Måneskin
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
20,426,575
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 08:53:57 UTC
Genres
Biography
Starting out as buskers in Rome, Måneskin quickly rose to become the first Italian artist to achieve widespread popularity on a global scale. With their distorted sound and youthful energy, the band is credited with reviving interest in rock 'n' roll among a new generation of listeners.
Måneskin cuts through with 18-24 & 25-34 audiences and consistency across ITALY, UNITED STATES, BRAZIL. A heavily female (61%) profile rewards creative that treats fans like insiders. Performance peaks on Tiktok with 5,150,000 avg views per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with UniCredit, Superga, Elisabetta Franchi, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 20,426,575 · Engagements 1,080,597 · Rate 5.3% Posts 779 · Views 5,604,121 · Avg Likes 1,038,319 · Avg Comments 3,817 · Avg Views 5,604,121 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 53% 25-34: 27% 35-44: 8% 13-17: 8% |
Largest: 18-24 (53%); next: 25-34 (27%) |
| Gender Split |
Female: 61% Male: 39% Non-binary/Other: 0% |
Skews female (61%) |
| Top Countries |
ITALY (17%) UNITED STATES (7%) BRAZIL (7%) RUSSIA (5%) SPAIN (4%) |
Top regions: ITALY (17%), UNITED STATES (7%), BRAZIL (7%) |
| Platform Engagement | Instagram: 491,947 avg likes/post · Tiktok: 5,150,000 avg views/post · Youtube: 454,121 avg views/post | Best reach: Tiktok 5,150,000 avg views; best engagement: Instagram 491,947 avg likes |
Top Brand Affinities
UniCredit
Superga
Elisabetta Franchi
Calzedonia
Intimissimi
Miele
Arezzo
Peroni
Campari
Alfa Romeo
Ryanair
Kiko
| Brand | Category | Score |
|---|---|---|
| UniCredit | 33.80 | |
| Superga | 21.18 | |
| Elisabetta Franchi | 20.22 | |
| Calzedonia | 16.91 | |
| Intimissimi | 16.83 | |
| Miele | 12.94 | |
| Arezzo | 12.22 | |
| Peroni | 10.80 | |
| Campari | 9.46 | |
| Alfa Romeo | 7.17 | |
| Ryanair | 7.13 | |
| Kiko | 6.79 | |
| Selfiegram | 6.70 | |
| Polaroid | 6.01 | |
| Four Seasons | 5.86 | |
| Patek Philippe | 5.60 | |
| Vivienne Westwood | 5.29 | |
| Stradivarius | 4.40 | |
| Harrods | 4.10 | |
| Lindt | 4.06 | |
| Aperol | 3.97 | |
| Moschino | 3.91 | |
| TOM FORD | 3.79 | |
| Dr. Martens | 3.65 | |
| Pantone Inc | 3.55 | |
| The Witcher | 3.48 | |
| Montblanc | 3.40 | |
| ABC | 3.27 | |
| Daniel Wellington | 3.22 | |
| Fiat | 3.21 | |
| Summit Entertainment | 3.18 | |
| Primark | 3.16 | |
| Martini | 3.14 | |
| Armani | 3.14 | |
| Ray-Ban | 3.12 | |
| Valentino | 3.11 | |
| Pizza Lover | 3.10 | |
| Ferrero | 3.07 | |
| Bellagio | 3.01 | |
| Bershka | 2.87 | |
| Tiffany | 2.83 | |
| Dolce & Gabbana | 2.75 | |
| Ducati | 2.69 | |
| Pull&Bear | 2.67 | |
| Travelgram | 2.67 | |
| Nutella | 2.62 | |
| Cafecito | 2.51 | |
| Lollapalooza | 2.49 | |
| Pandora | 2.47 | |
| Faber-Castell | 2.35 |
Official Profiles
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LoginArtist: Måneskin
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
