Louise Attaque

Louise Attaque — pop artist from FR.

French folk-rock quartet Louise Attaque, led by singer/guitarist Gaëtan Roussel and bassist Robin Feix, gained fame with their award-winning 1997 debut album.…

Influence: 62.42% Fanbase: 49.31% Trending: 68.98% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Accor Hotels • 68.70% • Very Strong

As of 2025-09-09

358,295

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 09:48:16 UTC

Genres

popfrench popchansonrockfrench rockrockalternative rockfolk rockreggaefrench reggae

Biography

French folk-rock quartet Louise Attaque, led by singer/guitarist Gaëtan Roussel and bassist Robin Feix, gained fame with their award-winning 1997 debut album. The band's unique sound, blending folk and rock influences, caught the attention of audiences and critics alike. Louise Attaque's self-titled debut album sold over 2.5 million copies and earned them accolades such as Best Group of the Year at the Victoires de la Musique awards. Their subsequent albums, including Comme on a Dit and A Plus Tard Crocodile, continued to showcase their musical evolution, incorporating elements of electronica and reggae. The band's live performances and curated festival shows further solidified their place in the French music scene.

During a hiatus, members of Louise Attaque pursued side projects such as Tarmac and Ali Dragon, exploring different musical styles and collaborations. The band's discography includes a live album, En Concert - Y’a t’il quelqu’un ici?, and a Best of compilation, Du monde tout autour. Louise Attaque's enduring success and musical versatility have cemented their status as one of the most influential acts in French folk-rock.

Top Brand Affinities

Report Date: 2025-09-09

Louise Attaque builds repeat engagement among 18-24 & 25-34 audiences throughout FRANCE, BELGIUM, CANADA. With a male-leaning (53%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Tiktok (39,300 avg views per post), while Instagram provides social proof in comments and saves. Affinities with Accor Hotels, Fnac, Persil point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Louise Attaque score 0.50% — Low bucket.

Brand: Accor HotelsBrand: FnacBrand: Persil

Followers:358,295

Engagements:1,803

Rate:0.5%

Posts:269

Avg Likes:1,723

Avg Comments:47

Avg Views:47,704

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 358,295 · Engagements 1,803 · Rate 0.5% Posts 269 · Views 47,704 · Avg Likes 1,723 · Avg Comments 47 · Avg Views 47,704	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 42% 25-34: 30% 35-44: 14% 45-64: 8%	Largest: 18-24 (42%); next: 25-34 (30%)
Gender Split	Female: 47% Male: 53% Non-binary/Other: 0%	Skews male (53%)
Top Countries	FRANCE (78%) BELGIUM (6%) CANADA (2%) UNITED STATES (2%) BRAZIL (2%)	Top regions: FRANCE (78%), BELGIUM (6%), CANADA (2%)
Platform Engagement	Instagram: 808 avg likes/post · Tiktok: 39,300 avg views/post · Youtube: 8,404 avg views/post	Best reach: Tiktok 39,300 avg views; best engagement: Instagram 808 avg likes

Top Brand Affinities

Accor Hotels

Score: 68.70

Fnac

Score: 53.91

Persil

Score: 49.88

Galeries Lafayette

Score: 27.22

Valrhona

Score: 23.90

Ricard

Score: 23.19

Leroy Merlin

Score: 22.84

Kiabi

Score: 15.67

PLAYMOBIL

Score: 15.25

Hema

Score: 14.45

Air France

Score: 12.65

Garnier

Score: 12.36

Brand	Category	Score
Accor Hotels		68.70
Fnac		53.91
Persil		49.88
Galeries Lafayette		27.22
Valrhona		23.90
Ricard		23.19
Leroy Merlin		22.84
Kiabi		15.67
PLAYMOBIL		15.25
Hema		14.45
Air France		12.65
Garnier		12.36
Jean Paul Gaultier		12.01
Perrier		11.63
Vichy		11.33
Montblanc		11.25
Evian		11.13
ESPRIT		11.11
Décathlon		11.03
Easyjet		10.31
Longchamp		10.29
Thermomix		8.91
Haribo		7.64
NBC		7.51
Guerlain		5.91
KARL LAGERFELD		5.88
Carrefour		5.04
Tarte Cosmetics		4.82
Elle Magazine		4.76
Rover		4.72
Dr. Martens		4.57
Lollapalooza		4.31
Citroen		4.11
Kiko		3.69
Peugeot		3.64
Hublot		3.57
Lego		3.54
Babybump		3.42
Renault		3.26
Polaroid		3.17
Faber-Castell		3.09
Leica		3.06
Pull&Bear		2.98
Lindt		2.89
Primark		2.86
Fiat		2.71
KENZO		2.70
Tupperware Brands		2.44
IKEA		2.25
Kodak		2.18