Loverboy
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
196,972
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 10:09:36 UTC
Genres
Biography
Loverboy draws 45-64 & 35-44 audiences and holds attention in UNITED STATES, CANADA, BRAZIL. The skew is heavily male (65%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Youtube at 2,134 avg views per post, with Instagram sustaining the conversation. Audience adjacency to Live Nation, Ampeg, Amazon Music makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 196,972 · Engagements 470 · Rate 0.2% Posts 780 · Views 2,134 · Avg Likes 462 · Avg Comments 18 · Avg Views 2,134 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
45-64: 27% 35-44: 26% 25-34: 25% 18-24: 19% |
Largest: 45-64 (27%); next: 35-44 (26%) |
| Gender Split |
Female: 35% Male: 65% Non-binary/Other: 0% |
Skews male (65%) |
| Top Countries |
UNITED STATES (51%) CANADA (13%) BRAZIL (4%) MEXICO (3%) ARGENTINA (3%) |
Top regions: UNITED STATES (51%), CANADA (13%), BRAZIL (4%) |
| Platform Engagement | Instagram: 343 avg likes/post · Youtube: 2,134 avg views/post | Best reach: Youtube 2,134 avg views; best engagement: Instagram 343 avg likes |
Top Brand Affinities
Live Nation
Ampeg
Amazon Music
Scotiabank
MTV
Pontiac
Pro Tools
Margaritaville
DeLorean Motor Company
NHL
Columbia Pictures
NBC
| Brand | Category | Score |
|---|---|---|
| Live Nation | 36.27 | |
| Ampeg | 25.11 | |
| Amazon Music | 16.57 | |
| Scotiabank | 10.33 | |
| MTV | 9.15 | |
| Pontiac | 8.49 | |
| Pro Tools | 8.32 | |
| Margaritaville | 7.61 | |
| DeLorean Motor Company | 7.59 | |
| NHL | 7.46 | |
| Columbia Pictures | 7.11 | |
| NBC | 7.09 | |
| iHeartRadio Music Awards | 6.86 | |
| Hot Topic | 6.52 | |
| FOX | 6.47 | |
| Paramount Pictures | 6.28 | |
| Tim Hortons | 6.23 | |
| Sega | 5.24 | |
| Spotify Music | 5.07 | |
| Tesla Motors | 4.97 | |
| Taco Bell | 4.56 | |
| Nickelodeon | 4.48 | |
| Verizon | 4.42 | |
| Coors | 4.42 | |
| CNN | 4.40 | |
| Movistar | 4.32 | |
| Mortal Kombat | 4.29 | |
| Bud Light | 4.26 | |
| Warner Bros | 4.24 | |
| ESPN | 4.09 | |
| Budweiser | 3.85 | |
| Jack Daniels | 3.80 | |
| Cartoon Network | 3.55 | |
| WWE | 3.55 | |
| Harley-Davidson | 3.48 | |
| Snoopy And The Peanuts Gang | 3.40 | |
| Comedy Central | 3.38 | |
| Star Wars | 3.27 | |
| Walmart | 3.26 | |
| Martini | 3.25 | |
| NFL | 3.23 | |
| SoundCloud | 3.11 | |
| AMC | 3.05 | |
| Monster Beverage | 2.99 | |
| PetSmart | 2.97 | |
| Pixar | 2.92 | |
| Hot Wheels | 2.91 | |
| CBS | 2.76 | |
| Cadillac | 2.69 | |
| Busch | 2.55 |
Official Profiles
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LoginArtist: Loverboy
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-13 04:00 UTC | 38 Special, Loverboy | Premier Theater, Foxwoods Resort Casino | Mashantucket, United States | |
| 2025-12-13 04:00 UTC | 38 Special, Loverboy | Foxwoods Resort Casino | Ledyard, United States | |
| 2026-01-17 04:00 UTC | Loverboy | Route 66 Casino | Albuquerque, United States | |
| 2026-02-23 16:00 UTC | Rock Legends Cruise 2026 | Liberty of the Seas | Fort Lauderdale, United States | — |
