Lovelyz
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
352,716
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:37:57 UTC
Genres
Biography
Lovelyz performs best with fans in the 18-24 range, concentrated in INDONESIA, SOUTH KOREA, PHILIPPINES. Audience composition is heavily female (73%), which simplifies targeting and creative tone. The most reliable reach comes from Instagram at 3,137 avg likes per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward Style Nanda, TONY MOLY, Tiffany, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Lovelyz is positioned to deliver.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 352,716 · Engagements 3,137 · Rate 0.9% Posts 2,449 · Views 0 · Avg Likes 3,137 · Avg Comments 31 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 50% 25-34: 34% 13-17: 12% 35-44: 3% |
Largest: 18-24 (50%); next: 25-34 (34%) |
| Gender Split |
Female: 73% Male: 27% Non-binary/Other: 0% |
Skews female (73%) |
| Top Countries |
INDONESIA (17%) SOUTH KOREA (17%) PHILIPPINES (7%) BRAZIL (7%) UNITED STATES (6%) |
Top regions: INDONESIA (17%), SOUTH KOREA (17%), PHILIPPINES (7%) |
| Platform Engagement | Instagram: 3,137 avg likes/post | best engagement: Instagram 3,137 avg likes |
Top Brand Affinities
Style Nanda
TONY MOLY
Tiffany
Bandai Namco
Tiffany & Co
Innisfree
Jollibee
Shake Shack
Final Fantasy
LG Group
Fila
Gundam
| Brand | Category | Score |
|---|---|---|
| Style Nanda | 10.05 | |
| TONY MOLY | 9.94 | |
| Tiffany | 8.31 | |
| Bandai Namco | 4.94 | |
| Tiffany & Co | 4.91 | |
| Innisfree | 4.57 | |
| Jollibee | 3.95 | |
| Shake Shack | 3.91 | |
| Final Fantasy | 3.54 | |
| LG Group | 3.53 | |
| Fila | 3.33 | |
| Gundam | 3.27 | |
| Snoopy And The Peanuts Gang | 3.15 | |
| Kia Motors | 2.69 | |
| Polaroid | 2.27 | |
| KFC | 2.05 | |
| UNIQLO | 1.80 | |
| Transformers | 1.74 | |
| Hyundai | 1.73 | |
| Pokemon Go | 1.70 | |
| Pokemon | 1.64 | |
| League of Legends | 1.64 | |
| New Balance | 1.53 | |
| Lego | 1.43 | |
| OREO | 1.36 | |
| McDonald's | 1.36 | |
| Costco | 1.35 | |
| Fujifilm | 1.34 | |
| Lush | 1.30 | |
| Burberry | 1.27 | |
| Huawei | 1.26 | |
| BBC | 1.25 | |
| Reebok | 1.22 | |
| Snapseed | 1.17 | |
| Samsung Group | 1.17 | |
| IKEA | 1.14 | |
| Starbucks | 1.08 | |
| Supreme | 1.05 | |
| Nintendo | 1.04 | |
| Converse | 1.01 | |
| Universal | 0.93 | |
| NBA | 0.92 | |
| Yves Saint Laurent | 0.89 | |
| Tesla Motors | 0.87 | |
| Pepsi | 0.84 | |
| Marvel Entertainment | 0.83 | |
| Walt Disney | 0.83 | |
| 0.82 | ||
| Christian Dior | 0.79 | |
| Coca-Cola | 0.72 |
Official Profiles
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LoginArtist: Lovelyz
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















