Mad Tsai
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
4,849,602
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 11:33:19 UTC
Genres
Biography
Mad Tsai draws 18-24 & 25-34 audiences and holds attention in UNITED STATES, PHILIPPINES, BRAZIL. The skew is heavily female (60%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Youtube at 153,197 avg views per post, with Instagram sustaining the conversation. Audience adjacency to Grindr, SpeedPaint, Jean Paul Gaultier makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 4,849,602 · Engagements 43,763 · Rate 0.9% Posts 941 · Views 212,197 · Avg Likes 42,111 · Avg Comments 759 · Avg Views 212,197 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 61% 25-34: 21% 13-17: 12% 35-44: 3% |
Largest: 18-24 (61%); next: 25-34 (21%) |
| Gender Split |
Female: 60% Male: 40% Non-binary/Other: 0% |
Skews female (60%) |
| Top Countries |
UNITED STATES (34%) PHILIPPINES (8%) BRAZIL (7%) CANADA (4%) UNITED KINGDOM (4%) |
Top regions: UNITED STATES (34%), PHILIPPINES (8%), BRAZIL (7%) |
| Platform Engagement | Instagram: 23,615 avg likes/post · Tiktok: 59,000 avg views/post · Youtube: 153,197 avg views/post | Best reach: Youtube 153,197 avg views; best engagement: Instagram 23,615 avg likes |
Top Brand Affinities
Grindr
SpeedPaint
Jean Paul Gaultier
GENTLE MONSTER
JACQUEMUS
Monster High
Vivienne Westwood
Barbie
Loewe
Maison Margiela
Marriott
Alexander McQueen
| Brand | Category | Score |
|---|---|---|
| Grindr | 25.68 | |
| SpeedPaint | 11.84 | |
| Jean Paul Gaultier | 11.00 | |
| GENTLE MONSTER | 10.75 | |
| JACQUEMUS | 9.66 | |
| Monster High | 9.52 | |
| Vivienne Westwood | 7.61 | |
| Barbie | 7.13 | |
| Loewe | 6.93 | |
| Maison Margiela | 6.30 | |
| Marriott | 5.89 | |
| Alexander McQueen | 5.29 | |
| Pull&Bear | 5.24 | |
| Cartoon Network | 4.29 | |
| Summit Entertainment | 4.20 | |
| ASOS | 3.97 | |
| Jollibee | 3.75 | |
| Dr. Martens | 3.60 | |
| Prismacolor | 3.27 | |
| UNIQLO | 3.27 | |
| Moschino | 3.04 | |
| Versace | 3.00 | |
| Tinder | 2.82 | |
| Faber-Castell | 2.79 | |
| Balenciaga | 2.78 | |
| League of Legends | 2.62 | |
| Urban Outfitters | 2.59 | |
| Fenty beauty | 2.57 | |
| Polaroid | 2.56 | |
| New Balance | 2.51 | |
| Dolce & Gabbana | 2.44 | |
| Timberland | 2.37 | |
| Levi's | 2.22 | |
| Hollister Co | 2.21 | |
| Sprite | 2.16 | |
| shein | 2.10 | |
| Paramount Pictures | 2.03 | |
| Christian Dior | 2.02 | |
| Nintendo | 1.99 | |
| Yves Saint Laurent | 1.94 | |
| BBC | 1.91 | |
| CBS Television Studios | 1.88 | |
| Coachella | 1.87 | |
| Bershka | 1.86 | |
| Gymshark | 1.84 | |
| FashionNova | 1.84 | |
| Pokemon | 1.84 | |
| Forever 21 | 1.82 | |
| Marvel | 1.80 | |
| Lacoste | 1.79 |
Official Profiles
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LoginArtist: Mad Tsai
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















