Living

Living — spirituals artist from CO.

These songs come from the same sky to which you belong, which is why they sound familiar to you.

Influence: 48.46% Fanbase: 23.01% Trending: 61.19% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Cafecito • 11.55% • Very Strong

As of 2025-09-08

207,948

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 16:52:11 UTC

Genres

spiritualschristianlatin worshipchristian music

Biography

These songs come from the same sky to which you belong, which is why they sound familiar to you.

Top Brand Affinities

Report Date: 2025-09-08

Living commands interest from 25-34 & 18-24 audiences in COLOMBIA, ARGENTINA, MEXICO. With a heavily female (60%) base, collaborations tied to style, access, or drops tend to land. Instagram delivers predictable visibility (2,984 avg likes per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Cafecito, LATAM, Movistar points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Living score 1.43% — Moderate bucket.

Brand: CafecitoBrand: LATAMBrand: Movistar

Followers:207,948

Engagements:2,984

Rate:1.4%

Posts:209

Avg Likes:2,984

Avg Comments:50

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 207,948 · Engagements 2,984 · Rate 1.4% Posts 209 · Views 0 · Avg Likes 2,984 · Avg Comments 50 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 47% 18-24: 33% 35-44: 14% 13-17: 3%	Largest: 25-34 (47%); next: 18-24 (33%)
Gender Split	Female: 60% Male: 40% Non-binary/Other: 0%	Skews female (60%)
Top Countries	COLOMBIA (25%) ARGENTINA (13%) MEXICO (13%) UNITED STATES (9%) VENEZUELA (5%)	Top regions: COLOMBIA (25%), ARGENTINA (13%), MEXICO (13%)
Platform Engagement	Instagram: 2,984 avg likes/post	best engagement: Instagram 2,984 avg likes

Top Brand Affinities

Cafecito

Score: 11.55

LATAM

Score: 9.66

Movistar

Score: 8.98

Ableton

Score: 7.36

Amazon Music

Score: 7.26

Pro Tools

Score: 7.16

Daewoo

Score: 6.85

Suavecito

Score: 5.48

VidaSana

Score: 4.39

Pull&Bear

Score: 2.67

Bershka

Score: 2.64

Spotify Music

Score: 2.58

Brand	Category	Score
Cafecito		11.55
LATAM		9.66
Movistar		8.98
Ableton		7.36
Amazon Music		7.26
Pro Tools		7.16
Daewoo		6.85
Suavecito		5.48
VidaSana		4.39
Pull&Bear		2.67
Bershka		2.64
Spotify Music		2.58
musical.ly		1.87
Yamaha		1.45
Forever 21		1.37
Sony		1.27
Guess		1.25
Canon		1.23
Nikon		1.22
Huawei		1.12
Coca-Cola		1.12
Adobe		1.11
Xiaomi		1.09
shein		1.03
Maybelline		1.02
SheInside		0.99
Converse		0.94
GoPro		0.90
Universal		0.86
Netflix		0.84
Pepsi		0.83
Vans		0.82
Starbucks		0.80
FIFA		0.78
Walt Disney		0.78
Pandora		0.77
Polaroid		0.73
Marvel		0.70
H&M		0.69
DC Entertainment		0.69
Samsung Group		0.68
Beats Electronics		0.67
Walmart		0.65
Amazon		0.60
Zara		0.60
Apple		0.60
NBA		0.60
Nike		0.60
Star Wars		0.58
McDonald's		0.58