi		14.47
Iberia		13.49
Patek Philippe		11.99
VidaSana		10.99
PLAYMOBIL		10.74
Vichy		9.80
Carolina Herrera		7.98
Lidl		7.96
Suavecito		7.93
Stradivarius		7.09
Pull&Bear		6.63
Thermomix		6.57
Movistar		6.05
KARL LAGERFELD		5.96
Calzedonia		5.57
Cafecito		5.49
Carrefour		5.27
Loewe		5.10
Kiko		4.54
Primark		4.22
Lancôme		2.88
shein		2.83
Valentino		2.73
L'Oréal Paris		2.46
ASOS		2.35
SheInside		2.33
Garnier		2.17
Bershka		2.16
NYX Cosmetics		2.16
Make Up For Ever		2.09
Zara		2.01
Herbalife		1.99
Tomorrowland		1.89
Polo Ralph Lauren		1.67
Ray-Ban		1.58
Guess		1.57
musical.ly		1.52
Ducati		1.50
Coca-Cola		1.47
Vogue		1.45
Urban Decay Cosmetics		1.40
Warner Bros		1.38
H&M		1.36
Pandora		1.30
HBO		1.29