Lomelda

Lomelda

Country: US | Gender: female

Influence: 56.88% Fanbase: 38.12% Trending: 66.26% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 33.43% • Very Strong

As of 2025-09-09

25,651

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 21:05:02 UTC

Genres

popindie popart popchamber poppopalternativeindie rockalternativebubblegrungeotherssmall roomfolk & traditionalindie folkfreak folk

Biography

Lomelda is the music project of Hannah Read, who adopted the name for her releases around 2008. Her music is deeply human, exploring themes of connection and distance with a range of emotions from jolly to mournful. Lomelda's sound can be quiet and introspective or lively and energetic, offering a blend of melody, harmony, and rhythm that evokes both joy and sadness.

Lomelda Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Lomelda indexes high with fans in the 18-24 range in UNITED STATES, UNITED KINGDOM, CANADA. The skew is heavily male (71%), which clarifies product positioning and tone. Momentum is most visible on Youtube with 836 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward MOOG, Mixcloud, Ableton, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Lomelda when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Lomelda score 2.54%Strong bucket.
Brand: MOOGBrand: MixcloudBrand: Ableton
Followers:25,651
Engagements:652
Rate:2.5%
Posts:57
Views:836
Avg Likes:640
Avg Comments:25
Avg Views:836

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 25,651 · Engagements 652 · Rate 2.5%
Posts 57 · Views 836 · Avg Likes 640 · Avg Comments 25 · Avg Views 836
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 43%
25-34: 33%
35-44: 13%
13-17: 7%
Largest: 18-24 (43%); next: 25-34 (33%)
Gender Split Female: 29%
Male: 71%
Non-binary/Other: 0%
Skews male (71%)
Top Countries UNITED STATES (80%)
UNITED KINGDOM (5%)
CANADA (3%)
AUSTRALIA (1%)
BRAZIL (1%)
Top regions: UNITED STATES (80%), UNITED KINGDOM (5%), CANADA (3%)
Platform Engagement Instagram: 604 avg likes/post · Youtube: 836 avg views/post Best reach: Youtube 836 avg views; best engagement: Instagram 604 avg likes

Top Brand Affinities

MOOG
Score: 33.43
Mixcloud
Score: 16.01
Ableton
Score: 12.75
Spotify Music
Score: 10.94
Kickstarter
Score: 10.15
Glossier
Score: 9.57
Amazon Music
Score: 7.83
Pro Tools
Score: 7.49
SoundCloud
Score: 7.15
Kodak
Score: 6.99
Polaroid
Score: 5.64
Fujifilm
Score: 5.38
Brand Category Score
MOOG 33.43
Mixcloud 16.01
Ableton 12.75
Spotify Music 10.94
Kickstarter 10.15
Glossier 9.57
Amazon Music 7.83
Pro Tools 7.49
SoundCloud 7.15
Kodak 6.99
Polaroid 5.64
Fujifilm 5.38
Holden 5.36
Paramount Pictures 5.32
Showtime 5.30
Walgreens 5.05
Taco Bell 4.97
Kroger 4.79
Emporium 4.79
Hurley 4.68
Leica 3.79
Coors 3.75
Carhartt 3.72
Coachella 3.67
Verizon 3.65
Tinder 3.64
Urban Outfitters 3.57
Gatorade 3.56
Lollapalooza 3.53
Dr. Martens 3.52
Airbnb 3.30
MTV 2.79
Nickelodeon 2.58
Mulberry 2.49
Pixar 2.33
Chrysler 2.31
Walmart 2.30
Paypal 2.30
Costco 2.13
WWE 2.08
Adobe 2.08
Chipotle Mexican Grill 1.96
Budweiser 1.95
Beats Electronics 1.94
Sprite 1.78
Cadillac 1.73
Guinness 1.69
Target 1.68
Nintendo 1.67
Activision Blizzard 1.58

Official Profiles

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Artist: Lomelda

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Total Streams

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Concerts

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