Måneskin Brand Affinity ranks highest UniCredit at 33.80% . Very Strong. Score DMDB 76.70% | Fanbase 71.83%

Måneskin — pop artist from IT.

Måneskin, formed in 2015 in Rome, is an Italian rock band consisting of Victoria on bass, Damiano as lead singer, Thomas on guitar, and Ethan on drums. The…

Måneskin

Superstar

Country: IT | Gender: mixed | Artist ID: 11e81bcc-ef04-14bc-9708-a0369fe50396

Find Artist

Genres

popitalian poprockrockindie rock italianoalternative rock

Influential: 76.70% Fanbase: 71.83% Trending: 79.14%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

UniCredit • 33.80% • Very Strong

As of 2025-09-09

20,426,575

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 76.70% | Fanbase 71.83% | Trending 79.14% | CAREER STAGE: SUPERSTAR

Biography

Måneskin, formed in 2015 in Rome, is an Italian rock band consisting of Victoria on bass, Damiano as lead singer, Thomas on guitar, and Ethan on drums. The band gained international recognition for their raw and energetic sound, leading to success on the global music charts.

Starting out as buskers in Rome, Måneskin quickly rose to become the first Italian artist to achieve widespread popularity on a global scale. With their distorted sound and youthful energy, the band is credited with reviving interest in rock 'n' roll among a new generation of listeners.

Report Date: 2025-09-09

Måneskin cuts through with 18-24 & 25-34 audiences and consistency across ITALY, UNITED STATES, BRAZIL. A heavily female (61%) profile rewards creative that treats fans like insiders. Performance peaks on Tiktok with 5,150,000 avg views per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with UniCredit, Superga, Elisabetta Franchi, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Måneskin score 5.29% — Very Strong bucket.

Brand: UniCreditBrand: SupergaBrand: Elisabetta Franchi

Followers:20,426,575

Engagements:1,080,597

Rate:5.3%

Posts:779

Avg Likes:1,038,319

Avg Comments:3,817

Avg Views:5,604,121

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 20,426,575 · Engagements 1,080,597 · Rate 5.3% Posts 779 · Views 5,604,121 · Avg Likes 1,038,319 · Avg Comments 3,817 · Avg Views 5,604,121	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 53% 25-34: 27% 35-44: 8% 13-17: 8%	Largest: 18-24 (53%); next: 25-34 (27%)
Gender Split	Female: 61% Male: 39% Non-binary/Other: 0%	Skews female (61%)
Top Countries	ITALY (17%) UNITED STATES (7%) BRAZIL (7%) RUSSIA (5%) SPAIN (4%)	Top regions: ITALY (17%), UNITED STATES (7%), BRAZIL (7%)
Platform Engagement	Instagram: 491,947 avg likes/post · Tiktok: 5,150,000 avg views/post · Youtube: 454,121 avg views/post	Best reach: Tiktok 5,150,000 avg views; best engagement: Instagram 491,947 avg likes

Top Brand Affinities

UniCredit

Score: 33.80

Superga

Score: 21.18

Elisabetta Franchi

Score: 20.22

Calzedonia

Score: 16.91

Intimissimi

Score: 16.83

Miele

Score: 12.94

Arezzo

Score: 12.22

Peroni

Score: 10.80

Campari

Score: 9.46

Alfa Romeo

Score: 7.17

Ryanair

Score: 7.13

Kiko

Score: 6.79

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Top Brand Affinities

Brand	Category	Score
UniCredit		33.80
Superga		21.18
Elisabetta Franchi		20.22
Calzedonia		16.91
Intimissimi		16.83
Miele		12.94
Arezzo		12.22
Peroni		10.80
Campari		9.46
Alfa Romeo		7.17
Ryanair		7.13
Kiko		6.79
Selfiegram		6.70
Polaroid		6.01
Four Seasons		5.86
Patek Philippe		5.60
Vivienne Westwood		5.29
Stradivarius		4.40
Harrods		4.10
Lindt		4.06
Aperol		3.97
Moschino		3.91
TOM FORD		3.79
Dr. Martens		3.65
Pantone Inc		3.55
The Witcher		3.48
Montblanc		3.40
ABC		3.27
Daniel Wellington		3.22
Fiat		3.21
Summit Entertainment		3.18
Primark		3.16
Martini		3.14
Armani		3.14
Ray-Ban		3.12
Valentino		3.11
Pizza Lover		3.10
Ferrero		3.07
Bellagio		3.01
Bershka		2.87
Tiffany		2.83
Dolce & Gabbana		2.75
Ducati		2.69
Pull&Bear		2.67
Travelgram		2.67
Nutella		2.62
Cafecito		2.51
Lollapalooza		2.49
Pandora		2.47
Faber-Castell		2.35