Luis Enrique

Luis Enrique — pop artist from NI.

Nicaraguan salsa vocalist Luis Enrique is known for pioneering the romantic "salsa sensual" style in Latin music. Immigrating to the United States in 1978, he…

Influence: 15.61% Fanbase: 46.82% Trending: 0.00% Career Level: Independent

Top Brand Affinity

Highest overlapping lifestyle brand

Univision • 30.34% • Very Strong

As of 2025-09-09

535,882

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 12:43:13 UTC

Genres

poplatin popasian popamericanmusica nicaraguenselatinlatinmodern salsatropicalsalsacuatro venezolano

Biography

Nicaraguan salsa vocalist Luis Enrique is known for pioneering the romantic "salsa sensual" style in Latin music. Immigrating to the United States in 1978, he began his musical career by impressing producers Alex Cobos and Frank Miret with a demo that led to a deal with Sony in 1987 for his debut CD, Amor de Media Noche. Recognized as the "Prince of Salsa," Enrique has received five Grammy nominations, five Lo Nuestro Awards, and numerous gold and platinum records throughout his career. In 2000, he signed with WEA Records, expanding his opportunities to record his own music and write for other artists. His 2007 release, Dentro y Fuera, celebrated 20 successful years in the industry, followed by Mi Mundo Musical in 2008.

Top Brand Affinities

Report Date: 2025-09-09

Luis Enrique reaches 25-34 & 18-24 audiences concentrated in UNITED STATES, VENEZUELA, COLOMBIA. The demographic tilt is heavily male (62%), making the message easy to tune without losing breadth. Youtube delivers the top exposure at 32,536 avg views per post, and Instagram maintains ongoing rapport. Affinity proximity to Univision, Amazon Music, Warner Music suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Luis Enrique score 0.23% — Low bucket.

Brand: UnivisionBrand: Amazon MusicBrand: Warner Music

Followers:535,882

Engagements:1,216

Rate:0.2%

Posts:3,739

Avg Likes:1,181

Avg Comments:70

Avg Views:32,536

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 535,882 · Engagements 1,216 · Rate 0.2% Posts 3,739 · Views 32,536 · Avg Likes 1,181 · Avg Comments 70 · Avg Views 32,536	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 40% 18-24: 27% 35-44: 21% 45-64: 10%	Largest: 25-34 (40%); next: 18-24 (27%)
Gender Split	Female: 38% Male: 62% Non-binary/Other: 0%	Skews male (62%)
Top Countries	UNITED STATES (15%) VENEZUELA (14%) COLOMBIA (10%) PERU (9%) NICARAGUA (8%)	Top regions: UNITED STATES (15%), VENEZUELA (14%), COLOMBIA (10%)
Platform Engagement	Instagram: 702 avg likes/post · Youtube: 32,536 avg views/post	Best reach: Youtube 32,536 avg views; best engagement: Instagram 702 avg likes

Top Brand Affinities

Univision

Score: 30.34

Amazon Music

Score: 26.53

Warner Music

Score: 24.71

La Perla

Score: 19.88

Akg

Score: 19.17

Movistar

Score: 15.27

Cafecito

Score: 12.30

LATAM

Score: 10.78

Sennheiser

Score: 10.74

Atmos

Score: 10.51

American Airlines

Score: 9.82

Suavecito

Score: 9.00

Brand	Category	Score
Univision		30.34
Amazon Music		26.53
Warner Music		24.71
La Perla		19.88
Akg		19.17
Movistar		15.27
Cafecito		12.30
LATAM		10.78
Sennheiser		10.74
Atmos		10.51
American Airlines		9.82
Suavecito		9.00
Pro Tools		8.52
Daewoo		7.88
Amway		7.05
iHeartRadio Music Awards		6.40
VidaSana		5.70
Ableton		4.78
CNN		4.72
Gatorade		4.12
Bacardi		3.79
Iberostar Hotels & Resorts		3.62
Uber		2.97
ESPN		2.71
Pic Collage		2.59
Spotify Music		2.45
NBC		2.38
Paramount Pictures		2.09
Pepsi		2.05
Los Angeles Lakers		1.98
musical.ly		1.92
FIFA		1.85
Herbalife		1.63
Guinness		1.48
Pixar		1.44
NBA		1.40
NFL		1.38
Paypal		1.31
Bellagio		1.20
The Olympic Games		1.17
Coca-Cola		1.16
shein		1.15
Lamborghini		1.13
Pandora		1.11
Marvel		1.10
Guess		1.09
Sony		1.08
Heineken		1.06
Walt Disney		1.05
Universal		1.05