Mac Miller
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
17,701,189
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
Throughout his career, Miller collaborated with a diverse range of artists, including Kendrick Lamar, Ariana Grande, and Anderson.Paak, and established his own imprint, REMember Music, under Warner Bros. Records. His posthumous releases, such as "Circles" and the reissues of mixtapes like "Faces" and "I Love Life, Thank You," continued to resonate with fans and critics alike, solidifying his impact on the music industry. Balloonerism, released in 2025, showcased a darker and more experimental side of Miller's artistry, further cementing his legacy as a versatile and influential artist.
Mac Miller keeps 18-24 & 25-34 audiences engaged throughout UNITED STATES, BRAZIL, CANADA. The composition is heavily male (68%), which favors creative built around style signals and community validation. Results concentrate on Youtube at 416,183 avg views per post, while Instagram maintains continuity between bigger moments. Overlap with Palm Angels, Brandy Melville, Champion supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 17,701,189 · Engagements 820,790 · Rate 4.6% Posts 710 · Views 418,371 · Avg Likes 820,183 · Avg Comments 5,525 · Avg Views 418,371 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 57% 25-34: 29% 13-17: 7% 35-44: 4% |
Largest: 18-24 (57%); next: 25-34 (29%) |
| Gender Split |
Female: 32% Male: 68% Non-binary/Other: 0% |
Skews male (68%) |
| Top Countries |
UNITED STATES (45%) BRAZIL (5%) CANADA (5%) UNITED KINGDOM (5%) MEXICO (3%) |
Top regions: UNITED STATES (45%), BRAZIL (5%), CANADA (5%) |
| Platform Engagement | Instagram: 809,427 avg likes/post · Tiktok: 2,188 avg views/post · Youtube: 416,183 avg views/post | Best reach: Youtube 416,183 avg views; best engagement: Instagram 809,427 avg likes |
Top Brand Affinities
Palm Angels
Brandy Melville
Champion
New Era
Free People
Bud Light
Coors
Urban Outfitters
Ableton
Gillette
Dr. Martens
Lollapalooza
| Brand | Category | Score |
|---|---|---|
| Palm Angels | 12.36 | |
| Brandy Melville | 9.02 | |
| Champion | 8.41 | |
| New Era | 7.60 | |
| Free People | 6.86 | |
| Bud Light | 4.53 | |
| Coors | 4.48 | |
| Urban Outfitters | 4.39 | |
| Ableton | 4.31 | |
| Gillette | 4.08 | |
| Dr. Martens | 3.93 | |
| Lollapalooza | 3.91 | |
| SoundCloud | 3.86 | |
| Kodak | 3.62 | |
| Abercrombie & Fitch | 3.62 | |
| Nickelodeon | 3.49 | |
| ASOS | 3.41 | |
| Hennessy | 3.31 | |
| Vans | 3.31 | |
| Coachella | 3.21 | |
| Cartoon Network | 3.19 | |
| Beats Electronics | 2.90 | |
| Budweiser | 2.85 | |
| Carhartt | 2.85 | |
| Stüssy | 2.83 | |
| Sneakerhead | 2.82 | |
| Haima | 2.76 | |
| Topshop | 2.68 | |
| Busch | 2.59 | |
| Tomorrowland | 2.42 | |
| Chrysler | 2.41 | |
| FashionNova | 2.39 | |
| Kylie Cosmetics | 2.38 | |
| Warner Bros | 2.21 | |
| shein | 2.21 | |
| MTV | 2.16 | |
| Guess | 2.12 | |
| The North Face | 2.09 | |
| NBA | 1.99 | |
| Fenty beauty | 1.98 | |
| Ubisoft | 1.95 | |
| Fendi | 1.94 | |
| Dodge | 1.89 | |
| Sunnies Studios | 1.85 | |
| SheInside | 1.85 | |
| Jeep | 1.83 | |
| Supreme | 1.82 | |
| New Balance | 1.80 | |
| Anastasia Beverly Hills | 1.80 | |
| Forever 21 | 1.77 |
Official Profiles
Login to view Contact
LoginArtist: Mac Miller
The map shows every radio station that aired Mac Miller today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-09-10)
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| No spins for today. | ||||
Popularity (2025-09-09)
| Platform | % |
|---|---|
| No data. | |
Artist Performace Report
Streams: 0 ? 0 (+0.00%)
Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist
Audience (latest followers)
| Platform | Latest |
|---|
Popularity Change (%)
| Platform | 2025-09-08 | 2025-09-09 | Change |
|---|
Streaming Audience Growth
| Platform | 2025-09-08 | 2025-09-09 | Change |
|---|
Radio Airplay Change (min)
| Song | 2025-09-08 | 2025-09-09 | Change |
|---|
Streams & Royalties
| Metric | 2025-09-08 | 2025-09-09 | Change |
|---|---|---|---|
| Streams | 0 | 0 | +0 |
| Royalties | $0.00 | $0.00 | +0.00 |
