Lloyd Brand Affinity ranks highest Spinrilla at 46.39% . Very Strong. Score DMDB 66.56% | Fanbase 57.10%

Lloyd — pop artist from US.

American R&B singer Lloyd, born on January 3, 1986, in New Orleans and raised in Atlanta, began his music career as a member of the teen pop group N-Toon in…

Lloyd

Recognizable

Country: US | Gender: male | Artist ID: 11e81bc2-11b7-71b2-b641-a0369fe50396

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Genres

popdance poppophip popr&b, funk & soulr&burban contemporaryr&b/soulpop r&balternativealternativehip-hop & rappop rapsouthern hip hoptraphip-hop/rapreggaereggaeelectronicelectronic

Influential: 66.56% Fanbase: 57.10% Trending: 71.29%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Spinrilla • 46.39% • Very Strong

As of 2025-09-09

1,258,988

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 66.56% | Fanbase 57.10% | Trending 71.29% | CAREER STAGE: MAINSTREAM

Biography

American R&B singer Lloyd, born on January 3, 1986, in New Orleans and raised in Atlanta, began his music career as a member of the teen pop group N-Toon in 1996. He gained recognition for his vocal talents and was signed by Irv Gotti to The Inc. label, later associated with Def Jam. Lloyd's solo debut, "Southside," a duet with Ashanti, was released in July 2004 and received positive reception on urban radio and music television channels. His subsequent albums, including Street Love in 2007 and Lessons in Love in 2008, showcased his evolving sound and collaborations with artists like Lil Wayne.

In 2011, Lloyd released King of Hearts under Zone 4/Interscope before taking a hiatus from music to focus on personal matters. He returned in 2016 with the Tru EP, followed by the full-length Tru LP in 2018, which featured the single "Caramel." Lloyd's career has been marked by a blend of R&B and pop influences, solidifying his place in the music industry as a versatile and talented artist.

Report Date: 2025-09-09

Lloyd stands out with 18-24 & 25-34 audiences across UNITED STATES, BRAZIL, UNITED KINGDOM. The profile is heavily female (60%), and content lands hardest on Youtube, where posts average 550,435 avg views per post. Youtube sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Spinrilla, WNBA, Shea Moisture, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes Lloyd a low-friction choice for campaigns that need fast awareness and credible adoption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Lloyd score 0.73% — Low bucket.

Brand: SpinrillaBrand: WNBABrand: Shea Moisture

Followers:1,258,988

Engagements:9,252

Rate:0.7%

Posts:125

Avg Likes:8,795

Avg Comments:477

Avg Views:550,435

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,258,988 · Engagements 9,252 · Rate 0.7% Posts 125 · Views 550,435 · Avg Likes 8,795 · Avg Comments 477 · Avg Views 550,435	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 46% 25-34: 37% 35-44: 9% 13-17: 6%	Largest: 18-24 (46%); next: 25-34 (37%)
Gender Split	Female: 60% Male: 40% Non-binary/Other: 0%	Skews female (60%)
Top Countries	UNITED STATES (68%) BRAZIL (5%) UNITED KINGDOM (3%) FRANCE (2%) CANADA (2%)	Top regions: UNITED STATES (68%), BRAZIL (5%), UNITED KINGDOM (3%)
Platform Engagement	Instagram: 585 avg likes/post · Youtube: 550,435 avg views/post	Best reach: Youtube 550,435 avg views; best engagement: Youtube 8,210 avg likes

Top Brand Affinities

Spinrilla

Score: 46.39

WNBA

Score: 26.59

Shea Moisture

Score: 17.97

FashionNova

Score: 17.63

Amazon Music

Score: 16.49

Hennessey

Score: 16.36

True Religion

Score: 16.24

iHeartRadio Music Awards

Score: 14.77

Hennessy

Score: 13.81

Pro Tools

Score: 11.74

Steve Madden

Score: 10.33

shein

Score: 9.22

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Top Brand Affinities

Brand	Category	Score
Spinrilla		46.39
WNBA		26.59
Shea Moisture		17.97
FashionNova		17.63
Amazon Music		16.49
Hennessey		16.36
True Religion		16.24
iHeartRadio Music Awards		14.77
Hennessy		13.81
Pro Tools		11.74
Steve Madden		10.33
shein		9.22
ESPN		8.96
Gerber		8.69
MTV		8.66
New Era		8.55
Houston Livestock Show and Rodeo		8.03
Andis		7.59
SheInside		7.44
boohoo		7.25
ULTA Beauty		7.02
Macy's		6.80
SoundCloud		6.79
Maison Margiela		6.45
Maybach		6.15
Los Angeles Lakers		6.11
OLD NAVY		6.03
Philips		5.67
Fenty beauty		5.66
Urban Outfitters		5.56
Barber Shop Connect		5.18
Target		5.11
Bath & Body Works		5.10
Sneakerhead		4.97
Nice Kicks		4.96
NFL		4.94
Alexander McQueen		4.87
Beats Electronics		4.86
Verizon		4.83
Versace		4.61
Forever 21		4.59
Coach		4.58
NBA		4.57
Spotify Music		4.38
Polo Ralph Lauren		4.28
Nixon		4.01
Christian Louboutin		3.83
CNN		3.70
Dolce & Gabbana		3.64
NBC		3.63