Lorde Brand Affinity ranks highest Glossier at 7.06% . Very Strong. Score DMDB 71.82% | Fanbase 84.02%

Lorde — pop artist from NZ.

Blink 3 Times When You Feel It Kicking In is an experimental electronic music project formed in 2018 by producer and artist, Sarah Johnson. The project blends…

Lorde

Superstar

Country: NZ | Gender: female | Artist ID: 11e81bc4-0efa-227e-bce8-a0369fe50396

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Genres

popdance poppoppost-teen popart popmetropopolisnz popindie popalternativealternativeelectronicelectropop

Influential: 71.82% Fanbase: 84.02% Trending: 65.73%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Glossier • 7.06% • Very Strong

As of 2025-09-09

16,455,464

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 71.82% | Fanbase 84.02% | Trending 65.73% | CAREER STAGE: SUPERSTAR

Biography

Blink 3 Times When You Feel It Kicking In is an experimental electronic music project formed in 2018 by producer and artist, Sarah Johnson. The project blends elements of ambient, techno, and industrial music to create a unique sonic experience. Since its inception, Blink 3 Times When You Feel It Kicking In has released two EPs and performed at various underground music venues.

Sarah Johnson, the creative force behind Blink 3 Times When You Feel It Kicking In, draws inspiration from a wide range of musical influences, including artists like Aphex Twin, Boards of Canada, and Nine Inch Nails. With a focus on pushing boundaries and exploring new sounds, Blink 3 Times When You Feel It Kicking In continues to evolve and experiment within the electronic music landscape.

Report Date: 2025-09-09

Lorde draws 18-24 & 25-34 audiences and holds attention in UNITED STATES, BRAZIL, MEXICO. The skew is heavily female (59%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Youtube at 147,644 avg views per post, with Instagram sustaining the conversation. Audience adjacency to Glossier, Lollapalooza, Kmart makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Lorde score 2.08% — Strong bucket.

Brand: GlossierBrand: LollapaloozaBrand: Kmart

Followers:16,455,464

Engagements:342,493

Rate:2.1%

Posts:149

Avg Likes:342,298

Avg Comments:1,789

Avg Views:147,644

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 16,455,464 · Engagements 342,493 · Rate 2.1% Posts 149 · Views 147,644 · Avg Likes 342,298 · Avg Comments 1,789 · Avg Views 147,644	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 59% 25-34: 26% 13-17: 8% 35-44: 5%	Largest: 18-24 (59%); next: 25-34 (26%)
Gender Split	Female: 59% Male: 41% Non-binary/Other: 0%	Skews female (59%)
Top Countries	UNITED STATES (26%) BRAZIL (17%) MEXICO (4%) PHILIPPINES (3%) UNITED KINGDOM (3%)	Top regions: UNITED STATES (26%), BRAZIL (17%), MEXICO (4%)
Platform Engagement	Instagram: 338,957 avg likes/post · Youtube: 147,644 avg views/post	Best reach: Youtube 147,644 avg views; best engagement: Instagram 338,957 avg likes

Top Brand Affinities

Glossier

Score: 7.06

Lollapalooza

Score: 5.98

Kmart

Score: 4.58

Lush

Score: 3.45

Pull&Bear

Score: 3.26

Coachella

Score: 3.23

Kodak

Score: 3.03

Urban Outfitters

Score: 2.99

MTV

Score: 2.90

NBC

Score: 2.78

Showtime

Score: 2.67

Emporium

Score: 2.62

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Top Brand Affinities

Brand	Category	Score
Glossier		7.06
Lollapalooza		5.98
Kmart		4.58
Lush		3.45
Pull&Bear		3.26
Coachella		3.23
Kodak		3.03
Urban Outfitters		2.99
MTV		2.90
NBC		2.78
Showtime		2.67
Emporium		2.62
Kylie Cosmetics		2.56
Paramount Pictures		2.54
Dr. Martens		2.51
Fenty beauty		2.48
ASOS		2.42
Topshop		2.38
Airbnb		2.30
Bershka		2.30
Versace		2.29
Forever 21		2.19
Polaroid		2.13
Sprite		2.11
Sunnies Studios		2.11
HBO		2.07
Target		1.98
Aperol		1.85
Urban Decay Cosmetics		1.84
Victoria's Secret		1.80
Hollister Co		1.73
Tarte Cosmetics		1.67
Guinness		1.66
Spotify Music		1.64
H&M		1.55
BBC		1.51
Beats Electronics		1.50
Michael Kors		1.50
Pixar		1.49
Fujifilm		1.48
Guess		1.48
Chrysler		1.47
NYX Cosmetics		1.47
Sephora		1.47
Vogue		1.47
Heineken		1.44
SoundCloud		1.42
CBS Television Studios		1.41
Anastasia Beverly Hills		1.38
Starbucks		1.38