Lyrica Anderson
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
2,216,782
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 12:41:28 UTC
Genres
Biography
Throughout her career, Lyrica Anderson has established herself as a talented songwriter and performer, with a knack for crafting hits in the R&B and pop genres. Her independent releases, including Hello and Nasha Pearl, showcase her versatile musical style and ability to collaborate with industry heavyweights, solidifying her presence in the music scene.
Lyrica Anderson has momentum with 18-24 & 25-34 audiences—particularly in UNITED STATES, UNITED KINGDOM, CANADA. A heavily female (84%) profile supports collaborations that trade on identity and lifestyle. Youtube provides the headline exposure at 1,478 avg views per post, and Instagram keeps engagement compounding. Audience overlap with Keyshia Ka'oir, True Religion, FashionNova signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 2,216,782 · Engagements 9,856 · Rate 0.4% Posts 158 · Views 1,478 · Avg Likes 9,846 · Avg Comments 141 · Avg Views 1,478 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 46% 25-34: 41% 35-44: 8% 13-17: 4% |
Largest: 18-24 (46%); next: 25-34 (41%) |
| Gender Split |
Female: 84% Male: 16% Non-binary/Other: 0% |
Skews female (84%) |
| Top Countries |
UNITED STATES (78%) UNITED KINGDOM (3%) CANADA (2%) JAMAICA (2%) FRANCE (1%) |
Top regions: UNITED STATES (78%), UNITED KINGDOM (3%), CANADA (2%) |
| Platform Engagement | Instagram: 9,651 avg likes/post · Youtube: 1,478 avg views/post | Best reach: Youtube 1,478 avg views; best engagement: Instagram 9,651 avg likes |
Top Brand Affinities
Keyshia Ka'oir
True Religion
FashionNova
Gerber
Hennessy
boohoo
Bath & Body Works
Fenty beauty
ULTA Beauty
Coach
Kroger
CNN
| Brand | Category | Score |
|---|---|---|
| Keyshia Ka'oir | 73.25 | |
| True Religion | 15.84 | |
| FashionNova | 10.57 | |
| Gerber | 7.81 | |
| Hennessy | 7.54 | |
| boohoo | 7.36 | |
| Bath & Body Works | 5.73 | |
| Fenty beauty | 5.58 | |
| ULTA Beauty | 5.36 | |
| Coach | 5.19 | |
| Kroger | 5.18 | |
| CNN | 5.04 | |
| Steve Madden | 4.95 | |
| OLD NAVY | 4.84 | |
| shein | 4.82 | |
| Marc Jacobs | 4.74 | |
| Alexander McQueen | 4.66 | |
| iHeartRadio Music Awards | 4.43 | |
| NORDSTROM | 4.38 | |
| ASOS | 4.28 | |
| Verizon | 4.28 | |
| BH Cosmetics | 4.03 | |
| SheInside | 3.85 | |
| UGG | 3.82 | |
| MTV | 3.41 | |
| Urban Outfitters | 3.37 | |
| Target | 3.25 | |
| Walmart | 3.14 | |
| NARS Cosmetics | 3.04 | |
| NYX Cosmetics | 2.97 | |
| ESPN | 2.97 | |
| Benefit Cosmetics | 2.85 | |
| Kylie Cosmetics | 2.67 | |
| Christian Louboutin | 2.64 | |
| Sneakerhead | 2.58 | |
| Anastasia Beverly Hills | 2.57 | |
| Philips | 2.51 | |
| Dolce & Gabbana | 2.48 | |
| Kodak | 2.46 | |
| Versace | 2.43 | |
| Too Faced Cosmetics | 2.37 | |
| SoundCloud | 2.35 | |
| NFL | 2.35 | |
| TOM FORD | 2.33 | |
| Guess | 2.16 | |
| Paypal | 2.15 | |
| Timberland | 2.09 | |
| Los Angeles Lakers | 2.08 | |
| Tarte Cosmetics | 2.05 | |
| Tiffany & Co | 2.04 |
Official Profiles
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















