Mano Brown
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
7,137,858
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 10:03:14 UTC
Genres
Biography
Com seu trabalho no Racionais MCs e parcerias musicais significativas, Mano Brown se estabeleceu como um dos artistas mais influentes do cenário do rap nacional. Seu compromisso com a autenticidade e o relato honesto da realidade brasileira tornou sua música não apenas popular, mas também um registro essencial da história do país. Suas contribuições artísticas transcendem fronteiras e continuam a impactar gerações de fãs e artistas.
Mano Brown resonates most with 25-34 & 18-24 audiences and shows durable presence in BRAZIL, UNITED STATES, PORTUGAL. With a heavily male (88%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (1,639 avg views per post); Instagram is where fans co-sign. Affinity adjacency to OSGEMEOS, Citi, ChilliBeans makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 7,137,858 · Engagements 93,261 · Rate 1.3% Posts 1,621 · Views 1,639 · Avg Likes 93,250 · Avg Comments 1,155 · Avg Views 1,639 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 44% 18-24: 34% 35-44: 15% 45-64: 5% |
Largest: 25-34 (44%); next: 18-24 (34%) |
| Gender Split |
Female: 12% Male: 88% Non-binary/Other: 0% |
Skews male (88%) |
| Top Countries |
BRAZIL (87%) UNITED STATES (8%) PORTUGAL (2%) JAPAN (1%) CANADA (1%) |
Top regions: BRAZIL (87%), UNITED STATES (8%), PORTUGAL (2%) |
| Platform Engagement | Instagram: 93,129 avg likes/post · Youtube: 1,639 avg views/post | Best reach: Youtube 1,639 avg views; best engagement: Instagram 93,129 avg likes |
Top Brand Affinities
OSGEMEOS
Citi
ChilliBeans
Lojas Renner
Cacau Show
Ambev
Riachuelo
Xerox
Danone
Itaipava
Hering
Rapha
| Brand | Category | Score |
|---|---|---|
| OSGEMEOS | 55.17 | |
| Citi | 33.16 | |
| ChilliBeans | 23.25 | |
| Lojas Renner | 16.65 | |
| Cacau Show | 14.04 | |
| Ambev | 13.60 | |
| Riachuelo | 12.39 | |
| Xerox | 11.77 | |
| Danone | 11.06 | |
| Itaipava | 10.73 | |
| Hering | 10.71 | |
| Rapha | 9.61 | |
| Boticario | 8.71 | |
| Banco Bradesco | 7.97 | |
| Havaianas | 7.53 | |
| Oakley | 6.24 | |
| Amstel | 5.81 | |
| Lollapalooza | 5.68 | |
| Eudora | 4.96 | |
| Barber Shop Connect | 4.84 | |
| Heineken | 4.61 | |
| Pfizer | 4.47 | |
| Lacoste | 3.62 | |
| Budweiser | 3.46 | |
| Colgate | 3.37 | |
| Mary Kay | 2.74 | |
| Jack Daniels | 2.26 | |
| Pixar | 1.75 | |
| Spotify Music | 1.69 | |
| UFC | 1.66 | |
| Renault | 1.57 | |
| Warner Bros | 1.46 | |
| Volkswagen | 1.34 | |
| Chevrolet | 1.34 | |
| Red Bull | 1.26 | |
| GoPro | 1.17 | |
| Guinness | 1.13 | |
| New Balance | 1.08 | |
| FIFA | 1.07 | |
| DC Entertainment | 1.05 | |
| NBA | 1.04 | |
| Levi's | 1.04 | |
| shein | 1.04 | |
| Los Angeles Lakers | 0.99 | |
| Honda | 0.99 | |
| Hyundai | 0.98 | |
| Beats Electronics | 0.96 | |
| Puma | 0.96 | |
| Pandora | 0.95 | |
| Nike | 0.94 |
Official Profiles
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-15 03:00 UTC | Psica Festival 2025 | Estádio Olímpico do Pará (Mangueirão) | Belém, Brazil | — |
