M83 Brand Affinity ranks highest MOOG at 55.48% . Very Strong. Score DMDB 74.50% | Fanbase 70.76%

M83 — pop artist from FR.

M83, led by Anthony Gonzalez, is known for blending synth pop and shoegaze to create nostalgic, emotionally resonant music. Formed in 2000, the band gained…

M83

Superstar

Country: FR | Artist ID: 11e81bc8-ebf5-753a-843c-a0369fe50396

Find Artist

Genres

popmetropopolisneo-synthpopindietronicafrench synthpopalternativealternativefrench shoegazeelectronicelectronic

Influential: 74.50% Fanbase: 70.76% Trending: 76.38%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 55.48% • Very Strong

As of 2025-09-09

1,455,749

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 74.50% | Fanbase 70.76% | Trending 76.38% | CAREER STAGE: SUPERSTAR

Biography

M83, led by Anthony Gonzalez, is known for blending synth pop and shoegaze to create nostalgic, emotionally resonant music. Formed in 2000, the band gained recognition with albums like Dead Cities, Red Seas & Lost Ghosts (2003) and Saturdays = Youth (2008). Gonzalez's willingness to experiment with epic soundscapes and vintage pop culture references set M83 apart, leading to collaborations with artists like Morgan Kibby and Zola Jesus.

Growing up in Antibes, France, Gonzalez initially pursued football before turning to music due to an injury at age 14. He formed M83 with Nicolas Fromageau, releasing their debut album in 2001. Following Fromageau's departure, Gonzalez continued to evolve M83's sound, culminating in the Grammy-nominated Hurry Up, We're Dreaming (2011). Beyond albums, Gonzalez's work includes scoring films like Oblivion and Knife+Heart, showcasing his diverse musical influences and cinematic sensibilities.

Report Date: 2025-09-09

M83 draws 18-24 & 25-34 audiences and holds attention in UNITED STATES, BRAZIL, MEXICO. The skew is heavily male (65%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Youtube at 17,672 avg views per post, with Instagram sustaining the conversation. Audience adjacency to MOOG, Ableton, Akai makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist M83 score 0.10% — Low bucket.

Brand: MOOGBrand: AbletonBrand: Akai

Followers:1,455,749

Engagements:1,508

Rate:0.1%

Posts:447

Avg Likes:1,462

Avg Comments:70

Avg Views:17,672

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,455,749 · Engagements 1,508 · Rate 0.1% Posts 447 · Views 17,672 · Avg Likes 1,462 · Avg Comments 70 · Avg Views 17,672	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 50% 25-34: 34% 35-44: 8% 13-17: 5%	Largest: 18-24 (50%); next: 25-34 (34%)
Gender Split	Female: 35% Male: 65% Non-binary/Other: 0%	Skews male (65%)
Top Countries	UNITED STATES (18%) BRAZIL (12%) MEXICO (7%) UNITED KINGDOM (4%) FRANCE (4%)	Top regions: UNITED STATES (18%), BRAZIL (12%), MEXICO (7%)
Platform Engagement	Instagram: 742 avg likes/post · Youtube: 17,672 avg views/post	Best reach: Youtube 17,672 avg views; best engagement: Instagram 742 avg likes

Top Brand Affinities

MOOG

Score: 55.48

Ableton

Score: 25.07

Akai

Score: 19.29

Arri

Score: 18.49

Blackmagic Design

Score: 13.78

Accor Hotels

Score: 13.64

Pro Tools

Score: 10.28

Amazon Music

Score: 9.63

Sennheiser

Score: 8.79

The Last of Us

Score: 7.95

Atmos

Score: 6.89

Tate Modern

Score: 6.20

► Login to Open Full Social Media Report

Top Brand Affinities

Brand	Category	Score
MOOG		55.48
Ableton		25.07
Akai		19.29
Arri		18.49
Blackmagic Design		13.78
Accor Hotels		13.64
Pro Tools		10.28
Amazon Music		9.63
Sennheiser		8.79
The Last of Us		7.95
Atmos		6.89
Tate Modern		6.20
Lollapalooza		5.96
Pioneer		5.95
SoundCloud		5.40
Coachella		4.83
Summit Entertainment		4.70
Warner Bros		4.68
Kodak		4.61
Spotify Music		4.57
Leica		4.52
Sega		4.45
Columbia Pictures		4.05
Oculus		3.73
Final Fantasy		3.72
Coors		3.60
Verizon		3.47
Fujifilm		3.44
Polaroid		3.24
Olympus		3.13
NHL		3.09
Beats Electronics		3.05
MTV		3.00
Tomorrowland		2.95
Guinness		2.82
NBC		2.77
A Game of Tones		2.76
Paramount Pictures		2.76
Star Wars		2.72
Matrix		2.70
HBO		2.68
Carhartt		2.56
Urban Outfitters		2.54
Sony		2.50
Adobe		2.26
Nintendo		2.26
Vans		2.25
Pepsi		2.21
Showtime		2.17
Bellagio		2.16