Lossa2Squa
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
355,701
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 10:02:17 UTC
Genres
Biography
Leur premier EP digital, "Dans ma Débiel", sorti le 3 mai 2019, a propulsé Lossa2Squa sur le devant de la scène avec des hits comme "Sakura" qui a atteint plus de 4 millions de vues. Leur second projet, "Dans Ma Debiel 2", sorti le 19 juin 2020, a confirmé leur succès avec le tube "Hinata". Signés sur le label Nevralzyk, leur album "Mélodrame", sorti le 22 octobre 2021, les positionne désormais parmi les artistes incontournables de la scène pop-urbaine.
Lossa2Squa resonates with 18-24 & 25-34 audiences and sustains presence in FRANCE, BELGIUM, CôTE D’IVOIRE. The demographic is female-leaning (53%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Youtube, averaging 13,308 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with Blue Marble, Accor Hotels, Palm Angels maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 355,701 · Engagements 2,539 · Rate 0.7% Posts 142 · Views 13,308 · Avg Likes 2,512 · Avg Comments 42 · Avg Views 13,308 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 60% 25-34: 21% 13-17: 14% 35-44: 4% |
Largest: 18-24 (60%); next: 25-34 (21%) |
| Gender Split |
Female: 53% Male: 47% Non-binary/Other: 0% |
Skews female (53%) |
| Top Countries |
FRANCE (82%) BELGIUM (6%) CôTE D’IVOIRE (3%) UNITED STATES (3%) CANADA (2%) |
Top regions: FRANCE (82%), BELGIUM (6%), CôTE D’IVOIRE (3%) |
| Platform Engagement | Instagram: 1,356 avg likes/post · Youtube: 13,308 avg views/post | Best reach: Youtube 13,308 avg views; best engagement: Instagram 1,356 avg likes |
Top Brand Affinities
Blue Marble
Accor Hotels
Palm Angels
Kiabi
Jean Paul Gaultier
boohoo
Galeries Lafayette
Ellesse
Kiko
Bershka
Pull&Bear
Lacoste
| Brand | Category | Score |
|---|---|---|
| Blue Marble | 763.87 | |
| Accor Hotels | 22.71 | |
| Palm Angels | 20.96 | |
| Kiabi | 15.26 | |
| Jean Paul Gaultier | 14.86 | |
| boohoo | 14.69 | |
| Galeries Lafayette | 11.69 | |
| Ellesse | 9.70 | |
| Kiko | 9.59 | |
| Bershka | 8.75 | |
| Pull&Bear | 8.11 | |
| Lacoste | 8.04 | |
| Foot Locker | 7.32 | |
| Maison Margiela | 7.29 | |
| Champion | 6.93 | |
| shein | 6.84 | |
| JACQUEMUS | 6.68 | |
| Dsquared | 6.67 | |
| Longchamp | 6.07 | |
| BALMAIN | 6.05 | |
| Primark | 5.79 | |
| SheInside | 5.37 | |
| Garnier | 5.16 | |
| Fenty beauty | 4.89 | |
| Carrefour | 4.77 | |
| Moncler | 4.18 | |
| Guess | 4.14 | |
| Fila | 3.62 | |
| ASOS | 3.48 | |
| Kodak | 3.47 | |
| AliExpress | 3.46 | |
| Stradivarius | 3.41 | |
| Versace | 3.38 | |
| Timberland | 3.29 | |
| Gucci | 3.29 | |
| H&M | 3.25 | |
| Kylie Cosmetics | 3.06 | |
| Nike | 3.03 | |
| Sephora | 2.99 | |
| Zara | 2.98 | |
| Balenciaga | 2.88 | |
| Christian Louboutin | 2.81 | |
| Huda Beauty | 2.54 | |
| KENZO | 2.51 | |
| Burberry | 2.49 | |
| Too Faced Cosmetics | 2.49 | |
| Moschino | 2.40 | |
| ASICS | 2.31 | |
| Louis Vuitton | 2.21 | |
| SoundCloud | 2.18 |
Official Profiles
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LoginArtist: Lossa2Squa
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Concerts
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|---|---|---|---|---|
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