Luis Mexia
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
393,870
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 11:07:07 UTC
Genres
Biography
Luis Mexia is a clear fit for 18-24 & 25-34 audiences with strength across MEXICO, UNITED STATES, GUATEMALA. The audience is heavily male (80%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (75,550 avg views per post); Instagram builds the community layer. Affinity data highlights Amazon Music, Aeromexico, Warner Music, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 393,870 · Engagements 5,326 · Rate 1.4% Posts 520 · Views 112,450 · Avg Likes 5,062 · Avg Comments 95 · Avg Views 112,450 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 54% 25-34: 31% 13-17: 8% 35-44: 7% |
Largest: 18-24 (54%); next: 25-34 (31%) |
| Gender Split |
Female: 20% Male: 80% Non-binary/Other: 0% |
Skews male (80%) |
| Top Countries |
MEXICO (79%) UNITED STATES (19%) GUATEMALA (2%) ARGENTINA (2%) ECUADOR (2%) |
Top regions: MEXICO (79%), UNITED STATES (19%), GUATEMALA (2%) |
| Platform Engagement | Instagram: 2,616 avg likes/post · Tiktok: 36,900 avg views/post · Youtube: 75,550 avg views/post | Best reach: Youtube 75,550 avg views; best engagement: Instagram 2,616 avg likes |
Top Brand Affinities
Amazon Music
Aeromexico
Warner Music
Univision
Pandora
Spotify Music
Suavecito
Bud Light
Cafecito
GMC
Mary Kay
Bellagio
| Brand | Category | Score |
|---|---|---|
| Amazon Music | 69.47 | |
| Aeromexico | 33.75 | |
| Warner Music | 22.33 | |
| Univision | 18.04 | |
| Pandora | 10.34 | |
| Spotify Music | 8.84 | |
| Suavecito | 6.19 | |
| Bud Light | 4.31 | |
| Cafecito | 3.50 | |
| GMC | 3.28 | |
| Mary Kay | 2.67 | |
| Bellagio | 2.51 | |
| Chevrolet | 2.45 | |
| VidaSana | 2.42 | |
| Coachella | 2.19 | |
| Dodge | 2.09 | |
| Rolex | 1.93 | |
| Microsoft | 1.78 | |
| shein | 1.74 | |
| Universal | 1.52 | |
| SheInside | 1.49 | |
| Los Angeles Lakers | 1.46 | |
| musical.ly | 1.28 | |
| Cadillac | 1.26 | |
| Walmart | 1.25 | |
| Lamborghini | 1.20 | |
| Mitsubishi | 1.17 | |
| Guess | 1.17 | |
| Ford | 1.13 | |
| Yamaha | 1.11 | |
| Amazon | 1.10 | |
| Walt Disney | 1.08 | |
| Apple | 1.05 | |
| Costco | 1.02 | |
| Pepsi | 0.97 | |
| Coca-Cola | 0.94 | |
| FIFA | 0.92 | |
| Gucci | 0.81 | |
| Subaru | 0.78 | |
| Ray-Ban | 0.75 | |
| NFL | 0.74 | |
| Nissan | 0.73 | |
| H&M | 0.70 | |
| Zara | 0.66 | |
| Louis Vuitton | 0.65 | |
| Marvel | 0.64 | |
| Converse | 0.64 | |
| Honda | 0.60 | |
| Ferrari | 0.58 | |
| NBA | 0.57 |
Official Profiles
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LoginArtist: Luis Mexia
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
