Mala

Mala — hip-hop & rap artist from GB.

Mala is a dedicated DJ and electronic music producer deeply immersed in the world of sound. Emerging from the underground scene, he seamlessly blends emotive…

Influence: 51.06% Fanbase: 25.54% Trending: 63.82% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Mixcloud • 142.83% • Very Strong

As of 2025-09-08

73,264

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-08 02:17:05 UTC

Genres

hip-hop & raphip-hop/rapold school rap francaiscontemporary hip hophip hopelectronicelectronicbass musicclassic dubstepdeep dubstepother electronic musicdubstep

Biography

Mala is a dedicated DJ and electronic music producer deeply immersed in the world of sound. Emerging from the underground scene, he seamlessly blends emotive melodies with captivating beats that ignite dance floors. With an unwavering passion for music, Mala's energetic sets and productions resonate with his audience, showcasing his distinctive style in both club and festival settings.

Top Brand Affinities

Report Date: 2025-09-08

Mala draws 25-34 & 18-24 audiences and holds attention in UNITED KINGDOM, UNITED STATES, FRANCE. The skew is heavily male (79%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Youtube at 2,595 avg views per post, with Instagram sustaining the conversation. Audience adjacency to Mixcloud, Ableton, Akai makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Mala score 0.93% — Low bucket.

Brand: MixcloudBrand: AbletonBrand: Akai

Followers:73,264

Engagements:678

Rate:0.9%

Posts:1,487

Avg Likes:667

Avg Comments:41

Avg Views:2,595

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 73,264 · Engagements 678 · Rate 0.9% Posts 1,487 · Views 2,595 · Avg Likes 667 · Avg Comments 41 · Avg Views 2,595	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 47% 18-24: 39% 35-44: 10% 13-17: 3%	Largest: 25-34 (47%); next: 18-24 (39%)
Gender Split	Female: 21% Male: 79% Non-binary/Other: 0%	Skews male (79%)
Top Countries	UNITED KINGDOM (22%) UNITED STATES (17%) FRANCE (7%) CANADA (4%) GERMANY (4%)	Top regions: UNITED KINGDOM (22%), UNITED STATES (17%), FRANCE (7%)
Platform Engagement	Instagram: 565 avg likes/post · Youtube: 2,595 avg views/post	Best reach: Youtube 2,595 avg views; best engagement: Instagram 565 avg likes

Top Brand Affinities

Mixcloud

Score: 142.83

Ableton

Score: 59.35

Akai

Score: 44.12

MOOG

Score: 43.80

Pioneer

Score: 32.89

SoundCloud

Score: 23.83

Vauxhall

Score: 15.72

Sennheiser

Score: 14.23

Beats Electronics

Score: 13.16

Fred Perry

Score: 11.42

Stone Island

Score: 8.85

Pro Tools

Score: 8.58

Brand	Category	Score
Mixcloud		142.83
Ableton		59.35
Akai		44.12
MOOG		43.80
Pioneer		32.89
SoundCloud		23.83
Vauxhall		15.72
Sennheiser		14.23
Beats Electronics		13.16
Fred Perry		11.42
Stone Island		8.85
Pro Tools		8.58
Tate Modern		8.39
Atmos		7.25
Stüssy		6.32
Carhartt		6.03
Spotify Music		5.72
Warner Bros		4.23
BBC		3.59
Matrix		3.58
Tomorrowland		3.46
Tesco		3.39
Showtime		3.26
Kodak		3.25
Coachella		3.14
Hennessy		3.06
Lollapalooza		2.91
Guinness		2.87
Gundam		2.80
Comedy Central		2.71
Sneakerhead		2.52
Dr. Martens		2.51
Intel		2.48
Tinder		2.48
Paramount Pictures		2.47
Polaroid		2.45
Emporium		2.44
Mulberry		2.43
Supreme		2.38
Fujifilm		2.23
ASICS		2.22
Red Bull		2.20
The North Face		2.15
A Game of Tones		2.07
Lush		2.03
Nokia		2.02
Timberland		1.93
Adobe		1.90
New Balance		1.86
ASOS		1.80