Luan Pereira Brand Affinity ranks highest Brahma at 56.94% . Very Strong. Score DMDB 57.21% | Fanbase 54.67%

Luan Pereira — pop artist from BR.

Luan Pereira emerged as a prominent figure in the sertanejo music scene in 2023. Currently, he holds the title of the solo sertanejo artist with the highest…

Luan Pereira

Established

Country: BR | Gender: male | Artist ID: 9f2ea6a3-b622-439b-bf55-1bd94d8a63cd

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Genres

popsertanejo pop

Influential: 57.21% Fanbase: 54.67% Trending: 58.48%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Brahma • 56.94% • Very Strong

As of 2025-09-09

23,123,459

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 57.21% | Fanbase 54.67% | Trending 58.48% | CAREER STAGE: MID_LEVEL

Biography

Luan Pereira emerged as a prominent figure in the sertanejo music scene in 2023. Currently, he holds the title of the solo sertanejo artist with the highest number of monthly listeners on Spotify, exceeding 14 million. His YouTube channel has amassed over 1 billion views.

With hits like "Entra Na Defender" and "Dentro da Hillux," Luan Pereira has topped the Spotify charts twice and continues to maintain a presence on the platform. In 2023, his track "Ela Pirou Na Dodge Ram" secured a position among the top 30 most-streamed songs of the year on Spotify. For inquiries, contact him at 43 9.9193-8889 or via email at [email protected].

Report Date: 2025-09-09

Luan Pereira builds repeat engagement among 18-24 & 25-34 audiences throughout BRAZIL, PORTUGAL, PARAGUAY. With a male-leaning (52%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Tiktok (168,600 avg views per post), while Instagram provides social proof in comments and saves. Affinities with Brahma, Ambev, Colcci point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Luan Pereira score 0.27% — Low bucket.

Brand: BrahmaBrand: AmbevBrand: Colcci

Followers:23,123,459

Engagements:61,715

Rate:0.3%

Posts:13,326

Avg Likes:60,326

Avg Comments:1,516

Avg Views:277,730

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 23,123,459 · Engagements 61,715 · Rate 0.3% Posts 13,326 · Views 277,730 · Avg Likes 60,326 · Avg Comments 1,516 · Avg Views 277,730	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 49% 25-34: 34% 35-44: 9% 13-17: 5%	Largest: 18-24 (49%); next: 25-34 (34%)
Gender Split	Female: 48% Male: 52% Non-binary/Other: 0%	Skews male (52%)
Top Countries	BRAZIL (95%) PORTUGAL (3%) PARAGUAY (1%) UNITED STATES (1%) ANGOLA (0%)	Top regions: BRAZIL (95%), PORTUGAL (3%), PARAGUAY (1%)
Platform Engagement	Instagram: 42,831 avg likes/post · Tiktok: 168,600 avg views/post · Youtube: 109,130 avg views/post	Best reach: Tiktok 168,600 avg views; best engagement: Instagram 42,831 avg likes

Top Brand Affinities

Brahma

Score: 56.94

Ambev

Score: 21.55

Colcci

Score: 19.31

Hering

Score: 16.71

Lojas Renner

Score: 15.88

Massey Ferguson

Score: 15.71

Xerox

Score: 12.41

Sarar

Score: 10.82

Boticario

Score: 9.76

Itaipava

Score: 7.84

Banco Bradesco

Score: 7.05

Riachuelo

Score: 6.75

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Top Brand Affinities

Brand	Category	Score
Brahma		56.94
Ambev		21.55
Colcci		19.31
Hering		16.71
Lojas Renner		15.88
Massey Ferguson		15.71
Xerox		12.41
Sarar		10.82
Boticario		9.76
Itaipava		7.84
Banco Bradesco		7.05
Riachuelo		6.75
Moda Praia		4.80
Eudora		4.64
Arezzo		4.55
Avon		3.72
Campari		3.35
Barber Shop Connect		3.11
Heineken		3.02
Tinder		2.54
NBC		2.48
shein		2.37
Lacoste		2.32
Renault		2.25
Budweiser		2.23
Fiat		1.90
Oakley		1.65
L'Oréal Paris		1.62
Hyundai		1.56
Chevrolet		1.52
Volvo		1.49
Red Bull		1.41
Mitsubishi		1.38
Spotify Music		1.37
Honda		1.25
Pandora		1.23
musical.ly		1.20
Volkswagen		1.14
Nutella		1.11
SheInside		1.00
Ford		0.87
Levi's		0.82
McDonald's		0.81
Toyota		0.79
Yamaha		0.78
Coca-Cola		0.77
GoPro		0.64
Netflix		0.51
DC Entertainment		0.50
Porsche		0.43