lovelytheband

lovelytheband — pop artist from US.

Founded in 2017 by Mitchy Collins, Jordan Greenwald, and Sam Price, lovelytheband creates indie pop anthems that resonate with listeners through raw and…

Influence: 62.02% Fanbase: 45.84% Trending: 70.12% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 23.65% • Very Strong

As of 2025-09-09

281,248

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 14:42:57 UTC

Genres

popindie poptimismindie poppoprockmodern rockrockpop rockalternativemodern alternative rockalternativeindie rock

Biography

Founded in 2017 by Mitchy Collins, Jordan Greenwald, and Sam Price, lovelytheband creates indie pop anthems that resonate with listeners through raw and relatable songwriting. The band's debut single "broken" from the everything I could never say… EP became a standout hit, topping Alternative Radio for six weeks and accumulating 25 million global streams within a year. Praised by BuzzFeed as "So. Damn. Good" and recognized by Billboard as one of the "10 Rock & Alternative Artists to Watch in 2018," lovelytheband's music captivates with lush, layered melodies and introspective lyrics that touch on themes of life, trials, and embracing one's true self. Produced by Christian Medice, their first full-length album, finding it hard to smile [RED MUSIC], features 16 tracks that enchant with cathartic and catchy choruses.

Mitchy Collins emphasizes the importance of honest songwriting in expressing emotions and experiences, addressing topics like depression, anxiety, and the ups and downs of life. The band's music strikes a chord with audiences by offering a genuine portrayal of personal struggles and growth, garnering widespread acclaim and paving the way for successful tours alongside artists like Vance Joy and AWOLNATION. With their infectious sound and heartfelt lyrics, lovelytheband continues to captivate listeners with their compelling and engaging musical storytelling.

Top Brand Affinities

Report Date: 2025-09-09

lovelytheband commands interest from 18-24 & 25-34 audiences in UNITED STATES, CANADA, UNITED KINGDOM. With a heavily female (60%) base, collaborations tied to style, access, or drops tend to land. Youtube delivers predictable visibility (52,029 avg views per post); Youtube delivers the receipts in replies and shares. Affinity overlap with Live Nation, Arctic Fox hair Color, iHeartRadio Music Awards points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist lovelytheband score 0.64% — Low bucket.

Brand: Live NationBrand: Arctic Fox hair ColorBrand: iHeartRadio Music Awards

Followers:281,248

Engagements:1,803

Rate:0.6%

Posts:649

Avg Likes:1,751

Avg Comments:55

Avg Views:55,334

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 281,248 · Engagements 1,803 · Rate 0.6% Posts 649 · Views 55,334 · Avg Likes 1,751 · Avg Comments 55 · Avg Views 55,334	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 53% 25-34: 27% 13-17: 9% 35-44: 8%	Largest: 18-24 (53%); next: 25-34 (27%)
Gender Split	Female: 60% Male: 40% Non-binary/Other: 0%	Skews female (60%)
Top Countries	UNITED STATES (50%) CANADA (5%) UNITED KINGDOM (4%) BRAZIL (4%) INDIA (3%)	Top regions: UNITED STATES (50%), CANADA (5%), UNITED KINGDOM (4%)
Platform Engagement	Instagram: 504 avg likes/post · Tiktok: 3,305 avg views/post · Youtube: 52,029 avg views/post	Best reach: Youtube 52,029 avg views; best engagement: Youtube 1,169 avg likes

Top Brand Affinities

Live Nation

Score: 23.65

Arctic Fox hair Color

Score: 18.64

iHeartRadio Music Awards

Score: 12.76

Hot Topic

Score: 10.75

Amazon Music

Score: 9.65

Lollapalooza

Score: 6.90

Urban Outfitters

Score: 5.97

Coachella

Score: 5.80

Gillette

Score: 5.64

Steve Madden

Score: 5.62

Verizon

Score: 5.60

Free People

Score: 5.06

Brand	Category	Score
Live Nation		23.65
Arctic Fox hair Color		18.64
iHeartRadio Music Awards		12.76
Hot Topic		10.75
Amazon Music		9.65
Lollapalooza		6.90
Urban Outfitters		5.97
Coachella		5.80
Gillette		5.64
Steve Madden		5.62
Verizon		5.60
Free People		5.06
American Eagle		5.01
Dr. Martens		4.66
Amway		4.61
Margaritaville		4.54
Busch		4.50
Coach		4.50
Target		4.19
Coors		4.02
NBC		3.91
Chrysler		3.88
Taco Bell		3.74
Showtime		3.56
MTV		3.35
Spotify Music		3.32
OLD NAVY		3.28
NHL		2.92
Sunnies Studios		2.81
Columbia Pictures		2.79
CBS Television Studios		2.78
Carhartt		2.75
Walmart		2.72
Paramount Pictures		2.65
Polaroid		2.62
CBS		2.56
Tomorrowland		2.55
Philips		2.45
Fenty beauty		2.43
Kylie Cosmetics		2.37
Chipotle Mexican Grill		2.36
Nickelodeon		2.28
Budweiser		2.19
Forever 21		2.18
Kodak		2.17
Too Faced Cosmetics		2.12
Walt Disney		2.11
Tinder		2.04
Sprite		1.94
Vans		1.90