Luna

Luna — pop artist from UA.

"Luna" is a musical group led by singer Kristina Gerasimova, formed in Kyiv, Ukraine in 2015 under the independent label Luna prod. You can contact them via…

Influence: 50.45% Fanbase: 26.64% Trending: 62.35% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Jil Sander • 23.16% • Very Strong

As of 2025-09-09

392,052

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 10:09:47 UTC

Genres

poppoprussian popalternative poprussian alt popukrainian indier&b, funk & soulr&b/soulrockrockhip-hop & raphip-hop/rapelectronicelectronicdanceothersmelancholialatinlatinfolk & traditionalsinger/songwriter

Biography

"Luna" is a musical group led by singer Kristina Gerasimova, formed in Kyiv, Ukraine in 2015 under the independent label Luna prod. You can contact them via email at [email protected] or follow them on Instagram at @kri_luna.

Top Brand Affinities

Report Date: 2025-09-09

Luna indexes high with fans in the 18-24 range in RUSSIA, UKRAINE, UNITED STATES. The skew is heavily male (59%), which clarifies product positioning and tone. Momentum is most visible on Youtube with 35,581 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward Jil Sander, Oysho, Massimo Dutti, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Luna when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Luna score 1.46% — Moderate bucket.

Brand: Jil SanderBrand: OyshoBrand: Massimo Dutti

Followers:392,052

Engagements:5,737

Rate:1.5%

Posts:1,226

Avg Likes:5,526

Avg Comments:293

Avg Views:35,581

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 392,052 · Engagements 5,737 · Rate 1.5% Posts 1,226 · Views 35,581 · Avg Likes 5,526 · Avg Comments 293 · Avg Views 35,581	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 51% 25-34: 33% 35-44: 7% 13-17: 6%	Largest: 18-24 (51%); next: 25-34 (33%)
Gender Split	Female: 41% Male: 59% Non-binary/Other: 0%	Skews male (59%)
Top Countries	RUSSIA (49%) UKRAINE (18%) UNITED STATES (8%) BELARUS (3%) POLAND (2%)	Top regions: RUSSIA (49%), UKRAINE (18%), UNITED STATES (8%)
Platform Engagement	Instagram: 4,017 avg likes/post · Youtube: 35,581 avg views/post	Best reach: Youtube 35,581 avg views; best engagement: Instagram 4,017 avg likes

Top Brand Affinities

Jil Sander

Score: 23.16

Oysho

Score: 14.28

Massimo Dutti

Score: 13.65

Maison Margiela

Score: 13.54

JACQUEMUS

Score: 10.34

Acne Studios

Score: 9.63

Calzedonia

Score: 5.85

Olympus

Score: 5.00

Loewe

Score: 4.93

Kodak

Score: 4.42

Miu Miu

Score: 4.38

Pull&Bear

Score: 3.72

Brand	Category	Score
Jil Sander		23.16
Oysho		14.28
Massimo Dutti		13.65
Maison Margiela		13.54
JACQUEMUS		10.34
Acne Studios		9.63
Calzedonia		5.85
Olympus		5.00
Loewe		4.93
Kodak		4.42
Miu Miu		4.38
Pull&Bear		3.72
Stradivarius		3.57
ASOS		3.34
Vogue		3.17
Urban Outfitters		3.04
Dolce & Gabbana		2.87
Dr. Martens		2.86
Pantone Inc		2.73
TOM FORD		2.68
Balenciaga		2.65
Fujifilm		2.41
Bershka		2.18
Victoria's Secret		1.96
GIVENCHY		1.91
H&M		1.90
Versace		1.90
Snapseed		1.84
Yves Saint Laurent		1.82
Bellagio		1.76
Aperol		1.76
Gucci		1.75
Prada		1.73
Chanel		1.71
The North Face		1.70
Zara		1.60
Reebok		1.58
NYX Cosmetics		1.52
Hermès		1.49
Christian Dior		1.48
Cartier		1.47
New Balance		1.44
Urban Decay Cosmetics		1.33
Polaroid		1.33
L'Oréal Paris		1.26
Puma		1.26
Paypal		1.25
Polo Ralph Lauren		1.21
Tesla Motors		1.18
Burberry		1.12